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The CNET story Engadget sends Apple stock plunging on iPhone rumor includes a chart of the Apple stock price.
Chart.png
 
wow!! - apple pr actually made a statement about unreleased products because of false rumors!! usually they just leave things like this alone and come out with a "boom".

it pretty much proves that apple is :eek: about the whole leopard and iphone saga!!!

aussie_geek

edit: look at the stock price graph that Doctor Q has posted up... no wonder this rumor was extinguished.
 
wow!! - apple pr actually made a statement about unreleased products because of false rumors!! usually they just leave things like this alone and come out with a "boom".

it pretty much proves that apple is :eek: about the whole leopard and iphone saga!!!

aussie_geek

edit: look at the stock price graph that Doctor Q has posted up... no wonder this rumor was extinguished.

I would say that they realize that the market thinks that's what Apple is all about, and the aforementioned graph would bear that out. Perception is truth?
 
Take it easy! MR is a site that reports rumours. This, I can verify, is a rumour.

As to the accuracy of the rumour, it's engadget's job to verify that before they post.

I like Engadget and have been reading them since they started. But they made a grave error here...

The difference is that Engadget did NOT report this as a rumor. They reported it as fact.

There are significant differences.

Reporting something like this as fact, for a for-profit site like Engadget, when it turns out to be false, introduces all sorts of legal ramifications. Clearly, there is suspicion of stock manipulation. Considering Apple stock took a swing of over 4 billion dollars, a lot of people potentially got hurt. And some possibly got very rich.

I fully expect investigations by Apple, the SEC, various state DA, and quite possibly investor lawsuits.

It's all fun and games until someone loses a billion... :cool:
 
1) Personally, I don't buy Engadget's explanation.

2) The moron who sent them the e-mail doesn't deserve protection. Engadget doesn't necessarily have to tell the world, but I would turn over the name to Apple or the SEC in a heartbeat.

3) Anyone who gambles 7-figure sums in the stock market on a rumor site deserves to lose that money.

These may sound harsh, but actions have consequences.

re: #3. It wasn't a gamble if you shorted the stock or bought a pile of put options then planted this "story." You could have made millions in minutes.

It is a very common tactic of shorts to spread or plant negative rumors to artificially push down a stock. Usually though, they use the Wall St. Journal or CNBC, not a blog...

However, as I stated before, there is a big difference between news outlets reporting a rumor as a rumor or reporting it as fact.
 
That would make people tear their hair out if that was true. Leopard is going to be worth the wait though. Apple takes their time on improving Leopard.
 
this crap got me good today, I have set my stop limit loss order at 104 but I never thought it will go this low eventhough its stock option experiation week, this week usually cause stocks like Apple somewhat unstable
eventhough i made $14.88 per share profit from my Apple shares but I wasn't intended to sell it, now dued to this crap today I bought my Apple stocks back but had to pay $2 extra per share for it
 
So their story is this: An internal memo was sent within Apple, and some Apple employee passed it on to Engadget. The internal memo was fake. I also read that some people lost major amounts of money (that is seven digits) on the stock market because of this.

Assuming that this is all true: I'd say the SEC will be investigating. And Apple will be cooperating fully. Whoever thought they should send internal email to Engadget will soon be an ex-employee. And the joker who started this by sending out this internal email will find themselves in deep trouble. :mad:

Agreed with everything you said.

The delay of Leopard just seemed too fishy for me, considering they just announced not too long ago that it would be delayed. I would think if there would be another announcement about a delay, it would be at the WWDC next month.
 
Engadget should be ashamed of it self. It would have been pretty easy to verify whether the "good authority" was true or not:

The Fake e-mail says "today apple issued a press release...."


they could have easily gone on apple.com and looked if they actually had issued a press release saying the iphone was delayed.
 
Agreed with everything you said.

The delay of Leopard just seemed too fishy for me, considering they just announced not too long ago that it would be delayed. I would think if there would be another announcement about a delay, it would be at the WWDC next month.

I suspect this may have been an internal Apple operation to catch leakers.

Either that, or the emails forwarded to Engadget were fabricated.
 
They are running scared.

People, everyone take a deep breath. It seems that the Apple shorts are taking it so bad on the chin that they have to start rumors to try and drive the stock down so they can close out their positions.

You have Microsoft's Steve Baumer trashing the iPhone from Australia, because he doesn't have the guts to do it in this country, where someone in our once great media might actually challenge him.

One news service put out a story yesterday that said the iPhone would fail becuase it does TOO much. Yeah, like those not very popular blackberry devices. No one wants those.

You have Amazon trying to steal Apple's thunder by announcing that they would start selling music without DRM. Well, guess what Apple fans, if the music companies are going to sell their music without DRM it's definitely going to be on the iTunes music store. Look for a press release (A real one this time) from Apple announcing DRM Free music on iTunes.

Bottom line Apple is hitting on all cylinders right now and for the near and mid term. APPLE is so confident about the success of iPhone AND AppleTV (remember that one) that they are going to spread the income out over 24 months.

Now that's a company that puts their money where their mouth is....

Bring it on all you competitors out their. All your best dirty tricks. Take your best shot. But if you want to survive, try designing better products to compete with Apple. Not mudslinging.

Apple II forever!
 
People, everyone take a deep breath. It seems that the Apple shorts are taking it so bad on the chin that they have to start rumors to try and drive the stock down so they can close out their positions.

You have Microsoft's Steve Baumer trashing the iPhone from Australia, because he doesn't have the guts to do it in this country, where someone in our once great media might actually challenge him.

One news service put out a story yesterday that said the iPhone would fail becuase it does TOO much. Yeah, like those not very popular blackberry devices. No one wants those.

You have Amazon trying to steal Apple's thunder by announcing that they would start selling music without DRM. Well, guess what Apple fans, if the music companies are going to sell their music without DRM it's definitely going to be on the iTunes music store. Look for a press release (A real one this time) from Apple announcing DRM Free music on iTunes.

Bottom line Apple is hitting on all cylinders right now and for the near and mid term. APPLE is so confident about the success of iPhone AND AppleTV (remember that one) that they are going to spread the income out over 24 months.

Now that's a company that puts their money where their mouth is....

Bring it on all you competitors out their. All your best dirty tricks. Take your best shot. But if you want to survive, try designing better products to compete with Apple. Not mudslinging.

Apple II forever!

I generally agree with what you said. But Apple moved to a subscription model of accounting for the iPhone and AppleTv revenues is not because of what you said. It was merely an accounting choice, driven mostly because they expect to provide updates and because the iPhone will most probably provide a recurring stream of revenue (getting a monthly cut from AT&T).

There are many acceptable ways to account for revenue. Apple simply chose one of them. They chose to spread the revenue over time rather than all at once up front.
 
So glad I missed this

Happy this was cleared up before I heard about it. Though I would have thought it was nonsense to begin with - there would have been some doubt.

I think it was all just a spectacle to make us forget that the MacBooks have faster DVD burners than the MBP base models... (especially those of us who just bought our MBP a month ago). I'm sure that the new models will be part of the Steve-Note... I hope they are worth the wait.
 
Yes, I think Engadget has lost a lot of credibility with this incident. But I suppose that's how it goes in this day and age.

Interestingly, Engadget seems to be selectively deleting blog comments on this story at their site. I'm sure this is well within their right to do so, but I think it is counterproductive.

I posted something about submitting a complaint to the SEC to investigate the strange occurrence and it has been deleted. This just doesn't make a good impression. If Engadget really denies any wrongdoing and was just reporting what they thought where the "facts", then why should they give the impression that they are trying to sweep comments like this under the table?
 
a lot of investors who bought Apple stocks on margin got wiped out pretty bad today, some of them might lost more than 10k because of this, and the worst part was it will be tough for them to report the losses on their tax record dued to the irs wash-out rule
 
Read the updates...at least officially, there are no more delays :) But they did say that with the rumoured delay to October for Leopard which did happen...

It will not be the first time they lie about a delay of a product. Then later change their tune.

I recall in recent history Leopard & Apple TV.

I wonder if it was a false memo or if it was a screw up to send it to everyone (instead of a select few) and the second email was a cover up. It would be easy to know by examining the email, the servers it when thru and the logs of the mail servers. The ip of the sender and Mac address can also be found to identify the individual if he was stupid enough to send it from their network.

I could be wrong, but this smells like it was real and they are doing a cover up.
 
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