I don’t completely disagree with you, but I do think the consumer culture has changed since those early iPhone days. And even then you had people complaining about not having choice. Again, a hard balance to find.
I think frankly to a large extent they had no option but to offer more screen sizes because of the market. They’ve been reactionary in all sorts of ways to the market with iPhone for years. iPhone is a fantastic product but reactionary is a large way id describe their stuff. They straight up stole a few ideas from android back in the day, and now they steal ideas from jailbreak community more frequently on software side. Just now getting dark mode 2 years after shipping an OLED iPhone is insanity. Anyways,
To name just a few: OLED (again). smaller bezels. Night mode camera. Wireless charging (how long did that take and still no AirPower, and no inductive charging on this one). Bigger screens. Multiple cameras (Apple isn’t the first with three, pixel4 is gonna have 3 also creepy hop skip between the two companies imo)
If rumored/ logical progression is true other reactionary hardware features::, touchID embedded display in next years or Soon. usb-c. No notch. Stylus support.
I don’t really feel the same about iPad as wild as they went with it that it was needed from a market perspective (although they understand business and education needs well, so maybe it being a cluster is huge for
Those people, dunno) or that the consumer really hardcore benefits from that many
A single 4” model phone wasn’t cutting it sales wise anymore by 2013 and 5s winding down, hence the 4.7 and 5.5 with the 6/6+ as the start of real shakeup, beyond a 0.5” vertical add on from a phone model size spanning 2007-2011. That was the biggest deal breaker for people at that time is they wanted a big phone like all the androids. Many people straight up can’t see anything on a device that small (love my One-handable SE though)
I’m just saying from a consumer psychological perspective on average it’s actually putting consumers through their paces and causing long term dissatisfactions with their choice. It’s helping to encourage phone switch up as a fetish. And it’s obviously lucrative for Apple