There is a different between Innovation and Invention. ( I think most people misunderstood what innovation really meant )
Well, ( From my previous post
#287 ) I am betting this year's iPhone will be all new Spec and Internal upgrade. From components to materials made from / with Recyclable products. New CPU uArch, GPU, NPU, Modem, Antenna, Faster RAM, NAND, Bigger Battery, New Speaker System, Improved OLED, Faster Charging, Biggest CMOS Sensor on Smartphones, Triple Lens, Face ID 2.0, New Haptic Engine ( I said this even before the rumours of Revamped Taptic Engine started ), WiFi, Bluetooth 5.1, Improved NFC, Better Camera Flash Light, Better Selfie Camera, Better Harden Top Glass, New Glass Material on the back, New Coating on the Front Glass, and starts at 128GB.
I could see Apple has a slogan " It might looks the similar, but everything is different ). To me, that is a lot of innovation.
Basically Apple is now working on 3 year cadence, and all the finishing touch on tech always falls last generation of that design.
And it goes back to 5G, Apple might not need to have 5G in 2020 to complete, but 5G ( especially with mmWave ) will have new constraint and will require new design to accommodate. So the next design will start another cycle, people likely complain 5G is a little wonky, got improved in 2021 model, and polish made in 2022.
Let's call this a Design, Improvement and Polish cycle. Which really is just iteration, as Apple has been doing even fore the iPhone era.
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