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The twisted desire of unlimited growth must be tampered somehow to drag all stakeholders back down to earth. Hopefully This relatively lacklustre holiday season gonna be the one to shatter that twisted desire.
 
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It will be interesting to see what the final product model update cadence Apple will settle into now that it's taken its chip production away from the vagaries of outside forces with their own "Apple Silicon". Moving forward, methinks "Moore's law" will likely pertain more with the power efficiency improvements that companies can attain (vs computational speed), and in that regard Apple has positioned itself well with its own, er, "low-energy" silicon. I look forward to being able to reduce my carbon footprint further while still being able to enjoy the latest that "tech" can provide! :)
 
...the 30% decrease in "sales" likely only exists because they're falling back from an unprecedented boom in 2021-2022 (due to the initial release of Apple Silicon and other widely-discussed geopolitical events) - its not because people don't like the current Macs, its because they already bought one 10-18 months ago and their disposable income has just taken a substantial real-terms haircut.

Worst thing Apple could do now is panic based on a short-term view and release half-baked products. They should keep their powder dry and wait for a proper 3nm "M3" which should be a major step forward in power/performance and stands a better chance of getting people to open their wallets.
Wait so you’re implying that Apple cannot get any new customers among a billion potential customers.

They don’t have to release half backed products. Simply making storage and memory prices less ludicrous would help them correct the stale in sales
 
A reliable schedule makes purchasing easier, for individuals and companies. I should have mentioned that failing to update products with the newer chips is even more irritating. The lack of a reliable schedule, and skipping nodes, is a surprise after Apple bemoaned Intel for causing lack of regular updates...
Apple shouldn’t be expected to follow a “reliable schedule” just so a procurement dept can time the latest and greatest MacBooks for everyone.

Like other companies, Apple needs to set their on product launch schedules based on capital resources, development and manufacturing resource availability. The iPhone is the exception to this rule, mainly due to the volumes, profits, and tangential impacts at a global scale. The impacts of delaying a iMac for 6 months are zero, compared to iPhone.
 
Why hasn’t the iMac been updated i almost 3 years?

I won’t complain about the switch to apple silicon, it’s an incredible win for apple customers.

But then again, it’s starting to look like the “we won’t update our computers because of intel” motto was not accurate. There’s literally zero reasons not to update the iMac in 900 days when M2 has come and it’s about to be gone in the interim.
 
I don’t know about that.

When my daughter comes home from college for winter break she is always over joyed to get the latest apple product as a Christmas gift. This year I don’t need to break the bank, I can just get her a new PENCIL. I’ll bet she will be surprised.
She'll be surprised you cheaped-out this year and bought her a crappy $79 Pencil that is worse than her current pencil. :)
 
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Come on Apple! It’s been over TWO years since the iPad mini has been updated. I’m waiting!
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Why hasn’t the iMac been updated i almost 3 years?

I won’t complain about the switch to apple silicon, it’s an incredible win for apple customers.

But then again, it’s starting to look like the “we won’t update our computers because of intel” motto was not accurate. There’s literally zero reasons not to update the iMac in 900 days when M2 has come and it’s about to be gone in the interim.
Yep, this is the point I was making. M1 was an amazing product, but Apple have disappointed since
 
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The “Mac chips” are just iPhone chips. And there is no chance Apple is going to cut production of the A17 and A17 Pro for the M3.

Mac is not important to Apple, as iPhone is their money maker.

Mac will be updated after capacity frees up after the iPhone gets their update, which will be next year as there are still shipping delays with the iPhone.
Demand for iPhone is lessening every release. People already have iPhones that are more powerful than what they need and last a good 3 years minimum. Apple isn't putting in many cool, blockbuster features (sp. innovations) as they used to. My iPhone 13 Pro Max isn't missing much compared to the 14 or the 15. Not enough to spend another $1200+, especially in the current economic times. That's Apple's Achilles heel.
 
Demand for iPhone is lessening every release. People already have iPhones that are more powerful than what they need and last a good 3 years minimum. Apple isn't putting in many cool, blockbuster features (sp. innovations) as they used to. My iPhone 13 Pro Max isn't missing much compared to the 14 or the 15. Not enough to spend another $1200+, especially in the current economic times. That's Apple's Achilles heel.
The worry that devices will be good enough for years and years is probably why Apple offer the insulting 256GB base storage on their MacBooks still...
 
The worry that devices will be good enough for years and years is probably why Apple offer the insulting 256GB base storage on their MacBooks still...
There is definitely some marketing (planned obsolescence) in Apple's decision to keep base products low on storage and memory.
 
Why hasn’t the iMac been updated i almost 3 years?

I won’t complain about the switch to apple silicon, it’s an incredible win for apple customers.

But then again, it’s starting to look like the “we won’t update our computers because of intel” motto was not accurate. There’s literally zero reasons not to update the iMac in 900 days when M2 has come and it’s about to be gone in the interim.
Which specific feature of the M1 iMac needs updating? Especially for the target buyers?
 
Man this might be the worst year for Apple hardware releases in my opinion, certainly of Tim Apple’s tenure.

It’s just been one massive “meh”.
 
The Macbook Pros are too expensive for the customers to receive newer versions in every year. It could be causes huge depreciation for us.
 
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I shouldn't be surprised, but I'm a bit surprised at the iMac still sitting on the M1. The laptops are just so good, and the concept of a "family computer" is long gone, it makes sense that iMac sales are so low. It's a bit bittersweet because it was such an important product for Apple's comeback. I hope the revision includes both the base M and the Pro chip.

I'm more interested in the next Studio Display.
 
Which specific feature of the M1 iMac needs updating? Especially for the target buyers?

The M2 has faster and better CPU and GPU, as you surely know, but that’s hardly the point.

You are missing my point entirely. A suitable chip replacement has been available for almost a year and a half now, yet apple chose not to update the computer.

The target buyers could get by with chips less powerful than the M1, by the way. Why not sell them an A15 if satisfying the lesser common divider is the goal?
 
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Yep, this is the point I was making. M1 was an amazing product, but Apple have disappointed since
I think Apple were merely biding their time knowing that most iMac owners don't update that frequently, and it was already future mapped that the next Apple iMac would be M3 based.

They also used that large gap in time to allow for a new Mac Studio and Studio Display to settling in well, instead of consumers not to be choosing between a larger inexpensive iMac and that Studio combo. :D

I been watching how the next iMac will be a lot more entertainment capable with gaming development and it makes sense to stall until the M3 allows Hardware raytracing implementation for its GPU like the earlier A17 Pro.
 
What if, instead of releasing a laptop or iMac or Mini “equipped with” an M3, Apple released the M3 by itself. Just the CPU, like size of a Raspberry Pi, not attached to a display or laptop (but with a battery like an iPhone, and maybe a screen like an iPhone too). But designed to showcase the M3’s power and efficiency.
 
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The M2 has faster and better CPU and GPU, as you surely know, but that’s hardly the point.

You are missing my point entirely. A suitable chip replacement has been available for almost a year and a half now, yet apple chose not to update the computer.

The target buyers could get by with chips less powerful than the M1, by the way. Why not sell them an A15 if satisfying the lesser common divider is the goal?
And I think you missed my point. The 'faster/better' GPU and CPU would be unnoticeable by the typical use-case for the iMac. Will it be nice when it's a parity with the rest of the Mac range? Sure. But we don't know why Apple is taking so long. Possibly M2 yields?

It's not like the M1 is hampering anyone's work in an iMac, or is going to prematurely lose software support. I stand by my prediction that the M1 will get 10 years of macOS updates.

A15 is not a valid analogy. That's a mobile chip and macOS is already optimized for M1 as a baseline.
 
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The fundamental problem with the iPad is lack of real competition. Apple could probably take…3 years off from updating and still lead the industry? Maybe more? They are certainly not being pushed to innovate, other than against themselves and their other products.
 
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