I'm not sure which end you consider the working end, but if you think it's the bad end, you're not seeing this clearly. Apple isn't going to be hurt by this. There are a very small number of companies capable of building devices able to meet these complex requirements and Apple is one of them. They'll make whatever they need to for people to buy it, and if nobody wants it they'll move on to something else or close down and spend their days in comfortable retirement.
The bad end of the stick is consumers who face a more homogenized marketplace, and any potential Apple competitors who have a whole new level of complexity they need to achieve to legally compete in the EU. The EU has decided the world has enough smartphone makers, and they're pushing to commodify the existing players.