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Right, people just forget that. A joke. Every store will have plenty, and this thread will simply seem silly.

Every single time. Even happened with Vision Pro and we know they only sold nine of them

 
Glad to see that the higher end models are selling better than the lower end ones (relative to Apple's initial guesstimates). I think the added features are well worth the additional cost & will results in an overall better experience.
 
Called this. A lot of narrative around the value here at $499 was so blatantly dishonest for two reasons. One, that is not the starting price. No one says a gallon of milk starts at "free" because WIC exists. Second, everyone was going to buy the top end at $700.

Again, last week you could get an M4 MBA for $799. Apple bottomed out the floor so hard that it has left folks with amnesia.
I actually had the $699 version of the Neo in my cart at Apple’s online store when my head cleared. Instead I ordered a refurbed M4 MBA 16/256 for only $50 more. Should I have ordered the same MBA back when I could get a brand-new example for the same price? Sure. But I was holding out hope that the Neo would be thinner and/or lighter. It turns out that it’s not. And who’s to say my “refurbished” MBA isn’t actually new with Apple dumping supply now that the M5 MBA is out?
 
Anyone paying $700 for the upgrade if they can get the M4 Air for $50 more refurbished from Apple with the same warranty….should not be trusted with money decisions.
You know.. you are right. I'm sitting here in a dimly lit room on my 15" Air and TBH, the backlit keyboard is a requirement as well.

I had a store credit, cancelled my order and when it is back I'll order a refurb. Nice to have MagSafe as well.

Don't think I am missing out on anything other than "the latest"
 
It's clearly Apple's differentiator. They already push you to pay $100 more for touch ID, so now it's $700. Want that backlit keyboard? Then it's only another $300 and you can get a MacBook Air. Oh and you get double the RAM, M5 chip etc. Actually when you look at it this way, the Neo isn't that great a deal at all.

They've done the same with the recently launched iPad Air specific Magic Keyboard, which has lost the backlight the previous model had to push you to the Pro.

This is exactly what they do. The base model doesn’t quite have what you want, and then the upgrade price is close to the next base model up plus bonuses. They probably do this better than anyone
 
I actually had the $699 version of the Neo in my cart at Apple’s online store when my head cleared. Instead I ordered a refurbed M4 MBA 16/256 for only $50 more. Should I have ordered the same MBA back when I could get a brand-new example for the same price? Sure. But I was holding out hope that the Neo would be thinner and/or lighter. It turns out that it’s not. And who’s to say my “refurbished” MBA isn’t actually new with Apple dumping supply now that the M5 MBA is out?
Smart move right here. Double the RAM, superior screen/battery life/camera/speakers/microphone/keyboard/trackpad…
 
Called this. A lot of narrative around the value here at $499 was so blatantly dishonest for two reasons. One, that is not the starting price. No one says a gallon of milk starts at "free" because WIC exists. Second, everyone was going to buy the top end at $700.

Again, last week you could get an M4 MBA for $799. Apple bottomed out the floor so hard that it has left folks with amnesia.
Wait what? I thought all of the posters here diss'd the machine and it'd be a failure and... they're selling fast?
Don't confuse early sales results with success. We all know how strong early sales for the Vision Pro turned out


The same goes for the iPhone Air



I'm not saying the MacBook Neo will be a flop, but rather people shouldn't rush to judgement.

How many people buying this will return it? Most places (in the U.S.) have a 14 day return period. There could be a lot of returns like with the iPhone Air once people realize some of the shortcomings.
 
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That model comes with Touch ID.

I wonder if Apple has thought through the number of MacBook Air sales they will now lose because there's a pink MacBook. Screw the specs, people will just buy the one that is pink.
Here's an objective question:

I wonder if a very successful $4Trillion company did its homework and realised that sales lost (and hence profit margin) in one product line is worth it vs sales gained (and hence that product's profit margin) from its own competing product?

I also wonder, given the various component differences, how similar the profit margin of the Neo is compared to that of the Air? Could the Neo offer Apple a similar profit per machine sold despite the lower price?
 
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Surely you must have data to support your claim with respect to Apple holding back stock to stoke the market.

Nooo, I said no, no, no.

Apple doesn't hold back stock, it just sells out for the online delivery. But, they allocate plenty for the store.

In general, scarcity creates desire. Sorry for the confusion. 🙂
 
It’s not like Apple makes refurbished easy to find on their store. And many people don’t know the difference between certified Apple refurbs (of which I have purchased many when they represented good value) and sketchy Amazon and Geeksquad reconditioned products.
Exactly. When I've suggested Apple refurbs to people, their response is usually that they'd rather spend a little extra to get a brand new product than something "used"/"secondhand". Most people I know would sooner spend a little more on a new device with lower specs than spend a little less on a refurb device with better specs. It's just the idea that they're getting something "used". Nevermind the fact that a lot of Apple refurbs are devices that people bought, barely touched, and returned in the 14 day period.
 
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