I think the design is a small step backwards. It's not unattractive, but it loses its unique qualities, making it look more like the Zune
So they just happened to find this in a bar, somewhere near Apple headquaters and somehow,
whoever found it just knew,
it was the infamous proto type of the soon to be released next generation iphone,
and,
they knew they had to get it to the folks at endgadget so they could release it to the iphone and apple addicts of the world,
who are now hot off the expectation curiosity trail with the recently released iPad and had to have something to quench their insatiable appetities and desperatly jonesing for a brand new gadget to start the rumor and innuendo threads pontificating about how much they love it, hate it, will buy it, won't buy it, because it has this feature, but not another and how in the world could they leave out their personal favorite feature.
Sounds likely to me!
Why don't they just return it to Steve cause he was probably the one that left it that bar in order to throw everyone off track.
So...
(...)
... favorite feature.
Not if they're testing the phone and not selling it. How else would people test their devices before asking for FCC approval? Use logic here, bro.
What makes you think this is a prototype and not a production unit?
Now, why has no one gone to Apple and ask their execs. to confirm if this iPhone belongs to one of them or if indeed this is the next gen. iPhone???
People keep making this Zune comparison without acknowledging that the Zune simply looked like Apple products that came before it. How can Apple be derivative of products that were derivative of its own???
I guess this is a better place for a more formal critique. Here is my take on this as a designer:
I feel this iteration is a step backwards for a number of reasons. The design as a whole is much less familiar as an iPhone and an Apple product. The classic silver bezel is gone as are the simplistic lines that grace all of Apple's industrial designs. By removing the curved backing, Apple has taken away ergonomic considerations, something they were careful to champion when the first iPhone and even the iPad were released.
Taking this a step further, the transition between the glass front and the aluminum center housing is awkward. Evidence by the close up images provided by Gizmodo, the materials are not flush and come together more like tectonic plates than a finely tuned industrial design. There are also smaller design inconsistencies, including the volume buttons, which no longer have their contexts defined. What this means is that the previous volume rocker made it clear that the top was volume up and the bottom volume down. These new buttons, perhaps to Apple's benefit, are no longer as strictly defined.
Overall, the 3G/3GS seem much more well executed and resolved. I will be disappointed if this turns out to be the real deal, but I am extremely doubtful.