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McGraw-Hill Tossed From iPad Media Event After Premature Confirmation?
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LOL at the stupid fat man.
Most of us knew this was going to happen. In fact many of us joked about it the other day in the MacRumors forums.
McGraw wanted to be in the limelight. So he felt it was OK for him to spill the beans. Now he just screwed himself because everyone knows that he cant keep his mouth shut.
I wonder if they promised him cookies after the interview if he sang
I'd think twice about trusting them with a manuscript now for sure! McGraw NDAs probably not as comforting as they once were eh?
And there you have it...
Where are all of the peeps from the other thread screaming "Controlled Leak".
Shame really, this would really help the educational marketplace. I hope that his loose lips did not just screw students from coast to coast.
Where are all of the peeps from the other thread screaming "Controlled Leak".
Shame really, this would really help the educational marketplace. I hope that his loose lips did not just screw students from coast to coast.
I simply won't get drawn into a GW reference. You can't equate business practices and politicians in this forum at least ... talk about off topic! lol.
As I said earlier an NDAs is an NDA period. It is nothing to do with SJ. I don't want to see them throw the book at (haha) McGraw Hill at all, I hope they smooth it over. However it was a reasonable reaction to not give them free publicity after taking their own the night before by breaking an NDA.
Who's stock was down 4% again?
IDK, but Nokia is up up nearly 8%
edit: And AAPL is still up over 100% of when I bought it, so -4% is no biggie
God's honest truth, I got in at 11.00 (before the split) sold half at around 100 and am gong to hold on to the rest. I think AAPL has lots more in store....
You are correct sir. I am not a business man. But are you privy to any info that this guy signed NDA? None of us know for sure. If you haven't read this link http://digitaldaily.allthingsd.com/2...m-ipad-launch/ I suggest you do. In it is a plausible explanation for why the McGraw guy may have said what he said. When I saw interview, my feeling was that the guy (like most of us) was excited and was merely repeating what rumour mills have been talking about for weeks. CEO's are people too.
It's updated. They were never part of the presentation to begin with and he didn't see the iPad prior to the presentation... allegedly....
Do we believe this? I do, especially after all the "don't mess with Steve J" quotes i see around here...makes me laugh
Do we believe this? I do, especially after all the "don't mess with Steve J" quotes i see around here...makes me laugh
Expected
This isn't surprising if true - which I believe it is. Apple can do what they want since they are a single company which tightly controls it's partners. McGraw talked so Apple told them to walk!
This isn't surprising if true - which I believe it is. Apple can do what they want since they are a single company which tightly controls it's partners. McGraw talked so Apple told them to walk!
Where are all of the peeps from the other thread screaming "Controlled Leak".
Shame really, this would really help the educational marketplace. I hope that his loose lips did not just screw students from coast to coast.
I really, really hope this blows over and it is business as usual. The potential for text books is phenomenal. Especially if Apple make a student version of the iBooks app to allow notes to be attached and searched and probably stuff I have't even thought of. It could be the ultimate educational tool.
Well, there's an incredible amount of negative press out there today, as "experts" try to fathom out what the iPad is and who it's for.
The problem is that Steve gave a pretty poor presentation; I think he completely undersold it, and on top of that the repeated self-praise sounds tired when it's almost a carbon copy of last year's script.
iPad has so many great things going for it. Not once did he tout the instant-on, instant-loading and merits of flash storage (versus HDD-based netbooks).
He didn't explain why iPhone OS and it's apps are in themselves an advantage over crowded desktops and multi-window applications.
He hasn't given anybody much reason to think of the iPad as anything other than a large iPod Touch, whereas really the iPod Touch should be seen as a pocket-sized iPad.
Poor job, but it'll wear off as the factory lines start shipping, and people discover all these things for themselves.
Personally I was put off by the vomit-inducing tripe that Ives and co were spouting in the promo video.
I agree and that's why I got impression that this CEO was getting caught up in excitement that had been building the last month. I suspect next time he may exercise a little bit of caution. I just don't think it was a huge deal to begin with.
No, I don't have any real basis for my claim. BUT, I do know that McGraw-Hill, regardless of the size and scope of their business, sells textbooks. It seems to me that students and educators will continue to buy textbooks, year after year, regardless of what format they're in. As a former student who has read many texts from this company, I can't imagine how I could have gotten through school without a textbook. And yes, Apple will most likely sell iPads whether they contain McGraw-Hill textbooks or not. But, if students are going to buy the textbooks anyway (since they pretty much have to), wouldn't it be better for Apple if they bought them in iPad format? On the other hand, if textbooks are not available on iPads, are students who are living on student loans likely to spend the $500 on an oversized iPod?
In other words, the textbooks are going to be sold one way or another -- they are required in order to pass your classes. iPads will be more likely to be sold if they have more potential applications...and textbooks, in my mind, are a "killer app."
And unlike NBC (which is the lowest rated network on the air these days), McGraw-Hill is, I believe, the LARGEST publisher of school textbooks. So, it's easy to have good TV shows on iTunes without NBC. Not so easy to have good textbooks on the iPad without McGraw-Hill.
Sorry off topic ... Just had to comment on your brilliant footer. As a guitarist I acould not agree more. I was actually asked by a friend not long ago that as I was a guitarist would I like to join her son playing Guitar Hero. She actually believed he was learning to play!
Thanks--nice to know I'm not alone out there!If Apple did not have NDAs with every person in any conversation about anything to do with any future, yet unrealized product then they should close down and give share holders their money back to paraphrase Michael Dell. I sincerely doubt they omitted to have them on what Apple have stated is a break through and very important product.
I totally agree he may have been simply excited and talking from rumors. In which case he should have prefaced anything he said with "This is purely a guess but ..." . Even then if I am correct in the assumption he or his company had NDAs he should have had more sense that to be drawn.
There is the possibility McGraw was a late entrant and wasn't ever in the presentation and it is a coincidence SJ also forgot the name verbally.
That's the fun of rumor sites after all
WHEW! So I wasn't the only one who thought this. I also thought it was a particularly weird time when he sat down on chair and was browsing net for what seemed like an unsually long time. The audience was very quiet and Jobs almost appeared like he forgot there was auditorium of media types there. Just odd.
Yeah, because it was so difficult to find out anything about the event or the product that was going to be announced, Apple needed McGH help.
""As a company deeply involved in the digitization of education and business information, we were as interested as anyone in the launch of the new device, although we were never part of the launch event and never in a position to confirm details about the device ahead of time," Steven Weiss, VP of Corporate Communications for The McGraw-Hill Companies said in a statement given to Digital Daily."
Well, for those waiting McGraw-Hill blood - seems McGraw-Hill never knew any concrete details...!
Well, for those waiting McGraw-Hill blood - seems McGraw-Hill never knew any concrete details...!
An interesting perspective to be sure. I have watched the video of the presentation twice now and felt it was done as well as anyone could do it if you also included the iWoks demo which to me illustrates this has the potential to be far bigger than most yet see. The ability to have contextual key boards or novel new option selectors is going to be huge. When I am in Final Cut or other pro apps the number of key combinations is staggering. The idea of a large (far lager than iPad) screen on my lap (I stress LAP, like a keyboard almost) with FCPro on and these new selection UIs is, to me at least, the sign of things to come.
Um lets be smart about this.
Its not company vs. company money wise.
Its Apple trying to convince people to buy a product.
I hope this is true. If these companies want to play with Apple, they need to understand the rules. KEEP YOUR MOUTH SHUT
And who do Apple think they are? Right, they are a complete nobody in the publishing business, neither do they have a book store that can compete with Amazon. There's a difference between selling music and selling (electronic) books, and Amazon is more than ten years ahead of them there.
Heck, Apple does not even have a device that's really an eBook reader -- this iPad is just a huge iPod Touch.
Well, that's assuming Apple don't pull the kindle app as well as the other ebook readers from itunes claiming that they now duplicate native apps functionality... It wouldn't be the first time.