Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
I'm getting kinda tired of these Windows/PC bashing commercials. Witty as they are, they're just too negative. Apple should really start focusing on the positives of Macs (the hardware & software). Take the high road, Apple! I know bashing Windows is easier, but that doesn't make it the right thing to do.
 
A second meaning of the ad "V Word"

Microsoft registered a patend for a technology which adds automatically a beep in a live stream when a bad word is spelled:
http://patft.uspto.gov/netacgi/nph-...7,437,290.PN.&OS=PN/7,437,290&RS=PN/7,437,290

German article:
http://www.heise.de/newsticker/Micr...r-automatischen-Sprachzensor--/meldung/117645

A bit too random that Microsoft registers such a patent while Apple produces at the same time a spot with a simplified version of this "technology" (beeep :) ).

Anyway, nice Job marketing team of Apple!

Regards,

Benny
 
Ad not funny for "no knowledge" viewers

My daughters [4] like the Mac ads for the characters and simple arguments. The bean one left them cold, I don't think they connect the "I'm a PC" ad with Microsoft.

I did think the FW version [reversal] witty.
 
Why why WHY!?!?!?

Why did they forgo the BEST response ad of all?... The fact that the ads that aired were shown to have been made on....

a mac.
 
really, I have not used that port in 5 years. I transfer a lot of data through USB and every drive I bought in the last 3 years was USB. Works fine for me. and if I was running a server that used drives heavily or transferred lots of data all day - it would be an internal drive, or on a SAN. external drives heat up too fast and are not made to handle that dataflow.

Also, every peripheral I bought in the last 4 years was USB2.0 (drives, cameras, smart phone, etc). have a feeling firewire is on its way out. USB2.0 was quicker than the original fireware, then a new firewire came out. then USB 3.0 is supposed to be quicker than that. What's good about USB? backward compatibility for slower 2.0 and 1.0 without needing a separate cable or converter plug (hence the name Universal Serial Bus).

I can walk up to any computer that has a USB and 99% of the time my device works. However with firewire, the port may be different.

Hense the same with Display Port - a universal plug that will run HDMI, VDA, DVI, etc. Just, since it is new - you need a converter for it. I think the day is coming where Display Port is the new USB.

Same with the old Beta/VHS argument. Beta certainately better, however VHS won out (although that was due to marketing and opening the format to others) and became the standard.

So Firewire may be better, but USB is more the adopted format.

Well said that man.
 
Here is my two cents:

I am currently taking a class on Vista(the class is required for my major) and have been studying it for a while now. I can honestly say now that there is no way in the world that any company would ever switch to Vista (or possibly even windows 7 for that matter). The security features that have been impliemnted (mainly UAC) are good but I can guarantee that UAC would be a candidate for been disabled on the enterprise domain because of the hassles that it creates.
 
The ad's were great! Apple does such a great job getting the point across with simplicity and style. Can't say the same for the MS ad's. I have watched them and leave the room stumped.
 
Then learn to think for yourself. What are you, a junior high school student? Do you have an overwhelming need to be "associated" with a group of people?

Wow. I guess some people NEVER grow up and out of groupthink.

I think you need to read what I was saying. But I'm not going to explain again for your ignorance.
 
I thought the ads were pretty funny, they both made me literally laugh out loud.

Of all the computer/electronics companies out there, Apple has had the best ads. They are often clever, funny and memorable, and frequently copied.
 
USB - Firewire tangent

really, I have not used that port in 5 years. I transfer a lot of data through USB and every drive I bought in the last 3 years was USB...

While "lots of data" is in the eye of the beholder, give yourself a pat on the back for thus being lucky to be unaffected. I have a USB2 scanner in storage out in my garage that I replaced with a Firewire one a couple of years ago because the USB was so painfully slow in transferring 1GB sized scans, and I really don't look "forward" to "upgrading" back to USB2.


USB2.0 was quicker than the original fireware

Hardly. The first 1024 bytes would get there 50 milliseconds sooner in USB2 (hardly significant), but otherwise, USB2 averages around 40% less throughput than FW400 due to high overhead, which makes it "slower" in transferring the actual useful data. The bottom line to all of this is that all interfaces useful ("real world") bandwidth is always calculated by:

Useful Bandwidth = (Total Bandwidth) - (Bandwidth consumed by overhead).


then a new firewire came out. then USB 3.0 is supposed to be quicker than that.

The jury is still out on what USB3's throughput performance is going to be, and if that will be faster-vs-slower than FW3200.

What is known today is that FW3200 has reported a protocol overhead rate of only 3%. As such, FW3200 is deliver around 3.1Gbps useful.

Turning to USB3, its protocol overhead rate is still "TBD". If USB3 operates as inefficiently as USB2, it will only deliver 2.4Gbps useful. There is talk that USB3 will use less overhead than USB2, but I've not yet seen any real world numbers. Simplistically, USB3 needs to double their efficiency vs. USB2 in order to be measurably (10-15%) faster than FW3200. Time will tell.

What's good about USB? backward compatibility for slower 2.0 and 1.0 without needing a separate cable or converter plug (hence the name Universal Serial Bus).

Guess what happens when you put a USB3 equipped peripheral through a USB2 hub to your USB3 equipped PC? You get USB2 speeds.

Similarly, a USB3 peripheral--USB2 cable--USB3 PC ==> USB2 speeds.
Good luck keeping all the "bits and pieces" organized.


What I've also not seen an answer on is what happens when there's a single non-USB3 device anywhere on the port's breakout...will all of the devices have to drop back to USB2 speeds (like what USB2 currently does when any 1.1 is present), or will USB3 be able negotiate individually to each?

What is known about USB3 is that there will be a controller chip required, so its cost advantage vs. FW will be gone, and considering that the cables will include fiber, they're not initially going to be cheap.

I can walk up to any computer that has a USB and 99% of the time my device works. However with firewire, the port may be different.

With USB, there's two different "A" plugs and three different "B" plugs: USB-A, USB-B, Mini-B, Micro-A, and Micro-B. Personally, I've found that flash drives typically use USB-B and cameras/phones use Mini-B or Micro-B.

Same with the old Beta/VHS argument. Beta certainately better, however VHS won out (although that was due to marketing and opening the format to others) and became the standard.

So Firewire may be better, but USB is more the adopted format.

Yes, USB2 is the defacto format; the jury is out on USB3 until it actually ships. At present, it represents a case of the 'Better' (FW400) being killed off because of the 'Good Enough' (USB2) although this really is an Apple failing for not upgrading FW400 to FW800 on previous revisions, so as to help aid it in its differentiation through higher performance (FW800 is ~3x faster than USB2).


Back on subject, I did personally appreciate the new ads, due to their sense of irony and light touch of sarcasm. While you can argue that they require prior consumer knowledge to understand the humor that is being made, when one of the friends in the room go "gets it" laughs up a lung, those who didn't get it are afforded the opportunity for an individualized viral advocacy to take place. Not as dumb as it sounds, particularly when the ads air at events likely to have a larger and mixed audience (eg, football games).

-hh
 
i love these ads, get a mac,

but to be honest its now a waste of time with the lack of firewire and target disk mode on the macbook

i mean what is the point in buying a mac now.

Um...operating system? Because you like how the Mac works? Because you're more productive when using a Mac? :confused:

For what it's worth, I haven't used my Firewire port in months. Firewire is a better standard technically-speaking, but unfortunately it just never caught on outside of pro equipment, some external hard drives, and tape-based DV camcorders.
 
Pot-kettle-black.

So Apple spent millions on a campaign to comment on a campaign that spends millions? The ad agency that has handled Apple (for over 25 years) I'm sure has spent WAY OVER 300 million (the estimated advertising budget for windows)

Don't get me wrong, I love Apple but these ads have become very stale even before this "I'm a PC" "I'm a Mac" war began.
 
Apple does tend to focus on the positive. These are tongue-in-cheek ads - they're poking a bit of fun at the opposition. With the Presidential campaign, too many people are quick to think everything is negative advertising. This isn't. If they said that Microsoft supported terrorists, or brought up NetScape, then it would be negative advertising. These are light-hearted adverts about non-serious issues. Nobody cares how much Microsoft spends in advertising.

Actually, as an Australian, I don't particularly care about the US presidential campaign (which, by the way, has to be the longest-winded election process in the world... geez, just get to the bloody election already!)

The fact is that it is negative advertising. Positive advertising is when you explain the virtues and features of your own product. You may do so in comparison with your competition, as Apple does very well with their "I'm a PC, I'm a Mac" ads. But purely criticising the competition - how much they're spending on advertising, how much they're ignoring the Vista problem - is negative. It certainly isn't positive, and what's the opposite of positive?

I don't mind the odd tongue-in-cheek ad, but too many of those and you start to look pig-headed and arrogant.
 
... and for all those hijacking every single thread about the lack of bloody firewire - this is for those whinging about the lack of target disk mode.

Migration assistant (ie: target disk mode) is available over WiFi or Ethernet, both of which the Macbook has. Apple have provided this solution since February 2008, when the Macbook Air arrived. So, please, stop whining about the lack of target disk mode. Because there is no such thing.

http://support.apple.com/kb/HT2288
 
I understand your point, but your (disappointing) PC experiences aren't super imposed onto every other PC user out there, which is what the Apple fanboi view is. I'm sure I've never spent 75% of my day cleaning my PC (let alone ever), because there are appropriate safe guards and auto updates in place to prevent that, and I know this, because everything works fine. I do believe MS went wrong with Vista, and it will probably be regarded along the same lines as Windows ME, a neglected and half-asses OS version which was supplanted by 2000 and then XP. Guess we'll see with Win7 down the road...

Actually, In my humble experience I would say about 65% of Wintel users do have pretty disappointing experiences with their boxes. I've been with MS since DOS and I've played hell keeping up with all the crud the come out with, but will confess if I want to play numerous games I need a wintel box. Auto updates? The last one they send froze my system. Never have installed service pack 3 because it won't.

I'm no super user nor am I an expert, I'm just part of that average 65% that thinks windows is a hassle.

The first PC I bought took me years to learn how to really use it. I was up and running all the programs I needed on my first Mac in about three hours.

There is a reason why there are so many more Apple fanbois than PC fanbois. Get it?

Windows ads? Are there any? If there are they've never captured my attention. Apple on the other hand cracks me up.
 
WTH does that have to do with FireWire? :confused: Geez, talk about a thread that has veered way off track... :rolleyes:

He got you there, eh? Because FauxNews spins hype without giving any actual news, only hatespeak, I think he was reading that into your post.

If the ads may be perceived as arrogant or smug, it is only the arrogance inherited from the PC side of this meat-world debate, as acted by Hodgman. I've worked on a Mac by necessity in graphics/design since the late 90s, years before they were 'cool', and I can tell you there is no bigger hater, sniveling fanboy, or arrogant prick than the diehard PC user. But personally, I do not see what is so threatening about baby music and Justin Long in a jeans and a hoodie. If diehard PC users cry foul at a few lighthearted jabs in a setting as non-threatening as a nursery, then that is beyond sad.

Amen brother, amen!
 
Improvised from the infamous words of the Gravediggaz:

You don't pull on Superman's cape
You don't spit into the wind
You don't pull the mask off the old Lone Ranger
and you can't f*** with Apple and their ads.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.