OLED iPhone 8 Rumored to Ship Sometime After Standard iPhone 7s Models

[tripleh3lix]

An almost unimaginable number of phones: 41 million last quarter, 78 million in Q1 - that averages out to around 6 phones a second, 24/7/365 (and the rate would have to be even higher if the plants aren't running every second of every day). That's, on average, over half a million completed, tested, boxed, iPhones a day, every day (even just physically carting that many phones away from the factories would be an enormous task). Which means, every necessary part has to arrive at that rate of about half a million a day. Every complex machining step (milling out the frame of the phone, etc.) has to happen at the rate of half a million a day. The OLED screens they want, at the quality and specifications they want, aren't available at that volume. I think that's a big part behind splitting the line, this year, into regular and super-deluxe-extra, so they can build the iPhone equivalent of a Ferrari, at, say, thousands a day, out of parts that are harder to get (and more expensive), along with still building a 7s at half-a-million a day.

A lot of people here are treating it like the 8/Edition is the only worthwhile phone that will be announced next week, and it's some sort of crime if the price is over $1000, since previous iPhones haven't been that expensive. But the whole point is, the 8/Edition isn't like previous iPhones. The 7s is the successor to the 7, the 8/Edition is a Ferrari, ogled by many, bought by few. Normal people (as opposed to us, people who hang out in the comment sections on tech rumors sites), are going to say, "Oh, the Edition looks nice - $1200? two month wait? uh, yeah, not for me, I'll get a 7s", just the way most normal people don't buy Ferraris, even if they think having one would be fun. I'm expecting to buy a 7s to replace my 6. It'll be way faster, have more memory, a better screen, better camera, better water resistance, and so on. And it'll sell for normal iPhone prices. In every way a fantastic upgrade. I'll definitely try out the Edition at the Apple Store, but I don't expect to buy one.

What would really suck about this x edition? If it had a big spec increase, much like the 7S hopefully will. And that complete design overhaul. Which is what people have been asking for, but won't be obtainable because it's the new as you say "ferrari" of phones.

I'd be fine if it was something that was bigger, had an oled screen, maybe bigger storage and added abilities such as (better viewing in the sun, actual water resistance, better speakers, etc) but I'm going to go nuts if it has a better camera than the 7S.

Which it most likely will

 

[dilbert99]

So is Apple going to remove or not add features from the less expensive models so that the expensive model is more appealing?
Like having OIS on the 6+ but not on the 6.

I always saw the iPhone as the best you could buy. Now they bring out the OLED 8 and the model 7 replacements become less advanced?

 

[9646829]

If the iPhone 8 costs £1000 I'm going to be getting the 7S.

This ^ if it costs £1000 I'd rather get a 7S and the new Apple TV with change left over.

 

[danielowenuk]

Not falling for this.

Apple have been in this game long enough to know that people have a 12/24 month replacements cycle for their phone.

• 5: September 21, 2012.
• 5C, 5S: September 20, 2013.
• 6 / 6 Plus: September 19, 2014.
• 6S / 6S Plus; September 25, 2015
• 7 / 7 Plus: September 16, 2016.

What sort of crazy business model wouldn't release around this time of year? Push the shipping date too much and you lose customers, it's that simple.

Every single release has been the Friday after the keynote, so that's a fairly safe bet.

 

[Jsameds]

Samsung and their fan boys will be laughing their heads off if Apple don't launch the 8 on the 22nd and can only offer the 7s with a 4 year old design, old technology and LED screens. This could be very damaging to their reputation as being a technology company.

Three years.

 

[Technarchy]

This ^ if it costs £1000 I'd rather get a 7S and the new Apple TV with change left over.

That's where my head is at as well. Not too keen on losing Touch ID either. The difference in price is AirPods or a new Apple TV.

 

[WatchFromAfar]

So is Apple going to remove or not add features from the less expensive models so that the expensive model is more appealing?
Like having OIS on the 6+ but not on the 6.

I always saw the iPhone as the best you could buy. Now they bring out the OLED 8 and the model 7 replacements become less advanced?

No, not really. To quote the great Sly and The Family Stone it's "different strokes for different folks". You want TouchID? there's two brand new models for you. Like the look of that OLED?, well there's a model for you too. The problem is people feel they have a right to have everything under the sun in one model; not ever going to happen again. This September Apple will sell six models: 7, 7+, 7s, 7s+, 8 & SE. Take your pick.

 

[recoil80]

Three years.

Yes, it would be the forth similar phone, with a design introduced 3 years ago for the first time

 

[Delgibbons]

Seems like Samsung may had the notch design since 2016 when they patented the following and may be using this for the S9 so once again they most likely were first before APPLE who may have stole it. Actually glad Samsung didn't use the ugly notch design yet.


source:http://www.gsmarena.com/samsung_patents_bezelless_design-news-27121.php

View attachment 716341 View attachment 716341 View attachment 716342

They should sue.

 

[Jsameds]

No, not really. To quote the great Sly and The Family Stone it's "different strokes for different folks". You want TouchID? there's two brand new models for you. Like the look of that OLED?, well there's a model for you too. The problem is people feel they have a right to have everything under the sun in one model; not ever going to happen again. This September Apple will sell six models: 7, 7+, 7s, 7s+, 8 & SE. Take your pick.

Reminds me of the folks who were saying "but what if I want to charge and listen to music at the same time?"

Bluetooth headphones
Bluetooth speaker
iPhone Speaker
Lightning splitter
Airplay

Take your pick. Or, you know, you could just not buy a phone without a headphone jack. People are entitled and want the world to conform to them these days. It's sad.

 

[Mr Fusion]

Who the hell wants a 7s?

Amen. I can't take a delay, my 5S is falling apart and I'll go without a phone before I spend any amount of cash on a fugly giant bezel design (6/6S/7/7S).

 

[576316]

Hark, I think I can hear crying.

 

[rasputin1969]

Yes, it would be the forth similar phone, with a design introduced 3 years ago for the first time

Or as I like to call it - the iPhone 6SSS

 

[Appl3FTW]

Why? That's like a 2 month interim...
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Yeah I doubt you will be jumping to the Note 8 bud. Everyone talks like this until the event is actually shown, then are complaining about how Fedex hasn't updated your tracking for your new iPhone...

Well st least I'm using the best iPhone available on those 2 months lol

 

[WatchFromAfar]

Reminds me of the folks who were saying "but what if I want to charge and listen to music at the same time?"

Bluetooth headphones
Bluetooth speaker
iPhone Speaker
Lightning splitter
Airplay

Take your pick. Or, you know, you could just not buy a phone without a headphone jack. People are entitled and want the world to conform to them these days. It's sad.

You know, I can't agree with this line of thinking enough and, full disclosure, I connect my phone to my 1992 £1000 Hi-Fi system as a portable jukebox. I know we're never going to get a headphone jack back but instead of whining I'll use an adapter or as you pointed out not buy it if it's a deal breaker. I don't feel Apple has done anything against me.

 

[democracyrules]

Apple's upcoming OLED iPhone 8 will not ship out alongside the standard LCD-equipped iPhone 7s and iPhone 7s Plus, reports TechCrunch, citing "trusted sources."

The high-end iPhone 8 will instead "ship out at a later time," but TechCrunch says it is unclear how long it will be between the availability of the two more affordable models and the iPhone 8.

Apple is planning its iPhone-centric event for Tuesday, September 12, and rumors have suggested the company will start accepting device pre-orders on Friday, September 15, with the first of the new iPhones becoming available on Friday, September 22.

If TechCrunch's information is correct, it's possible Apple will allow people to submit orders for the iPhone 8, but those orders may not ship out until sometime later in the year. Presumably, the iPhone 7s and the iPhone 7s Plus will ship out as planned in September.

Just this morning, The Wall Street Journal said iPhone 8 manufacturing issues could lead to extended supply shortages and shipping delays. Due to problems creating the OLED displays for the device and difficulties integrating Touch ID under the display (a plan that was later abandoned) Apple is said to be approximately about a month behind on its manufacturing timetable.

We have been hearing persistent rumors about serious iPhone 8 supply constraints for months. While it's true that supply issues plague every new iPhone release, especially when it comes to the most popular models, warnings of supply problems have been notably more prominent this year.

Trusted KGI Securities analyst Ming-Chi Kuo has said the iPhone 8 will see "severe" supply shortages following its release and that it could take into the early months of 2018 for Apple to reach supply/demand balance, while a July report from Japanese site Mac Otakara said Apple may not start shipping the device to consumers until October or early November.

Article Link: OLED iPhone 8 Rumored to Ship Sometime After Standard iPhone 7s Models

Apple does need to increase the price of iPhone special edition as much as possible due difficulties and higher cost productions and to control severe supply problems due to the strong demands which will definitely explode. All available upgrade programs should be frozen by all carriers and Apple to handle uncontrollable demands

The iPhone special edition should be treated as a special line not as regular iPhone product lines, which includes a different way to sell it.

Customers with excellent disposable income will be able to afford it outright and the number of these customers with excellent disposable incomes are sufficient enough for Apple to get the production costs covered and generate profit.

The limited edition is a luxury item that should only be available to whoever can afford it as it is not needed or required to live (not a basic need) and not for entitlement either.

 

[recoil80]

Or as I like to call it - the iPhone 6SSS

To be fair, the design might change this year if they'll use glass instead of aluminium on the back. But the front will probably be the same for the forth time in a row, and it is the thing you look at most of the time. I don't really care about the back since I put it into a cover.

 

[tripleh3lix]

I think the black front looks a million times better. Not sure how or why Apple could go with a white front, especially when the design is supposed to be "bezel free".

I do spend all my time looking at the front of my phone, so the camera doesn't rell effect me. hat's not meant to sound sarcastic, just that the back of my phone doesn't really matter. I also use a Nexus one for work and I have had people comment on the back being unpretty; I honestly don't care because I don't look at it hardly ever either.

I'd say the S pen has some benefits but I wouldn't think it would be very useful for me. I no longer find myself needing to take notes, I don't ever edit images and video, and so it would just be a feature used sparingly, if at all. Certainly not something I wish didn't exis, but I am indifferent.

I guess what I am say is we all have different needs and wants and tastes. I realize you were respoinding to someone saying the S8 is ugly, but still, I think sometimes we lose prespective. IMO we know enoughabout the new pones to decide whether to buy an s8 or wait for iphone. I prefer vanilla android myself, so I will be waiting but have always found samsung hardware to be top notch. Even when people complained about a "cheap feel" to the plastic housing, I thinought they always felt like solid phones. The only phone that ever beat that (and still was plastic) was Nokia with their Lumia line.

I hate the front cameras on the Note. Hate the battery life. But the ability to use a stylus if you're into digital art on a Wacom infused tablet, on a 6+ inch screen where I go, VR, is what sold me last time. And all that worked amazing.

I just missed iMessage, my good selfie cam, my battery life, my OS stability... the apps I've purchased on the App Store and overall availability for every new app that comes out now.

 

[vmistery]

I am not convinced that we will see a '7s' name, I am expecting a new number perhaps iPhone X, iPhone X+, iPhone X Pro

I guess we will have to wait and see till next week!

 

[Chupa Chupa]

I always saw the iPhone as the best you could buy. Now they bring out the OLED 8 and the model 7 replacements become less advanced?

No, you are looking at it wrong. The 8/X/Edition/Acme will be the new flagship model. The 7s/+ will become the new middle tier. It's simply a shift in the model lineup, nothing more. The 7s will get upgrades as s models normally do but there will be a higher level model that will have additional or enhanced features.

It similar to how once upon a time there was a 3 series BMW and an M3. Then BMW introduced the M Sport Pkg. which sat between a regular 3 series and the exclusive M3. BMW did do anything to change the 3 or M3 it just introduced a new pkg that offered addition "sporty" features over the base 3, but less than the M3.

 

[Fozziebear71]

If this article is accurate then I will more than likely keep rocking the 7Plus until the 8S comes next year.

The "supply constraints" issue has started to affect my enthusiasm for Apple products. It personally started changing my view with the Airpods supply constraints. It seems as though Apple is now having this issue with every product they sell. Whether it is planned like some people believe or not doesn't matter to me at this point. I no longer have the zeal to get up in the middle of the night to attempt to order a new product by Apple only to have the app crash, product availability slip to two months by the time I get to the check out screen, etc, etc.

 

[Chupa Chupa]

I am not convinced that we will see a '7s' name, I am expecting a new number perhaps iPhone X, iPhone X+, iPhone X Pro

I guess we will have to wait and see till next week!

Me too. But I think they will ditch the number scheme completely like they did with the iPad except the mini, which who knows what will happen with that model. Macs have never had version#s attached to their model names. Same with iPods. I wouldn't be surprised if the new ATV doesn't have a version# attached either.
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If this article is accurate then I will more than likely keep rocking the 7Plus until the 8S comes next year.

The "supply constraints" issue has started to affect my enthusiasm for Apple products. It personally started changing my view with the Airpods supply constraints. It seems as though Apple is now having this issue with every product they sell. Whether it is planned like some people believe or not doesn't matter to me at this point. I no longer have the zeal to get up in the middle of the night to attempt to order a new product by Apple only to have the app crash, product availability slip to two months by the time I get to the check out screen, etc, etc.

Your attitude is exactly why supply constraints are not a marketing gimmick as many here who have never had one marketing course think it is. Years of research and sales data has shown more times than not consumers forget about products they can't immediately get. For business, a current actual sale is far more valuable than a potential future sale, i.e., bird in the hand is better than two in the bush.
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Take your pick. Or, you know, you could just not buy a phone without a headphone jack. People are entitled and want the world to conform to them these days. It's sad.

Yes. But these screamers are just attention seekers. If they truly believed the headphone jack was THE be-all-and-end-all of features they would have dropped iPhone as you suggest and we would have never heard from them here again. It's not like Apple rendered minijack headphones inoperative.

I've been more than frustrated with many of Apple (and other companies) features set changes over the years. But the marketplace is the marketplace. You either adapt or go live on the mountain top. Business must do the same -- too many sweeping changes or the wrong one (New Coke!, Diet Pepsi w/ Splenda) and that business is hurting. So it goes both ways. Ultimately this is what keeps the marketplace in equilibrium.

 

[Knightcastle]

old rumor. this isn't news. tech crunch is failing.

Rumors...rumors...rumors. At this point, what’s the point?

Can't wait for the iPhone 9 rumours once my iPhone 8 ships.

You do realise this site literally has the word "rumours" in the title?

 

[danielowenuk]

You do realise this site literally has the word "rumours" in the title?

Actually it says rumors

 

[macduke]

Don't worry too much, because if you are on Apple's upgrade program, the iPhone X/Pro/Edition won't be included in that promotion. (Well, not without a stiff upgrade/offset fee, at least). The "next" yearly iPhone after the 7 is the 7S, not the Edition, and in all likelihood the Edition/X/Pro is almost going to be like a collector's item anyway, as other's have mentioned.

No.