Phil Schiller and Craig Federighi Talk iMessage, Siri API and Mac App Store on 'The Talk Show'

[George Dawes]

Why does it have to be on the Mac App store? Here's a golf game on Steam that would work on that "tricked out" iMac: http://www.nicklaus.com/news/jack-nicklaus-perfect-golf-computer-game/

After seeing the reviews I think I'll just wait for everybody's golf on the PS4 and buy him one of those.

Honestly thought the mac had come on in the last few years in gaming - if anything it's gone backwards

Thx anyway

 

[msh]

That "lowest common denominator" you're referring to is the average person who picks up a piece of technology and just wants it to work, and do the hundred cool little unimportant things they ask it to do during the day. Or help them get their non-computer related job done.

Try to remember that, as a geek you are a tiny minority of the user base of Apple products. In fact, the geek world is a tiny user base in all ecosystems these days. And that is a sign of progress. Computers have moved beyond the realm of a haven and playground for gear heads, and into the realm of being appliances.

Yes, I understand that. But don't forget it is the geeks who make the technology into easy-to-use appliances. So attention must be paid to them even if they are a minority. My complaint is that Apple is only paying attention to one group.

 

[hakonik]

Guess were all just grandmothers.

No, we are the rich kids who have rich kids as friends. We have owned so many smart phones that the magic is starting to vanish and getting an annual new phone is more of an annoyance than pleasure. The more dynamic market opportunities are in developing parts of Asia, where Androids are ruling even heavier. And less coverage there is with iOS, less sense it makes for people to start using messaging solution that is tied to iOS. So Apple is trying very hard to make their messaging app to look appealing in other ways. I recall reading that this emoji stuff is crazy big thing in some Asian countries. Publishing Android version would be a game changer for Apple Messages but I have no idea how it would affect the bigger picture.

 

[niun]

Yes. But didn't Apple get where they are by leading people to where they need to go rather than following their customers fickle fashion preferences?

This..

Apple have been leading nowt since what.. iPhone 6?

 

[merkinmuffley]

"Every time we add emoji it would be the biggest thing."

And this is exactly how it should be. Apple has stopped making hardware, emoji is the NEW thing.

 

[639051]

No, we are the rich kids who have rich kids as friends. We have owned so many smart phones that the magic is starting to vanish and getting an annual new phone is more of an annoyance than pleasure. The more dynamic market opportunities are in developing parts of Asia, where Androids are ruling even heavier. And less coverage there is with iOS, less sense it makes for people to start using messaging solution that is tied to iOS. So Apple is trying very hard to make their messaging app to look appealing in other ways. I recall reading that this emoji stuff is crazy big thing in some Asian countries. Publishing Android version would be a game changer for Apple Messages but I have no idea how it would affect the bigger picture.

Rich kids with rich friends, not quite. Considering that Android flagships costs as much as the iPhone that doesn't hold as much weight here.

I do agree, in other parts of the world Google has pushed Android into cheaper and cheaper handsets which is great, to a degree (security, all that other stuff is the negative as I am sure these devices aren't supported for long). Apple could still push iMessage to Android before iOS 10 drops .. so we will see.

 

[niun]

"Every time we add emoji it would be the biggest thing."

And this is exactly how it should be. Apple has stopped making hardware, emoji is the NEW thing.

LOL, Are we even sure, 'Project Titan' has anything to do with a car?

Rich kids with rich friends, not quite. Considering that Android flagships costs as much as the iPhone that doesn't hold as much weight here.

Until OnePlus launched version 3. Big times for low cost, very high-grade droid phones.

 

[samcraig]

I'm confused why they can't just allow those apps to be actually deleted. If I had to guess - it's since other apps can't be set to be the default, there needs to be a way to open up the app quickly without a download even if it's "deleted."

However - aside from not wanting the icons on the screen - I'm pretty sure many people actually want the freed up space on their device. So this really doesn't do much there.

 

[RickInHouston]

Jobs was wrong and realized it. iMessage and Facetime for Android will too greatly impact the Apple Walled-Garden. He realized it and backed off open-sourcing it.

 

[Kkspire]

Does anyone find it interesting (or even really notice) that the apple execs really dismiss what the people actually want and instead just defend their initial positions. Only when Jobs was there did they ever actually admit when they screwed up. This is a classic executive circle who's focus is on keeping their jobs than making bold decisions based on customer demand.

An earlier commenter said they hit it out of the park with iOS 10. Are they joking? The billions of dollars of resources and sheer numbers of employees and length of time and this is called hitting it out of the park? We've set a very, very low bar to be so impressed by them...

You sound like a very unhappy person

 

[Zirel]

Which apps give the iPad a file system? What's your definition of a file system? No app that I'm aware of give you access to the iPad .

And that's a good thing, go buy a device with full fylesystem access and cryptolockers

 

[stevet]

I wonder if these "people" he's talking about are Tim Cook? It seems like the thing he'd be excited about.

The Mac users I know, and like myself, want stability and not gimmicks, and a new file system is the most exciting thing Apple has announced with relevance to the Mac in many years' time.

I like the new file system announcement too, but if there recent past history suggests anything, I'm not sure stable is in the cards.

 

[theheadguy]

Does anyone find it interesting (or even really notice) that the apple execs really dismiss what the people actually want and instead just defend their initial positions. Only when Jobs was there did they ever actually admit when they screwed up. This is a classic executive circle who's focus is on keeping their jobs than making bold decisions based on customer demand.

An earlier commenter said they hit it out of the park with iOS 10. Are they joking? The billions of dollars of resources and sheer numbers of employees and length of time and this is called hitting it out of the park? We've set a very, very low bar to be so impressed by them...

You sound like a very unhappy person

Welcome to MacRumors, newbie. On the contrary, I and others are quite happy! You sound hurt over some honesty about a company you recently fell in love with. It wasn't meant to offend you. As someone else in the thread mentioned, Apple is simply uninspiring. That's not something that makes me unhappy, it's just a fact. Fortunately, there are many other sources of inspiration, Apple simply isn't one of them. Good day to you

 

[shk718]

Right before WWDC, there were rumors of iMessage becoming open to other platforms such as Android, but where is that now? If that's not happening, and if Apple is making such a big deal out of iMessage as they are doing now, I'd say they're just being arrogant or ignorant or intentionally incompetent. No matter how good iMessage becomes, it will simply not pick up unless it's accessible to all major platforms, except in Apple campus.

Have you considered that they just made a giant overhaul of the app and perhaps they want to ensure stability on ios before they go out and write a version for other os's??? have you also considered that if one of the contacts isn't on imessage they still get the message? do any of the other messaging platforms work like that ? NO!!!

 

[captain cadet]

I wonder if these "people" he's talking about are Tim Cook? It seems like the thing he'd be excited about.

The Mac users I know, and like myself, want stability and not gimmicks, and a new file system is the most exciting thing Apple has announced with relevance to the Mac in many years' time.

The press... last years WWDC press here in the UK was all about skin tone modifiers

 

[shk718]

I don't see the big deal about iMessage. I have to use a cross-platform messenger for my non-iPhone contacts anyway (and WhatsApp is the quasi standard in my area) so why keep two around? It's as if I had to use a separate mail app just to talk to Gmail users.

The only reason I sometimes use it is its graceful fallback to SMS.

i'm confused by your post. as you stated iMessage will send out a SMS to non imessage users - in what way is that not cross platform? will WhatsApp do the same thing? no. I don't have WhatsApp on my phone (I really don't need anymore Face Book apps on my phone - two are enough) so I can't get any messages from it. I think Apples approach was brilliant!
[doublepost=1466000417][/doublepost]

Does anyone find it interesting (or even really notice) that the apple execs really dismiss what the people actually want and instead just defend their initial positions. Only when Jobs was there did they ever actually admit when they screwed up. This is a classic executive circle who's focus is on keeping their jobs than making bold decisions based on customer demand.

An earlier commenter said they hit it out of the park with iOS 10. Are they joking? The billions of dollars of resources and sheer numbers of employees and length of time and this is called hitting it out of the park? We've set a very, very low bar to be so impressed by them...

I don't think you really knew what Apple was like during the Job's era - he told us we were all holding our phones wrong.

 

[doelcm82]

Right. Cause this is how you gain market share. Which is why Google created an Apple Music app for Android, correct?

Ahh the arrogance of google.

 

[niun]

WhatsApp do the same thing? no.

But What's App is a separate messaging app to.. OTHER What's App users... So...... Of course it doesn't act the same way as a bog standard SMS that are part and parcel of any mobile phone.

 

[citysnaps]

There is no issue having an iPhone and messaging back and forth with Android phone users. Simply uses SMS. That has been working fine with me for years messaging the few friends I have that use Android phones. Never an issue.

You just confirmed you live in a bubble. There's a couple of billions out there

I do live in a bubble, being in tech and living in silicon valley. Mostly iOS here, even at google.

 

[doelcm82]

If Apple wants iMessage as a protocol to take off it makes no sense to make it platform exclusive.

I don't think Apple wants iMessage to "take off". I think they want to make the experience of using Apple products to be as good as it can be (so more people will buy more Apple products). It's not platform exclusive. You can message between an iPhone and an iPad or a Mac computer.

Making iMessage work between a Windows Phone and a Wyse Terminal doesn't advance Apple's goal.

And supporting it on all those platforms is not easy (or very Apple-like).

 

[Ploki]

The iPhone is not a computer and neither is the iPad. You can do some productivity on them but most definitely not all. They're mobile devices mainly used for consumption rather than creation. I don't care how many times Tim Cook gets on stage to try to convince us that the iPad Pro is a computer replacement. It's not.

Your nostalgia doesn't make that true.

 

[carrrrrlos]

How about updating the voicemail interface in the phone app - just a nudge of the speaker button to the right.

 

[blacktape242]

You mean the majority of people buying devices?

I still think that comment hit the nail on the head despite people buying apple stuff.

 

[jonnysods]

Guys, tell me when a Mac is coming out!

 

[dyamraj]

I think the Mac App Store needs a whole UI refresh. Right now it doesn't have the Flat UI like macOS and iOS have.