Phil Schiller Moving on to Become 'Apple Fellow,' Greg Joswiak Taking Over as Marketing SVP

[Falhófnir]

Sounds like he's reducing his workload as an interim step towards retirement. I wonder if he will continue to present at Apple keynotes on occasion, he's been appearing less and less in recent years, I suppose trying to make other Apple leadership personnel more visible before he goes. I found he has a nice presentation style, and seems to genuinely take an interest in the products and the tech behind them.

 

[MacOH21]

If I could semi-retire at 60, I would do it. My guess is he probably was going to step aside at some point (everyone does eventually) and the recent congressional hearings may have expedited that.

With your apple stock, I'd go buy that private island, Phil. Never look back.

 

[citysnaps]

I retired at 52. The absolute best decision I've ever made. Zero regrets.

 

[itsmilo]

thanks to this fool i cannot say or write the word "courage" anymore without thinking of that keynote speech

 

[satchmo]

Super truncated summary here; but after the tech hearing it was kind of assumed that the app store utilized predatory practices to push apple's own agenda/apps, despite them saying over and over again that everything is equal for all apps. Phil is in charge of the app store.



Lol no. Just because you can't read between the lines and make connections doesn't mean everyone else is a conspiracy theorist. Also, there are lots of people who dread retiring and having nothing to do, and that's even more true for very successful people like Phil.

Because you can’t or won’t accept his explanation, you make up a narrative to suit yours?

Unless, you know the man personally, how can you suggest he dreads retiring?

 

[Benjamid]

That one statement is what I think of, each time I come across his name.

Do you remember how ****** the App Store was under Cue???? Why is he not getting the boot? He is the worst of them, by far. Always liked Schiller, great man!

 

[Tonewheel]

Having taken early retirement myself this year, I applaud PS for doing the same. Apple Fellow = first stage of retirement.

I wish him nothing but the best. Unlike so many of you jealous, bitter souls.

 

[chucker23n1]

So why isn't Jony Ive on that list too!?

Because he has a new job.

 

[Dave-Z]

Moving to "Apple Fellow". That takes courage.

 

[Rogifan]

So why isn't Jony Ive on that list too!?

The only one on the list from Apple 2.0 is Schiller. Avie Tevanian, Bertrand Serlet, Jon Rubinstein and Bob Mansfield aren’t on there. They haven’t updated apple.com leadership page yet. I wonder if Schiller will be on it or not. This change seems like a pre-retirement announcement.

 

[a m u n]

So why isn't Jony Ive on that list too!?

Simple — it’s not the official list of Apple.

Fandom should update their list.

 

[minimo3]

In many technical and research organizations a Fellow is the highest level individual contributor position in the company. There are typically only a handful in a company. These individuals now have the latitude to tackle special projects or pursue a topic of particular interest. You get paid a lot, get tons of respect within the company, get to work on projects you like, and don’t have to manage anyone. A total win win.

Representative Progression in a research org might be:
Associate member of technical staff -> Member of technical staff -> Senior Member of technical staff -> Fellow.

In tech companies like IBM it goes from Software Engineer -> Advisory software engineer -> Senior software engineer -> Senior Technical Staff Member -> Distinguished Engineer -> Fellow

The term “Fellow” is also widely used in the medical profession to denote someone who has completed specialist training.

 

[trusso]

Not that this is bad news from any perspective, but notice how they drop announcements like this while releasing new products, etc?

That’s intentional, in case anyone was wondering.

 

[PaulpBenitti]

They can couch it for investers all they want, this clearly means "reduced role".

I mean, the guy is 60, he's earned a reduced role.

 

[CordovaLark]

Yet Eddy Cue is still around.

 

[justperry]

WHOA. when I woke up today I didn't expect to be reading this.

Phil has been there for 23 years and is currently 60 years old. Honestly 23 years of vesting stock options and working at the pace a VP at Apple has work both with media exposure and managing hundreds of product maketing decisions and recently the App Store, I'm not surprised at all that he's transitioning out. He is a multi-millionaire many times over and has given an equivalent of lifetime hours to the company in the last 20 years good for him, go enjoy retirement (if that's even possible for someone who works at his level)

Phil...I first started at Apple when I was 27, this year I turned 60

60-27=33 Back to school...

J.K.

I do agree with your post though.

 

[Applebot1]

Basically he will become an ambassador for Apple?

 

[AppleInLVX]

Much as a lot of what happens in the higher levels of Apple seems fishy, this one actually seems like it makes sense to me, timing aside. From a personal perspective, if I had a s**tton of money, and was 60 years old, I'd think about retiring and enjoying it all for a while too. Joz feels like the right replacement. Honestly, as much as it's sad to see the old guard slowly trickling out the door, this one feels like one of few scenarios of simple, organic changeover.

 

[citysnaps]

In many technical and research organizations a Fellow is the highest level individual contributor position in the company. There are typically only a handful in a company. These individuals now have to latitude to tackle special projects or pursue a topic of particular interest. You get paid a lot, get tons of respect within the company, get to work on projects you like, and don’t have to manage anyone. A total win win.

At the aerospace company I worked for they were called Principle Engineers. There weren't many, probably less than 10 out of 2,000 employees.They had wide latitude of projects they could pursue, or in some cases, helping get projects get back on track that have went south before completion.

 

[smulji]

Strange move. Not so much for Joswiak taking his position, but just the whole transition of Schillers departure is....weird to say the least.

Why?

 

[smulji]

This may be so, and not jabbing at Phil, but almost every explanation of a prominent executive moving on is 'spend more time with their family.' It's a trite glossed over explanation.

Except that he's still remaining in charge of the App Store and Apple Events.

 

[cpfoto2005]

Fall out from the tech hearing?

Or, you know, maybe because he has a boatload of money and would like to enjoy it before he's too old.

 

[2013.1]

Man, I loved him for saying ass on the Apple stage.

 

[brewcitywi]

Apple's Phil Schiller is moving on to become an "Apple Fellow," Apple announced today, while Greg Joswiak will take over as Apple's senior vice president of Worldwide Marketing.

Schiller will continue to lead the App Store and Apple Events, but will no longer be in charge of marketing.

Apple CEO Tim Cook said he is "thrilled" that Joswiak will be leading the marketing team, and that his experience will ensure a seamless transition.Schiller said that he'll work at Apple for "as long as they will have me," but that he also wants to make some time for family, friends, and personal projects. Going forward, Joswiak will be in charge of Apple's product management and product marketing, developer relations, market research, business management, and education, enterprise, and international marketing.

Joswiak has been serving as vice president of Worldwide Product Marketing for the past four years and has been at Apple for more than 20 years.






Article Link: Phil Schiller Moving on to Become 'Apple Fellow,' Greg Joswiak Taking Over as Marketing SVP

 

[MacFather]

Phil’s best moment on the stage.