I think a big part of the problem, as you say, was/is expectation. Those of us who do push their systems to the limit hoped that a new MacBook Pro would evolve in that direction. Offering more power, more memory, faster storage, a full complement of inputs and so on and so on. Instead what Apple decided to do was make the next generation MacBook Air and call it the MacBook Pro.
It is very likely indicative of the market. Despite the "Pro" moniker, the vast majority of the user base are likely to be non-pro users who just want a higher specification laptop. So Apple are naturally going to cater more to the largest user base.
But it would have been nice if this MacBook Pro was actually the new MacBook Air and Apple continued to offer a MacBook Pro that really did push the limits to keep the higher demanding creative professionals happy.
I totally agree with you on this.
I'm a Design director/Art director. [A pro].
What I expect from Apple is to innovate, yes. I expect them to not only be cutting edge, but to be ground-breaking and better than the competition in my field – the creative industry. My industry always has been and I hope will continue to be one that relies on Apple to provide us with the tools we need.
However, as we all seemingly can attest to, rather depressingly, this is not the case anymore. PCs have gradually taken over from Apple with faster, better, more customisable and more powerful devices to do the job we sometimes require. The competition at least give the consumer the possibility to be just that - competitive. Options to customise their laptop in precisely the way they need. If not at least a wee more prescribed.
Case in point: I was directing an animator the other week using Cinema 4D. The company we were both freelancing for provided him with a fully specced up Mac Pro, albeit 3-4 years old, it was maxed out. (I had an iMac – again a sign of the times!) It was absolutely no competition for the animators
own PC laptop. He had to bring that in as it was so much faster. We ran comparative tests, rendering the same number of frames. 78 hours on the Mac Pro. Less than 12 hours on the PC laptop. I was pretty shocked and honestly embarrassed as a staunch Apple fan and user since 1988. Without
Rebus (render farm), we would have been screwed. It was a very obvious and sad reflection of how Apple has forgotten about the creative pro users. Undeniably.
The MacBook
Pro should be just that. For professional users. An agile, portable, powerful, laptop that is comparable with the competition at worst and innovative, awe-inspiring and ground-breaking at best.
I have a mid-2011 rMBP. [16GB RAM]. Yes, it still works OK. I don't really need much more from it.
Yes, it's true I've ordered the new one. Maxed out. But, 32GB RAM would have been a
pro option. The fastest processors money could buy/now available would be a
pro option. The fastest memory chips available would be a
pro option. A Radeon Pro 4XX graphics chip for better rendering (gaming) could be a
pro option. An OLED
main display would have been nice! Instead we have a
Touch Bar and USB-C ports galore. And all for a pretty penny.
I hope I will use the
Touch Bar. It looks pretty cool. The whole Mac does
look good.
This MacBook Pro is no longer a laptop for pro users. It's for those who can afford the highest spec, overpriced, top of the range Apple product, whilst maybe aspiring to be a pro and looking cool in
Starbucks, checking their
Facebook page.
Maybe Apple
does have plans for 2017...
Hello again, again? 