Name one other company that can have prepared enough supply to sell millions and millions of product using brand new technology and production processes, and still be in "short supply."
Agreed. It is more a case for someone who has never worked in high tech industry and don't understand the complexity of running a business nor bringing out a new high tech equipment at all.
As a consumer, we want the newest technology at the cheapest price in the earliest possible time. And the problem is that we can only pick two out of the 3 parameters. And they get mad because they don't get their wish. And that is what is great about competition. If competitor has a better tablet, then we will go buy it. If not, we just have to wait. Apple sales figure and marketing position will reflect consumer's choice and the competition.