Samsung Bashes iPhone Battery Life, Calls Users 'Wall Huggers' in New Galaxy S5 Ad

[Tech198]

lol @ wall huggers ..

Someones a prickly pair.


I mean, that ad is spot on.... iPhone's don't have removable batteries..

The same can also apply to iPad to, and Microsoft Surface...then there is also the MBP-R, MBA,,

Such waste... we have But you can't make omelets without breaking a few eggs.

Each to their own...

 

[Tech198]

I don't mind Apple users..... Their ok..... ....

But at least for god sake have an open mind, instead of a one track mind, I hate when that happens.

 

[c1phr]

We all do? I'd like to see proof of that.

You took my quote out of context.

"...batteries degrade over time, we should all know that." The next sentence then begins with "iPhone users upgrade less than Android users".

I never said that everyone knows that iPhone users upgrade less, because I know that pure data on the subject is hard to come by (namely: a single party surveying the same number of users on both sides). I was just trying to imply that everyone should understand how batteries work.

 

[Digital Skunk]

You took my quote out of context.

"...batteries degrade over time, we should all know that." The next sentence then begins with "iPhone users upgrade less than Android users".

I never said that everyone knows that iPhone users upgrade less, because I know that pure data on the subject is hard to come by (namely: a single party surveying the same number of users on both sides). I was just trying to imply that everyone should understand how batteries work.

It seems I did.

I apologize for that.

I do agree about the battery thing, they do fade over time.

The iPhone users upgrading less than Android users thing would be interesting to see if true.

 

[tripmusic]

So you mentioned he's Indian because you deem it relevant?

No, it just makes you look racist. Try this: A co-worker of mine (he's black) used to swap batteries and charge his S4 like every hour!

I was waiting for someone to throw the racist card back at me. So... tv commercials and shows can make similar references about Indians, even mocking their accent and people just laugh it off as a joke as it is intended, but if I write it here I'm labeled a racist? Wow

So be it Jedi

 

[sracer]

Yes, because they're blinded by their fanboyism. THAT is the stereotype in a nutshell. Sure there are some people like that, but plenty others have balanced out the pros and cons and decided the iPhone was still worth it. The ad furthermore portrays Apple users as entitled, per the plug scene towards the end.

The way I see it, if the stereotype is so obviously wrong, then it shouldn't bother people that stereotype targets. And if it IS true, then they probably SHOULD be bothered by it.

Samsung campaigns are awful. How many people actually fly every year? I fly for business regularly, and still didn't feel connected to this spot.

It's not about implying that people fly frequently, it's about a scenario that people could relate with. And people can relate to things that they don't do often.

In a similar way how Apple appears to make the assumption that people who use Apple products travel frequently. So much so that they have a "Locations" tab in iPhoto. Or how every presentation of a new product or OS version shows vacation photos and editing vacation videos. How many people go on vacations so often that they need to organize media recorded on those vacations?

But that isn't silly either. It's about creating an image.

The target audience Samsung is going for are the people too stupid to charge their phones overnight. And the lack of interchangeable batteries is something the competition cried in 2007, but the iPhone still took off.

Besides, there are more planes out there that have in-seat power, and the business traveler knows that. I don't think Samsung's PR team thinks these things through.

You're looking at it from a defensive owner of an iPhone point of view. I think it is safe to say that NOTHING Samsung were to do in their marketing would get you to switch. Samsung ads are not targeting you.

 

[alexgowers]

It seems an unfair comparison to pitch better performance from any phone larger than the iPhone in battery tests.

With the larger screens comes bigger batteries. I can see battery capacity increasing dramatically in the iPhone 6. It already uses less power than almost any other phone and with comparable battery sizes I expect to see double the battery life.

It's already at a point where android can't compete especially if you factor in sub par batteries, poor CPU handling and software integration and also the various android memory leaks and bugs in apps that have just that little bit too much access to controlling the battery.

I think apple has a bug with the balance charging of the battery in the iPhone 5 onwards as currently it needs a full drain and various restarts to reset the behaviour. I worry some people are getting to think its normal for your battery to last less and less but it is a bug I hope gets ironed out. I think Samsung is capitalising on that but I still don't get why they feel the need to attack other makers in their adverts, is there not a slander or legal reason they can?

 

[pika2000]

I have the One and it's not atrocious in the least. And I know from several reviews on other high end android phones, their batteries get good ratings with all day moderate use without resorting to power saving. And my power save does not disable cell data. I've never had to manage the save mode but I've looked at it and it's not complicated to manage either. When I do need to keep my phone alive because there's only a few percent remaining, I easily put it into power save and manually turn off data just like I did when I had iphone. You act like having options about which apps to keep running and manage is a bad thing. It doesn't take a rocket scientist nor weeks to figure out how to manage apps on android. The majority can easily check boxes.

I have the One, and without the power saving mode enabled all the time, its battery life is just sad. If I buy a smartphone, it is supposed to be smart. It is supposed to handle power management on its own. Why should I be the baby sitter? Why am I paying $$$ for a "smart" phone yet I have to micro manage on what apps to white list on power saving mode? And if you think it's "easy", try identifying which services on the list that you want to white list. Might be easy for you nerds, but not for normal people.

And who said I'm against choice? Unnecessary micro management != choice. Do you still want to spend time configuring your computer OS' memory manager, or do you want the OS to manage it on its own?

And the point is that many Android OEMs have to put larger battery and equip their phones with these power saving measures to stack up to the iPhone (that has a smaller battery to boot). iOS has great power management, and for Android OEMs to point out that Android user has to be burdened with managing power as an advantage is not a great point in my book.

 

[JayLenochiniMac]

I was waiting for someone to throw the racist card back at me. So... tv commercials and shows can make similar references about Indians, even mocking their accent and people just laugh it off as a joke as it is intended, but if I write it here I'm labeled a racist? Wow

So be it Jedi

So what "references" were you trying to get at if you have to mention the fact he's Indian? I don't recall seeing any commercials or shows stereotyping Indians as cell phone lovers.

 

[kdarling]

Samsung campaigns are awful. How many people actually fly every year? I fly for business regularly, and still didn't feel connected to this spot.

Then you're not a target of the ad.

The rest of us often see people crowded around gate waiting area recharging posts, and near wall electrical outlets.

Besides, there are more planes out there that have in-seat power, and the business traveler knows that. I don't think Samsung's PR team thinks these things through.

I think the ad made gentle fun of one of the situations that most normal travelers have seen or experienced.

 

[alexgowers]

I noticed that since iOS 7, my iPod Touch needs to hug the wall.

I used my iPod Touch generally as an alarm, listen to the local radio station stream in the morning, and then flip through Flipboard at night before I go to sleep. Pre iOS 7 I could do this over the 5 day work week and only see low battery levels on Friday night.

Since iOS 7, I see the 20% battery warnings every night forcing me to plug-in the iPod Touch. I don't accept that the battery has "worn" out since this is not usually an issue with Li-ion batteries, especially not in the < 2 years I have used the device, and especially not since I updated to iOS 7.

Apple does need to do some aggressive power saving improvements in their iOS software layer, period. I find that iOS 7 nags me way too much with notifications, which I have mostly turned off and noticed a slight improvement in battery life, but overall there is obviously something running in the background draining the battery, even when it is unused most of the day. I don't use an iPhone but I can't imagine the experience is much better given if people use it to actually talk and text on throughout the day.

I think Samsung is being a little facetious as they have a larger battery in the S5, but Samsung and Google seem to be highly focused on improving battery life from software optimization alone, if the new Android L is any indication. Hopefully the same focus will happen with iOS 8, but I find Apple is more willing to trade in battery life for some bell or whistle so I am doubtful it will be a dramatically improved over iOS 7.

In general the whole mobile industry needs to find a new battery technology to get these devices "off the wall" a little bit longer.

You're battery hasn't worn out, you probably have an unbalanced battery as they contain 2-3 cells they can get out of balance, run down your battery until it turns off, then plug in and turn on, as soon as it's on take the power lead out. Rinse and repeat until it turns off a few seconds after you unplug. Then charge fully, your cells will all charge fully and you'll get your 5 day battery back for sure. If you know about radio control battery tech and lithium batteries you'll know how important balance charging is. Apple need to find a cure for what I see as a bug!

 

[Rossatron]

I don't know what's the battery life on sgs5 is (I know on I, III and note1 it's not amazing) but I doubt it is soooooooo much better than the iPhone's, to an extent that iphone users are "wall huggers". On my 5s I usually get 7 hours of battery life (sometimes more, sometimes less; also: your mileage may vary) with couple of calls, 2-3 stream videos (30minutes or so each), a lot of texting/IM, taking pictures, checking stuff online and the odd game here and there. That's on a full recharge and i don't feel the need to carry a charger with me.

I do, however, take one if I know I'm gonna be out for a long time, or like doing extra-boring activities (like a day of happiness at the DMV) when I'm likely to use the iphone constantly.

Anyway, this is like the Surface ads and my opinion is the same: focus on what your product does well, not what the other (might) be doing worse.

But wait, I forgot we're talking about samsung! The most innovating company, like, ever! If I'm not mistaken, they came up with ctrl-c,v shortcuts

 

[SvP]

Get a €25, 11.200 mAh battery.. i charge my iPhone in my bag between use.
Ill take that over messing with a flimsy plasticky cover & turning off/on the phone anyday.

 

[PocketSand11]

Completely agree.

And I also think that the iPhone 2G was the most comfortable device to pick up. You've got to let your nails grow to pick up an iPhone 5s from the table.

The iPad with its tapered edges is much worse. I tried to watch the Brazil vs Columbia game in the car as a passenger today. It kept slipping. You have to put it in a case just to make it thicker so you can actually hold it. Same story with my Apple TV remote. Once I find it (since of course it slipped beneath a chair somewhere), it's getting duct taped.

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Damn....lighten up.

Didn't bash Samsung, I bashed whoever created the spot for Samsung.

He's right about the seats, though. What Samsung's advertising team is wrong about is the battery life on their own phone vs the iPhone. And also that the battery is even a problem. I never need to recharge my iPhone during the day, but I charge it whenever I can (including at the airport) just to keep the battery healthy. Just charge it when you sleep.

 

[viacavour]

My brother has an S5. I have been using Apple products since 2005. The S5 is better than the iPhone 5S. The fact that at this point the only defense Apple has is the amount of Apps in the AppStore, is enough to prove this. More options, better software innovation and better screens. Better camera as well.

Not at all. 5s CPU, fingerprint sensor, roaming capability, sensor accuracy, security, software selection, efficiency, build quality, etc. are all superior to the newer S5.

5s camera is on-par with the newer S5 camera too.

 

[PocketSand11]

Apple has battery issues….NEVER FIXED
Apple does not have a removable battery…..NOT CONSUMER CENTRIC
Apple's size has not kept pace with consumer desires….NOT SURPRISING

What battery issues? I've never drained my iPhone except when I've taken it somewhere overnight without remembering to bring a power cable AND have used it semi-heavily. I just charge it at home and use it during the day. Is it supposed to last longer than it is?

I don't want a removable battery. It's really ugly and not useful. I can get a battery pack if I want, but no way am I going to carry a spare battery in my pocket. Do you even do that?

No, I'm not going to buy the retarded-looking 5.5" iPhone 6 or some 'Droid with a big screen. Stop telling me that I want it.

 

[viacavour]

The neat thing about using a Mophie is that I can take it with me when I'm going to need it and leave it when I'm not. I only need the Mophie installed long enough to recharge. I am very hard on batteries when I go places like Walt Disney World. Even though I have a DSLR camera with me for the planned shots, the iPhone 5s is great for those shots that I really need to take in a hurry. It's also great for videos of the kid's faces on rides.

Yes, I used to own a mophine too. Comes in handy.

But I didn't get it for 5s because I find that the 5s charges quickly. I just plug it into my car charger in between my trips, and the phone can last the whole day.

When I go outdoor or anywhere with bad reception, I take the mini with me. I also install the multipeer chat, Fire, on the pad just in case. ;-)

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What battery issues? I've never drained my iPhone except when I've taken it somewhere overnight without remembering to bring a power cable AND have used it semi-heavily. Is it supposed to last longer than it is?

I don't want a removable battery. It's really ugly and not useful. I can get a battery pack if I want, but no way am I going to carry a spare battery in my pocket. Do you even do that?

No, I'm not going to buy the retarded-looking 5.5" iPhone. Stop telling me that I want it.

Yes, removable battery is a hassle. I don't see any difference between carrying a spare battery vs carrying a portable USB battery charger. In fact, the portable charger is better because you can charge other USB devices. A spare battery is clumsy because it's single purpose.

A morphine case is very handy too, without the added benefits of protection and fewer items to carry.

I use the 5s heavily. E.g., in-car Navigation + streaming music. Since it's plugged into the car charger during those moments, it really doesn't matter.

It can definitely last me a day.

 

[Dontazemebro]

The iphone's battery is great right up until you have to use it. Then it drains like a sieve. I figure there's a lot of boohooing because much if this ad is true. Nonetheless, it was clever and entertaining.

 

[tripmusic]

So what "references" were you trying to get at if you have to mention the fact he's Indian? I don't recall seeing any commercials or shows stereotyping Indians as cell phone lovers.

I'm sorry, you must not be familiar with the NSA spying tool Google. Metro PCS and Vonage are two that quickly come to mind, but there are many others as you'll see with a quick search. Also, India is ranked #2 in the world in cellphone use behind China.

Look, bottom line is my initial post was intended to be funny and NOT racist. My boss is Indian. I've worked with them for over 10 years. I poke fun at their accent and non-stop use of the cellphone to their face and they love it. They play back because they know it's all in good fun.

 

[Rafterman]

My dream phone would be Samsung Note 3 hardware, running iOS. The hardware crammed into the Note 3 is impressive (don't tell me Samsung doesn't innovate) and while Android may be more "flexible", I like iOS's elegant simplicity and Apple's ecosystem.

 

[Michael Goff]

Beaten into a corner? Final hours? You're an idiot. Apple is still apple and whatever you use is, far less superior. No way around it. Move on.

Far less superior? So you think it's superior, just less so than they think? Or are you trying to say that there is, empirically, a best phone? Because that definitely isn't true.

 

[LordQ]

I don't get it... My 4S is almost three years old and the battery lasts at least a day and a half... Stop using Facebook so much, guys.

Oh, yeah, that video was lame and that music... Argh, I can't stand it!

 

[Southern Dad]

I love the iPhone 5s. Yes, I know the battery limitations but as, I've said. I have a couple Mophies. The camera is phenomenal. I don't need to abuse the iPhone battery every day but when I do, it's great to have the option. I love the way it just works. My DD11 shoots a few photos on hers, and I've got them in seconds on my iPad, iPhone or MacBook.

So far, I've seen nothing work as seamless as my Apple products. Until someone else reaches that point, Apple has got me even if the battery needs a little help.

 

[vashspike]

With very high use I get through an entire day with my 5S. There are a lot of people out there who have a generation (or 2) old iPhone that hasn't been charged properly (overcharged most nights) and doesn't hold a proper charge.

The biggest problem with the iPhones battery is that the phones last too long and the battery isn't user replaceable.

Android phones don't have this problem because they are disposable for most users and the batteries are replaceable if they do end up lasting.

The fact that the S5 has nearly twice the mAh as the 5S means nothing if the OS isn't optimized and still sucks down battery life twice as fast as another .

This ad is humorous but sadly ignores facts and relies heavily on the anti-apple folks (very loud and obnoxious folks) to push this rhetoric.

More battery would be great, but I don't feel the current capacity is a problem or even not on par with Samesung devices.

 

[Thermonuclear]

Wall Huggers! Wall Huggers! Ha ha hah! Ain't it the truth! Ain't it the truth!

And no need for a replaceable $15 battery, just pay $700 for a new iPhone and get the next non-replaceable battery for free!

There will be no end to the laughter, because the iWatch will be just as bad PLUS you'll need to carry an iPhone to get the full use out of it. That's not just one, but two mugger magnets to haul around.

From the secret application exam for Apple's iGadget Marketing Department:

1) Thank you for your non-refundable $1,000 payment to take this exam.
2) Fill in the blanks: "A ____ and his _____ are soon parted."