Sure...
But that is not where the market is today. As the user base grows, you'd need cover all price points with products of appropriate value.
By all accounts, the reason Xr hasn't worked as well as Apple hoped is because they are asking too much money for too little!
And Samsung’s answer to that is as follows:
S10e - which evidently has an even worse resolution than the Xr, once you take into consideration the difference between LCD and pentile OLED.
S10 - fairly incremental updates all round
S10 5G - sporting support for a 5G network which to my knowledge is far from being ready
Galaxy fold - an expensive device which seems half-baked. It just doesn’t seem practical to me as a smartphone.
I continue to maintain that round smartwatches are inferior to square ones, and Samsung has likely designed themselves into a corner with their rotating bezel feature.
Not forgetting that for the iPhone, a lot of the value comes from the rest of the ecosystem. The App Store, for example, tends to be better curated and is home to many apps I use that isn’t available on android. I have Apple stores that I can go to for support when necessary. I enjoy tight integration with the rest of my Apple devices.
On the flip side, Samsung is stuck with a heavily-skinned variant of android that they can’t update on time, and little by way of differentiation to make it stand out.
Samsung is relying more and more on its hardware expertise in order to get around what is pretty much a nonexistent software and services portfolio. That’s their Achilles heel right there - the inability to offer a cohesive experience because they don’t control the whole stack.