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Oh boy. Now we've got DxOMark scores being referenced in commercials. What is the world coming to? That throwing everything at the wall to see what sticks.
Well they aren’t the only ones. Google have touted the DXO ratings at the last two pixel launches.
 
These adverts are embarrassing. Why doesn't Samsung focus on showcasing their products instead of bashing the competition? Are they trying to be Microsoft or something?!

You're right, they are embarrassing...TO APPLE!

Isn't the point of advertising to discredit your competition? Ever watch cellular or cable or internet commercials where they bash each others performance? Do those irk you too?
 
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I’m a Mac, and I’m a PC...
Wasn’t that long ago.
Firstly, it was long ago. iPhone didn't exist yet which is a lifetime in the tech industry.

Secondly, those Apple ads always poked fun at Microsoft and Windows, not the PC customers. Every Samsung ad I see feels divisive and target Apple customers more than Apple or the product itself. They always feel more like a personal attack in tone than a fun observation or product comparison. But both ad campaigns reflect the underdog approach so I suppose they must also share similarities.
 
I like the headphone jack one because Apple can only just keep up with demand for Airpods, the future is Wireless, Apple have been very clear on this. Any transition is painful, and it is comforting to cling on to what we are use to but seriously, i would not want to go back to plugging a headphone jack into my phone after using bluetooth headphones for a year now. If you REALLY must you can with the adaptor.

Some are not ready to transition to the future yet, and Samsung clearly looks backwards and copies instead of looking forward and inventing.
 
Since the headphone jack was removed, I've had exactly *one* use for the "dongle" - for the Square mag stripe reader. And even that I could probably live without because most of the times I've used Square, it's been with the chip/NFC reader anyway, which is BT.
 
The problem with using dxo scores in adverts is that the new iPhone in a month will beat the S9...then what? It’s just stupid.
 
This won’t help Samsung sell more phones, as usual and gives Apple free press.

I love how Apple strikes a nerve with Samsung and their customers.

Free BAD press. Not exactly what I would want for my business. The reality is, those points are all true about the iPhone X. And not good points.
 
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This won’t help Samsung sell more phones, as usual and gives Apple free press.

I love how Apple strikes a nerve with Samsung and their customers.

Parallel universe PCrumors.com post by BizzaroBaymowe553 during Apple's "I'm a Mac" campaign a few years ago...

"This won’t help Apple sell more computers, as usual and gives Windows free press.

I love how Microsoft strikes a nerve with Apple and their customers."

;)
 
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Apparently many of us forgot. Look how many (already) posts are faulting Samsung for explicitly putting down a competitor's offering... as if Apple never resorts to such stuff.

I doubt anyone forgot, but they recognize the differences between the two campaigns. The tone of the ads are very different. The PC character in Apple's ads was a likable guy. Mac and PC got along, and Mac insulted PC. The "Genius" in these ads comes across as well, pretty dumb, and the customers as petty and completely unbelievable. Samsung's ads come across as smug, snarky, and negative. Apple's ads were fun, playful, and friendly.

I'll admit, I'm biased as a life long Apple customer, but Apple's ads were friendly, while Samsung's are just obnoxious. And good god, that song in the Samsung ads makes me want to smack someone.
 
Free BAD press. Not exactly what I would want for my business. The reality is, those points are all true about the iPhone X. And not good points.
The ads don’t work. You seen Apple’s sales? Apple is crushing Samsung. Apple has sold over $100B in iPhones in 180 days in F2018.
 
These are fair criticisms. Apple was too early in eliminating the headphone jack. Wireless headphones are still pretty crappy, and most people carry wired headphones when travelling.

Last thing you want is hunting for adapters and chargers, when your phone is dying and you want to listen to something.

And, sure, a double dongle can help, but you don't want to be seen using that in public, even where it is legal... : )
Apple will always be too early for eliminating something from someone. In my experience, the only two two people that still criticize wireless headphones are those that have invested heavily in high end wired headphones and those that have not used AirPods or another quality wireless headphone or earbud.
 
The fast charge in the box is coming. It should have been there last year, but is one of those Apple tricks to keep people coming back with their wallets open.

As to the headphone jack, that should have never been taken away, and it led me to consider switching.
 
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PCrumors.com post by BizzaroBaymowe553 during Apple's "I'm a Mac" campaign a few years ago...

"This won’t help Apple sell more computers, as usual and gives Windows free press.

I love how Microsoft strikes a nerve with Apple and their customers."

;)
That was a pretty long time ago, and I never said I liked those either. I agree with Apple’s new approach of featuring their own products and features. They are silent on competitor products in their ads...ands it working. Ever since Samsung started these, Apple has crushed them more.
 
Got to love capitalism...
sign supply deals with them on one side, defame them on the other side, with the same product you sell them supplies for.
 
Firstly, it was long ago. iPhone didn't exist yet which is a lifetime in the tech industry.

Secondly, those Apple ads always poked fun at Microsoft and Windows, not the PC customers. Every Samsung ad I see feels divisive and target Apple customers more than Apple or the product itself. They always feel more like a personal attack in tone than a fun observation or product comparison. But both ad campaigns reflect the underdog approach so I suppose they must also share similarities.
I don’t see these ads as poking fun at the customer. In these ads the customer was actually well informed and knowledgeable and couldn’t be fobbed off by the genius.

The only ones I’ve seen that make a little fun of Apple customers are the ones that make fun of people lining up on launch day.
 
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