So Apple can change from hip, annoying "us vs. them" type of commercials to emotional types, but Samsung cannot?
So Apple is free to change, but everyone else has to stick to what they used to do? Gotcha.
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Samsung's New Galaxy Tab TV Ad Feels a Lot Like an Apple iPad Ad
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So Apple is free to change, but everyone else has to stick to what they used to do? Gotcha.
Uh ?
I don't recall ever seeing a Samsung ad with high-tech, space, future cool. Are you talking about Verizon's Droid ad campaign per-chance ?
Anyway. As for this article, I have a better title for the thread :
MacRumors' New News Post About Samsung Feels a Lot Like Flamebait.
You haven't seen so much Samsung ads if you say that
Well, it seem like anybody on this thread had seen any Samsung ad.
You're right! Damn Asians copied Walkman and Gameboy too! What's next? Ramen noodles? Sushi??? Oh, the humanity!
You're right! Damn Asians copied Walkman and Gameboy too! What's next? Ramen noodles? Sushi??? Oh, the humanity!
Don't you know, Samsung never has a single unique idea. So much so, they sure aren't 2nd highest patent filer in the US for 2010 (and like every year before that since 2005) :
http://www.irishtimes.com/newspaper/finance/2011/0112/1224287329318.html
Frankly, sometimes it's surprising how much it's easy to guess which company is going to be "hated" on next. Just follow Steve's comments about his competition. First was Adobe is lazy, followed by a string of Adobe hate. Then there was the Google saga. Followed by the Nokia lawsuit. Now it's Samsung.
Always from the same posters too. People take Apple's stuff way to seriously.
I hope Apple sues the hell out of Samsung. This is unacceptable and I hope Apple wins and Samsung goes bankrupt.
So what are those patents for? "Personal Massage Devices"? It might help to use one of them in an effort to not look like they're shamelessly copying Apple. Again.
Every person that buys an Android device no matter how crappy, is one less person buying an Apple.. yes!!!
The only innovation Apple has left is patent litigation innovation. They have stooped to a new low by dealing partnering with patent troll companies to sue their competitors. If the Apple fanboys dont think that is low enough to stop buying apple then clearly you are proven iSheep.
The only innovation Apple has left is patent litigation innovation. They have stooped to a new low by dealing partnering with patent troll companies to sue their competitors. If the Apple fanboys dont think that is low enough to stop buying apple then clearly you are proven iSheep.
I agree, the global library of the internet being accessible by so many is changing things. Just like Carl Sagan said, knowledge has been passed on first by genes (instincts), then by brains (parents and teachers), then by books, and now the internet. All of those before the internet were limited in their reach by physical logistics, with the printing of books starting to change that, but the internet is truly on another level than physical books in the speed and distance of it's reach. I think many people are realizing that much of the religion that they were taught as a kid is bs that their ancestors came up with to explain stuff science can now (evolution, map of the universe, particle physics), so just like english is becoming the predominant language, science and technology are shaping the predominant religion or global belief system. I can't wait till we meet aliens and it all begins again
Then answer to nationality and where you're from will be "i'm a human from earth"
This is ridiculous.
And by ridiculous, I mean most of your reactions to a freaking commercial. Apple didn't invent "emotional" commercials, weren't the first to use "emotional" commercials in connection to a computer and/or computer device, and won't be the last to use "emotional" commercials to make their products appeal to people.
It isn't like before the iPad commercials, advertisements were based solely upon the product itself, without any connection to a human element. I've seen plenty of laundry detergent adverts with people standing out in a field, enjoying a spring breeze. It wasn't just "BEEZO LAUNDRY DETERGENT! NOW WITH LYE", and a still shot of the box. Nothing was revolutionized here. Nothing was copied. They're all pretty standard fare when it comes to selling stuff via TV.
Good God, people. Actually think for yourselves for once, instead of hitting the olol x is copying instant reply button.
And by ridiculous, I mean most of your reactions to a freaking commercial. Apple didn't invent "emotional" commercials, weren't the first to use "emotional" commercials in connection to a computer and/or computer device, and won't be the last to use "emotional" commercials to make their products appeal to people.
It isn't like before the iPad commercials, advertisements were based solely upon the product itself, without any connection to a human element. I've seen plenty of laundry detergent adverts with people standing out in a field, enjoying a spring breeze. It wasn't just "BEEZO LAUNDRY DETERGENT! NOW WITH LYE", and a still shot of the box. Nothing was revolutionized here. Nothing was copied. They're all pretty standard fare when it comes to selling stuff via TV.
Good God, people. Actually think for yourselves for once, instead of hitting the olol x is copying instant reply button.
Frankly, I think Apple borrows a lot from Harley-Davidson in this regard. Of course, Harley is about a "different" kind of emotional connection :
There's absolutely no resemblance. You sure you didn't post this vid by mistake?
And that, in and of itself, isn't vastly different from ad you see for other products. I've seen similar car commercials, where people are out driving around, enjoying life. Similar TV commercials, with a family sitting around the set, enjoying a good movie. MS commercials with a little kid goofing around with Movie Maker. I think I've ever seen cookie advertisements with a similar look and feel.
A good example of an innovate Apple commercial would be the 1984 advert, or the first run of iPod adverts. The one you linked to? It's pretty standard fare across the board.
That. Was. Grand. Not very similar in style, but hell. I laughed.
Android innovates, Apple litigates, it's shameful how Apple has to target Samsung and its device everywhere around the world. It's great that a company like samsung is fighting back to stop this Apple's attempt to control a monopoly on technology.
Oh please. Apple innovates, Google innovates, Samsung innovates, they all do. They also all litigate. Sure Apple seems to be going overboard these days, but it's probably just a phase they are going through and in the end, I have a feeling all these actions against Samsung are just "negotiation tactics" to get better part provider deals (they are heavily invested in Samsung technology for their product line-up after all).
In the end, none of it matters to us, until it starts hurting the consumer (the injunctions are going a bit far).
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In the end, the commercial is working, since the goal of an ad is to get seen. And frankly, all these blog posts, incendiary or not, are making these ads get seen by more and more people.
Arn just did Samsung a big favor by posting his biased opinion.
creepy...
Okay, in all honesty, I've never been a huge fan of Apple's ads. Though classy, stylistic, somewhat entertaining and full of catchy music (post 1984) Apple ads always seemed rather exploitive to me.
That's just me. I'm not demeaning the selling power of their commercials in the slightest. In fact, I think Apple commercials are some of the few television commercials that actually work. Either way, they're done well and create an emotional bridge between viewer and products that exploit the audiences need for acceptance, familiarity and comfort. Just because a tool does it job well, doesn't mean one has to like it.
That being said...
This Samsung ad; however, makes me feel ill at ease. Far from the feeling brought on by the effect of the ad, Samsung is giving me a rotten feeling even with the ad itself. I Can't put my finger on it, maybe it's the fact that Euro/American people are hopping about on screen to Korean voiceovers and text, maybe it's the fact that the exclusive connection between daddy and daughter seem to be an electronic device or maybe it's how close this television daddy and daughter seem to be. Either way, this commercial seems, well, just... creepy.
If Samsung was trying to copy Apple's 'style'. It feels like they missed the target. Apple Inc.'s advertising and marketing have always been incredibly good with the insinuation of images. This Samsung ad doesn't insinuate anything. It spells it out in broken English for us: "Daddy and daughter are happy because of of the Galaxy Tab. Now go buy one so you can play with your children too." Am I the only one who gets the 'creepy' vibe here?
Okay, in all honesty, I've never been a huge fan of Apple's ads. Though classy, stylistic, somewhat entertaining and full of catchy music (post 1984) Apple ads always seemed rather exploitive to me.
That's just me. I'm not demeaning the selling power of their commercials in the slightest. In fact, I think Apple commercials are some of the few television commercials that actually work. Either way, they're done well and create an emotional bridge between viewer and products that exploit the audiences need for acceptance, familiarity and comfort. Just because a tool does it job well, doesn't mean one has to like it.
That being said...
This Samsung ad; however, makes me feel ill at ease. Far from the feeling brought on by the effect of the ad, Samsung is giving me a rotten feeling even with the ad itself. I Can't put my finger on it, maybe it's the fact that Euro/American people are hopping about on screen to Korean voiceovers and text, maybe it's the fact that the exclusive connection between daddy and daughter seem to be an electronic device or maybe it's how close this television daddy and daughter seem to be. Either way, this commercial seems, well, just... creepy.
If Samsung was trying to copy Apple's 'style'. It feels like they missed the target. Apple Inc.'s advertising and marketing have always been incredibly good with the insinuation of images. This Samsung ad doesn't insinuate anything. It spells it out in broken English for us: "Daddy and daughter are happy because of of the Galaxy Tab. Now go buy one so you can play with your children too." Am I the only one who gets the 'creepy' vibe here?
No one said it would be a *good* copy. Even more reason to feel that something egregious has taken place here.
It's not just copying, it's taking a great idea and all its specific accoutrements and then twisting it into a disturbing caricature of the original. No wonder Apple is after them on all fronts.
They could have done this instead.
Apple barely bothered with Motorola then, and they're probably kicking themselves now because Motorola really launched Android to the position it's in now.
Apple barely bothered with Motorola then, and they're probably kicking themselves now because Motorola really launched Android to the position it's in now.
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It'll be seen anyway, since it's an ad for mass consumption. Someone has just decided to out the company who made it. Everyone around the net has picked up on it and everyone is pointing the finger at Samsung. Again.
All opinions are biased. It's just a question of whether they are informed by facts. Arn's certainly is.