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A pretty good rule of thumb on stocks is to buy low and sell high. As of today the 52 week range is 89.47 - 132.97. Last price is somewhere close to $90.30 or near the bottom of the range. I bought considerable AAPL at 89.99 so I am walking my talk. I also see no reason why you shouldn't put in a sell order at $132 so you can build in a fixed 46% profit. Hopefully long enough from now a republican will lower the long term cap gains tax rate.
 
This is a great point. They talk so often on how they strive for the customer experience. I get asked a lot being in IT to recommend phones and computers for people. I honestly have a tough time suggesting a base Mac with a 5400rpm drive, or an iPhone with 16GB that I've seen non-tech people run into full storage issues so often just from taking photos and videos and then feeling uneasy when they hear they have to spend additional money every month to keep backups and photos working.

I know they really try to push the margins on these devices, but something like fusion drives standard (really should be an SSD in every Mac now) and ample storage (local and iCloud) to last before needing to spend additional every month would really improve the experience.

So when you get asked by friends and family about Apple products, tell them to get the 64GB option on the iphones or ssd option on imacs. It is up to your friends to decide if the price is worth it. Why are you suggesting the base models?
 
Maybe 2016/17 will be Apple's "reset" and we'll get rid of 16GB iPhones, MBA with an inferior display, a 5400 rpm drive in a premium computer, 480p webcam, Tim's hot air, etc.

That's a massively stupid idea that keeps getting repeated here. Apple's listed bottom model's only purpose is to convince most people to spend more on the *real* bottom model, which is the next one up with the SSD or 64GB, etc. Thus Tim makes even more money, and doesn't care what people with this stupid "reset" idea think. Laughing all the way to the bank. With shareholders getting over 2% in dividends.
 
I'm on my way back to the ecosystem I left like 7 years ago, heads down - but there seems to be way more future with Microsoft than with Apple. If Tim and John could just leave their Hybris

I just bought a Chromebook with 2 GB of RAM, and it's much faster than my three month old Mac Mini.
[doublepost=1463331139][/doublepost]
I agree that it's annoying if you're an Apple fanboy (like me) but from a business and marketing standpoint, we have to understand that Apple is incentivized to sell the best device at the best profit margin at the best sales number (demand).

Apple used to be about providing the best user experience; thus, justifying the premium price.

You don't buy a Mercedes with the hopes it comes with a 2.0 L engine, weak fuel economy, and an ugly design.
 
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Apple fanatics will defend Apple until the end. But here's the truth:

1... iPhone at 16gb without ability to upgrade is a joke, that's why Apple lost 10 million purchases last year. We will see what will happen this year now they decided to take away headphone and adds... nothing? (my guess is another 10 million if not more)

2... Macbook air/pro lines are ridiculously out of date and overpriced. You can only justify having OS for so long.

3... Macbook line is so ridiculously I don't even have to list them here, as an owner, I regret it so much after seeing offering from Razer, Dell, Lenovo......

4... QA team for Apple is a complete joke, "It just works" is no longer the tag line and I am sure Apple itself realizes it too.

5.... and there is the iPads and their so-called pros.


Sold my stock last year when the rumours of new iPhone with no headphone jack surfaced. I'm glad I did
 
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Apple fanatics will defend Apple until the end. But here's the truth:

1... iPhone at 16gb without ability to upgrade is a joke, that's why Apple lost 10 million purchases last year. We will see what will happen this year now they decided to take away headphone and adds... nothing? (my guess is another 10 million if not more)

2... Macbook air/pro lines are ridiculously out of date and overpriced. You can only justify having OS for so long.

3... Macbook line is so ridiculously I don't even have to list them here, as an owner, I regret it so much after seeing offering from Razer, Dell, Lenovo......

4... QA team for Apple is a complete joke, "It just works" is no longer the tag line and I am sure Apple itself realizes it too.

5.... and there is the iPads and their so-called pros.


Sold my stock last year when the rumours of new iPhone with no headphone jack surfaced. I'm glad I did
[doublepost=1463333329][/doublepost]Soooo.... Having spent the past few years in frustration with the downward spiral of Apple quality, I decided to vent. Just spent half an hour writing about my experiences with Apple the past twenty years. The gist was - Apple was fantastic for a while and now things seem, from a user perspective, to be going downhill fast.

I don't have any investment with Apple so the share price is not a concern. I do care deeply that a company that I used to rely on for quality of services and hardware seems to have gone awol.

Anyway - just as I was trying to click the 'post' button, the screen on my iphone 6 plus, on safari, went haywire, divided itself in 4, and I was unable to post my long thought out thesis on the state of Apple:) Kind of says it all.

Something is telling me that it may be time to find alternatives. So sad and disappointing that things don't work like they used to. And I'm not even talking about any lack of innovation with possible future products - I'm talking about present and legacy products getting worse with time.
[doublepost=1463333434][/doublepost]
[doublepost=1463333329][/doublepost]Soooo.... Having spent the past few years in frustration with the downward spiral of Apple quality, I decided to vent. Just spent half an hour writing about my experiences with Apple the past twenty years. The gist was - Apple was fantastic for a while and now things seem, from a user perspective, to be going downhill fast.

I don't have any investment with Apple so the share price is not a concern. I do care deeply that a company that I used to rely on for quality of services and hardware seems to have gone awol.

Anyway - just as I was trying to click the 'post' button, the screen on my iphone 6 plus, on safari, went haywire, divided itself in 4, and I was unable to post my long thought out thesis on the state of Apple:) Kind of says it all.

Something is telling me that it may be time to find alternatives. So sad and disappointing that things don't work like they used to. And I'm not even talking about any lack of innovation with possible future products - I'm talking about present and legacy products getting worse with time.
 
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So when you get asked by friends and family about Apple products, tell them to get the 64GB option on the iphones or ssd option on imacs. It is up to your friends to decide if the price is worth it. Why are you suggesting the base models?

I always do suggest it, but with many people affordability is an issue.
 
Good. Let the hysteria take its toll on the stock price. Only means getting some Apple stock will be more profitable when it turns out the iPhone is actually doing fine.
What "hysteria" are you talking about? This is a person who got out before the current declines in share price took place. As for the iPhone "doing fine," the volume and sales numbers are public and known. Are you suggesting a surge in demand? If so, what do you postulate would cause that surge?

It's rather unlikely. And there's a reason why Apple's R&D spending continues to surge. For the company to maintain adequate growth, new products are required.

Ok, stupid question. He had 1.26m shares which he suddenly decided he wanted to sell. What happens if no-one wants to buy them? How come, at a time aapl shares are dropping so much, there are enough buyers out there to buy up all 1.26 million of them?
Even large institutional investors don't invest or divest in one day. They stagger trades over a period of time—partly to address the concern you raised about finding buyers (which is known as "liquidity") and partly so their trades don't adversely affect the share price before the trading is done (part of a larger phenomenon referred to as "slippage"). AAPL trades ~38M shares per day, so 1.26M actually isn't that much.

I didn't read the article and am very ignorant in the subject, but I always heard that 'investing 101' is buy low sell high', not sell when a company goes to an all time low.

I'm sure they know what they're doing. They're millionaires and...here I am...
You're spot-on with the general idea. The only thing you're missing is that by the time you find out that a big investor sold, it's old news. This isn't someone who just sold this past week.

The other thing is that a key component in many investing schemes is something called price momentum. I'm not just talking about so-called technical traders, who try to extrapolate a stock's likely price path from its prior movements. Even more fundamentally-guided investors often look at a stock that has been rising or declining and ask themselves whether the causes of that rise or fall are likely to cause the rise or fall to continue.

This story and Ichans is pure stock manipulation. Apple got the most revenue in the whole world.
No. This is simply what large investors do on a day-to-day basis. The relative impact on the long-term stock price that any individual investor—even a big one—has is actually negligible.

Personally I would just sell July 16 $100 call strike and July 16 $85 put strike as AAPL most likely to be stuck in a range until next ER.
This strategy, while usually profitable, really can burn you badly when it isn't. I don't ever like being naked on both sides like that.

There is absolutely no Fundamental need for ANY Company to grow from year to year; ask any corner shop who makes their money, pays their employees. If you can hold your own, & against inflation still be as good as last year, & that is the income you need, then mission accomplished for another 360 Days
This is all just a ridiculous perception that every successful company HAS TO grow every year, and if it stay static, or shrinks, it is a total failure, or about to fall
Actually, it's a fundamental need as a tenet of corporate finance. It isn't a "perception." Purchase of a share of stock is, at its core, a claim to future earnings and a fraction of existing assets. That's completely different from a small business that doesn't have shareholders.

If earnings don't grow, then the value of shares outstanding is significantly lower. As an exercise, feel free to compute how much a share of Apple stock would be worth if they liquidated the company today.

You might be thinking, "But they'll continue to make money." And this is true. But a dollar today is more valuable than a dollar tomorrow. Once you properly discount those future cash streams for this fact, you'll find that once again, you really do need earnings growth to offset this discounting and therefore support higher stock prices.
 
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Apple used to be about providing the best user experience; thus, justifying the premium price.
They do provide arguably the best user experience.
  • Is the problem that they don't provide the best user experience?
  • Or is the problem that competitors where miles behind in year 2006 but are now near caught up? (therefore this is a perception of comparison problem)
Because at the least, and to be fair, if it's the latter (which I think it is), we have Apple to thank, and the competitors have Apple to thank—so we can keep that credit in mind when having emotions about it (not aimed at you, just general speak).

What has Apple contributed?
  • Computers where beige industrial boxes until Apple showed the industry that consumers are attracted to form, and that form is a function, and brings much needed utility to computers.
  • Software should be intuitive (if a child can use it, that means less cognitive strain, which means we find pleasure and joy in focusing on the task, rather than the interface)
  • Materials and products should be of high enough value that they last years and years
  • Ecosystem: I think Apple elevated what it means to have an ecosystem, and that the ecosystem is enriching and a parallel to lifestyle. Apple is buying a Mac, an iPod, a Phone, a Tablet, and Software services—and having everything work together. Others may offer aspects of ecosystems, and do them better individually, but Apple lead the way in having an Ecosystem. Microsoft (et al) saw iPods and Music Stores, etc and copied, but couldn't recreate the ecosystem user experience quite like it.
And we can go on with specifics:
  • Google was coping Blackberry to create Android. But because Google's CEO was on Apple's board, he got Google to pivot Android into an iPhone clone in order to stay competitive. (So the Android user experience is the Apple user experience, just forked and now in it's own parallel dimension, but in my opinion a needlessly complex and taxing one)
  • Speaking of, the world was creating cheap, crappy phones with horrible—Horrible interfaces—until Apple created a better option and lead from the front
  • Apple made design a core, top value. Name a Jony Ive at another company? You can't.
  • Microsoft had to borrow Apple's design aesthetic (down to the store) to catch up
  • Google and Android World (including Samsung) are following Apple from behind, only throwing gimmicky features in an attempt to create the perception that they are leading from the front. I think we can give Samsung credit here and there, but they aren't fooling me. (Although the one "leading from the front" point Samsung does have is material/spec design—they are Apple's supplier/manufacturer, after all, which is a competitive edge Apple will have trouble competing with in 2016/17—but is barely a detriment to iPhone buyers unless you have to have an AMOLED display this year)
So yeah, the gap between Apple and competitors has closed. That's technology industry as a whole though. Apple had many and huge competitive advantages that competitors have copied or mimicked, some surpassing point by point, if you isolate a point or aspect.

But I would still argue, in terms of balance, in terms of experience as a whole, Apple still "the best user experience".

At least for me, I can't go to Windows, nor Android. Even the buying experience for those two platforms is at best mediocre or at worst impossible. But then again I only represent myself and if any a small portion of the market, not the majority (android and windows own the majority and that's by design from All companies involved).
  • Let's wait till WWDC to see what Apple has in store for Macs.
  • And lets wait for Sept to see what Apple has in store for iPhones.
...before we write off Apple as having the worst user experience in the industry.
 
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Or is the problem that competitors where miles behind in year 2006 but are now near caught up? (therefore this is a perception of comparison problem)

More like the problem of crappier software quality combined with weak hardware.
 
They do provide arguably the best user experience.
  • Is the problem that they don't provide the best user experience?
  • Or is the problem that competitors where miles behind in year 2006 but are now near caught up? (therefore this is a perception of comparison problem)
Because at the least, and to be fair, if it's the latter (which I think it is), we have Apple to thank, and the competitors have Apple to thank—so we can keep that credit in mind when having emotions about it (not aimed at you, just general speak).

What has Apple contributed?
  • Computers where beige industrial boxes until Apple showed the industry that consumers are attracted to form, and that form is a function, and brings much needed utility to computers.
  • Software should be intuitive (if a child can use it, that means less cognitive strain, which means we find pleasure and joy in focusing on the task, rather than the interface)
  • Materials and products should be of high enough value that they last years and years
  • Ecosystem: I think Apple elevated what it means to have an ecosystem, and that the ecosystem is enriching and a parallel to lifestyle. Apple is buying a Mac, an iPod, a Phone, a Tablet, and Software services—and having everything work together. Others may offer aspects of ecosystems, and do them better individually, but Apple lead the way in having an Ecosystem. Microsoft (et al) saw iPods and Music Stores, etc and copied, but couldn't recreate the ecosystem user experience quite like it.
And we can go on with specifics:
  • Google was coping Blackberry to create Android. But because Google's CEO was on Apple's board, he got Google to pivot Android into an iPhone clone in order to stay competitive. (So the Android user experience is the Apple user experience, just forked and now in it's own parallel dimension, but in my opinion a needlessly complex and taxing one)
  • Speaking of, the world was creating cheap, crappy phones with horrible—Horrible interfaces—until Apple created a better option and lead from the front
  • Apple made design a core, top value. Name a Jony Ive at another company? You can't.
  • Microsoft had to borrow Apple's design aesthetic (down to the store) to catch up
  • Google and Android World (including Samsung) are following Apple from behind, only throwing gimmicky features in an attempt to create the perception that they are leading from the front. I think we can give Samsung credit here and there, but they aren't fooling me. (Although the one "leading from the front" point Samsung does have is material/spec design—they are Apple's supplier/manufacturer, after all, which is a competitive edge Apple will have trouble competing with in 2016/17—but is barely a detriment to iPhone buyers unless you have to have an AMOLED display this year)
So yeah, the gap between Apple and competitors has closed. That's technology industry as a whole though. Apple had many and huge competitive advantages that competitors have copied or mimicked, some surpassing point by point, if you isolate a point or aspect.

But I would still argue, in terms of balance, in terms of experience as a whole, Apple still "the best user experience".

At least for me, I can't go to Windows, nor Android. Even the buying experience for those two platforms is at best mediocre or at worst impossible. But then again I only represent myself and if any a small portion of the market, not the majority (android and windows own the majority and that's by design from All companies involved).
  • Let's wait till WWDC to see what Apple has in store for Macs.
  • And lets wait for Sept to see what Apple has in store for iPhones.
...before we write off Apple as having the worst user experience in the industry.

I have to agree with you.
 
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[doublepost=1463333329][/doublepost]Soooo.... Having spent the past few years in frustration with the downward spiral of Apple quality, I decided to vent. Just spent half an hour writing about my experiences with Apple the past twenty years. The gist was - Apple was fantastic for a while and now things seem, from a user perspective, to be going downhill fast.

I don't have any investment with Apple so the share price is not a concern. I do care deeply that a company that I used to rely on for quality of services and hardware seems to have gone awol.

Anyway - just as I was trying to click the 'post' button, the screen on my iphone 6 plus, on safari, went haywire, divided itself in 4, and I was unable to post my long thought out thesis on the state of Apple:) Kind of says it all.

Something is telling me that it may be time to find alternatives. So sad and disappointing that things don't work like they used to. And I'm not even talking about any lack of innovation with possible future products - I'm talking about present and legacy products getting worse with time.
[doublepost=1463333434][/doublepost]

Yeah but seriously, and I do mean seriously, the one thing Apple has and is still massively better is iOS. Coming from the Android mess, I cannot see a massive turn away from IPhone because of IOS safety and peace of mind. That's still a huge thing. And the need for better data protection is only getting stronger. I highly doubt you will leave iOS for Android for that very reason.
And I know I have lusted over the Note 5 for almost a year now. I just can't get past all the bad experience with Android to ever take the bite.
I'll stick with my 5s and Se and Apple learns how to build a modern large iPhone.

Android will get better, just as it has. And it may even get better than iOS. But that's still one thing Apple hasn't blown yet. Today there is still nothing as good as iOS. That's the one advantage Apple still has.
 
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Reading these comments... mostly mac's have an old design, 5400rpm HD, outdated, etc etc etc. Fine, all valid points. Apple also sees this and know this however they look ONE step beyond and that can be summarized in one question: Are you going to buy a Dell?
 
People are being really really hard on Apple here. I can tell you I tried a Galaxy S7 the other day for a whole day and came immediately running back to my iPhone. Are Apple lagging a little behind on their Mac computer specs, yes. But as many others users have pointed out, they were already light years ahead because of the user experience and stability of OS X. Not to mention that things just seem to be so much more fluid on a Mac than a PC. I have used both and keep coming back to Mac. I have been a Apple user for 20 years and don't see myself going anywhere else. I have tried many times too. I do hope to see some new CPUs and GPUs in the entire Mac lineup very soon though!

The one issue that is driving me insane that Apple hasn't fixed however is their image persistence/image retention issue with their iMac line. Being there for 3+ years and is still there. They call it "normal". It is NOT normal.
 
These decisions are made not to be mean but because they know our demand. If we change our demand, or what consumers as a whole demand, then Apple will change to meet that demand. We have influence.

Okay, but that assumes that thier executives are smart enough and insightful enough pick up on and understand that message. They could just as easily think, "...well gosh, no one is buying Macs anymore lets discontinue them..."

and the desktops with 5400HD are fairly fast fusion drives that bring a great experience when coupled with macOS.

The base 4K iMac does not include a fusion drive. It is just a hard drive, no SSD. The fusion drive is a $100 USD upgrade. People complain on here about that because common users who don't know what a fusion dive is, and that they can order one might easily make the mistake of getting a poor configuration. That's why people complain about it. The default configuration is not a good configuration.

or you're broke with expensive taste which let's be honest—is the sickness of many and makes for bad financial decisions.

That's a real broad and dickish thing to say.

Wishing that Apple fails isn't very rational, or isn't the best way to go about getting what you want. If you want cheap, go somewhere else.

Agreed, not rational. No one really wants Apple to go under. But didn't you just say above that we should change our demand/purchasing habits to send company executives a message? That's what's being suggested by the members on here who are hoping that Apple gets knocked down a notch. They don't want death, they want change.

Apple has always leaned toward luxury and we should remember that's what we want—luxury computing.

Nah, Apple has always been about opinionated computing/products. We've always bought into thier opinions. They've only lately changed into luxury computing/products.

In the end, I know I am getting fleeced by arrogant *******s in Cupertino and I'm not going to keep buying **** hardware and software. After 14 years.
 
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Every thread is the same "apple aren't innovating" which totally misses wider story and thus context in this instance. Step outside of your Macbox bias for a second and look at the big picture of global economics.

Here's what happening. Gold has shot up by something like $300 and there is no obvious economic meltdown, yet.

The Markets are spooked by something other than iPhone sales (massive stock market bubble) but they may view it as some kind of canary in the global economic coal mine, seriously, big players are moving to get cash because cash might be King ever so soon like it was back when the Banks went into freewill (think Lehmans and all the rest that followed). Many of these players will serve a plausible excuse or reasoning for their move but you can be sure it's not really the full reason. Why would they reveal their positions as that would reveal their true weakness. Not a chance. Blame it on the Chinese giving Apple some grief, indirectly looking like you're blaming apple when in fact it's something totally different. It's a spin. Plausible but certainly not the reason. Why they see are problem in China but of a wider kind and the Chinese aka can not really be relied on when it comes to economic numbers and investor probably know this and are happy to step out now before the rest of the world finds out the true economic picture that has been papered over with lots of cheap central bank money.

What they may see is this widespread knock that's coming and their position are so exposed into large companies like Apple they need to pull back further exposure. I'm not a stock expert but I know global dynamics and power plays when I see them.

So I say Be-oh-so glad apple has a ton of cash and are so profitable per quarter, because there's probably a rough patch right up ahead world economic wise and it's going to test any company and if you had a ton of cash to ride the storm while maybe a fe more banks and economics fail then so be it. If the other players are not able to make money despite their innovation then as companies it's hard to see how they'll retain the business or at least their core business.

Also the knives may be out for Apples putting consumer privacy and security ahead of the global spy network.
[doublepost=1463337483][/doublepost]Keep sending Apple your money if you want Apple products to be there in 10+ years time! :)
[doublepost=1463338669][/doublepost]Also the truth is and this is why iPad is such a huge thing and really opened up computing to a wider audience is because the most people don't care what the rpm of a HD is. It won't matter soon enough.

There are kids now who have only know high speed internet access and amazing smartphone tech from a rally young age. Now think about your experience form the 70's, 80's even 90's, what it is is absolutely not representative of the majorities expense which has only been in the last 10/15 years.

You might have grown up in a world where you first machine was single digit Mhz. The broad consumer is being catered for now because that is the natural order of things. Steve Jobs got this, you can see it early on, it took a culmination of events in the timeline of technology for his vision of understanding to capture the imagination of people and it did.

I had conversations in early 00's with people in part of one sector of the tech industry and they couldn't' see what was coming despite me explaining how it would be due to broad appeal and natural evolution of device technology that would get smaller and be more powerful and portable to the extreme compared to the tyranny of desktops at the time.

Now they're whole way of working has changed because of it. Most people don't 'see these things ahead of time because they are busy with the day to day but it's more you understand the impact on society, because at the end of it all it's society who popularises the use of any technology. If it works and it's deemed as a social good with low cost of entry in terms of usability learning curve then it's adopted almost without question. This process was much expanded on by the like of Buckminster Fuller and you will note he appeared in the think different camping among others.

Most of the thinking that passes for commentary is "think me!" aimed at Apple.

When you think different, you truly are in the minority until the majority catch up, but you have to think that you're still flexible enough to think different more. So that's the challenge. That's all Apple need to do, keep to the roots of the outsider maverick at the core with the know how and capacity of a global corporation and they'll be fine.
I do want Apple products to be around for a longer time. The choices will become too limited. I am no fan o fate data mining business model that seems to be wildly popular. I think it's going to be a mistake in the long run because it shows a lack of inner vision if a company needs this info to have a business.

Think about the for a second in the context of what Apple had at it's core.
 
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And let's be fair: all of Apple's laptops have super fast SSD

And let's be honest: I too annoy with Apple that I have to spend so much to get the top specs ($4k for the retina iMac I want).

My point: Apple makes the best devices, you just have to pay for it.

We are beyond casual and we are beyond practical. If casual or practical is your personal value system, the PC market is a better fit (and that's not an insult; PCs are great!)

Agreed, yes and no. Actually I am in the glad position to not argue about price for quality. You want 5 grand for a 27" all in-one top-notch PC? Got it. But, hey! This has to work with my software. The software manufacturer claims to be industry compatible. And it works (outside the Apple Uni-Universe). But this doesn't prove to be true in everyday's reality. Apple CalDAV, or CardDav (calendar, addressbook, this is?): not compatible with their own stuff (rejecting sync between versions, refusing manual sync, etc.); and other aspects, of course.

I (nearly) don't care about the price, but the higher the price differs from "average" price/value, the higher my expectation is set which is about:

reliabilty
compatabilty
being future-proof (at least 3 years from date of purchase)
stability
predictability

etc.

And this is something that my expectations are not met in the same (or at least an acceptable) way today, as they were before the "Cook-Aera".
 
Every thread is the same "apple aren't innovating" which totally misses wider story and thus context in this instance. Step outside of your Macbox bias for a second and look at the big picture of global economics.

Here's what happening. Gold has shot up by something like $300 and there is no obvious economic meltdown, yet.

The Markets are spooked by something other than iPhone sales (massive stock market bubble) but they may view it as some kind of canary in the global economic coal mine, seriously, big players are moving to get cash because cash might be King ever so soon like it was back when the Banks went into freewill (think Lehmans and all the rest that followed). Many of these players will serve a plausible excuse or reasoning for their move but you can be sure it's not really the full reason. Why would they reveal their positions as that would reveal their true weakness. Not a chance. Blame it on the Chinese giving Apple some grief, indirectly looking like you're blaming apple when in fact it's something totally different. It's a spin. Plausible but certainly not the reason. Why they see are problem in China but of a wider kind and the Chinese aka can not really be relied on when it comes to economic numbers and investor probably know this and are happy to step out now before the rest of the world finds out the true economic picture that has been papered over with lots of cheap central bank money.

What they may see is this widespread knock that's coming and their position are so exposed into large companies like Apple they need to pull back further exposure. I'm not a stock expert but I know global dynamics and power plays when I see them.

So I say Be-oh-so glad apple has a ton of cash and are so profitable per quarter, because there's probably a rough patch right up ahead world economic wise and it's going to test any company and if you had a ton of cash to ride the storm while maybe a fe more banks and economics fail then so be it. If the other players are not able to make money despite their innovation then as companies it's hard to see how they'll retain the business or at least their core business.

Also the knives may be out for Apples putting consumer privacy and security ahead of the global spy network.
[doublepost=1463337483][/doublepost]Keep sending Apple your money if you want Apple products to be there in 10+ years time! :)
[doublepost=1463338669][/doublepost]Also the truth is and this is why iPad is such a huge thing and really opened up computing to a wider audience is because the most people don't care what the rpm of a HD is. It won't matter soon enough.

There are kids now who have only know high speed internet access and amazing smartphone tech from a rally young age. Now think about your experience form the 70's, 80's even 90's, what it is is absolutely not representative of the majorities expense which has only been in the last 10/15 years.

You might have grown up in a world where you first machine was single digit Mhz. The broad consumer is being catered for now because that is the natural order of things. Steve Jobs got this, you can see it early on, it took a culmination of events in the timeline of technology for his vision of understanding to capture the imagination of people and it did.

I had conversations in early 00's with people in part of one sector of the tech industry and they couldn't' see what was coming despite me explaining how it would be due to broad appeal and natural evolution of device technology that would get smaller and be more powerful and portable to the extreme compared to the tyranny of desktops at the time.

Now they're whole way of working has changed because of it. Most people don't 'see these things ahead of time because they are busy with the day to day but it's more you understand the impact on society, because at the end of it all it's society who popularises the use of any technology. If it works and it's deemed as a social good with low cost of entry in terms of usability learning curve then it's adopted almost without question. This process was much expanded on by the like of Buckminster Fuller and you will note he appeared in the think different camping among others.

Most of the thinking that passes for commentary is "think me!" aimed at Apple.

When you think different, you truly are in the minority until the majority catch up, but you have to think that you're still flexible enough to think different more. So that's the challenge. That's all Apple need to do, keep to the roots of the outsider maverick at the core with the know how and capacity of a global corporation and they'll be fine.
I do want Apple products to be around for a longer time. The choices will become too limited. I am no fan o fate data mining business model that seems to be wildly popular. I think it's going to be a mistake in the long run because it shows a lack of inner vision if a company needs this info to have a business.

Think about the for a second in the context of what Apple had at it's core.

Yep and for a vast majority of consumers an iPad is all they need. Work offers the software and machine for most workers if they need a rig.
And, for those who can get by with an iPad, upgrading often, is not necessary. THAT is the only reason for the iPad plateau.
 
If people get bored time by time from iOS and Android, is then there any hope for Blackberry? I mean it's now an exotic phone and people want always to try something different. Me for myself I'm tempted by Blackberry 10.

Blackberry is going the way of the Atari.
 
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Apple shares were beautifully, unapologetically cheap. We thought how we could improve the experience? How we can make it better? And we found the intuitive and revolutionary solution: dumping it. Dumping shares is like magic. All of a sudden it makes your wallet so beautifully thick and round. Just look at it. There's nothing more beatiful in the world than that. It's our best product yet. Revolutionary. Magical.
Is that LL cool J?


th-2.jpeg
 
A pretty good rule of thumb on stocks is to buy low and sell high. As of today the 52 week range is 89.47 - 132.97. Last price is somewhere close to $90.30 or near the bottom of the range. I bought considerable AAPL at 89.99 so I am walking my talk. I also see no reason why you shouldn't put in a sell order at $132 so you can build in a fixed 46% profit. Hopefully long enough from now a republican will lower the long term cap gains tax rate.

No. There will not be a Republican to lower the cap gains tax rate. As of now, shares could be valued at $75.00 by the end of the Summer. Time to sell. Of course, this is a
Far cry prediction. But with China becoming ill-Tempered, Tepper and Icahn did exactly what they should have with their shares, SELL. I off-loaded a quarter of mine last year (Fiscal December) and now it appears the Amid net Loss of Apple has Holders very edgey right now. Can you blame them?

So you say you purchased for &89.99, what will you do when the stock plummets and your stock tanks with it. Warren Buffet said in a business seminar I attended years ago, "If the market is cold, you better bring a jacket, it's better To purchase as low as possible, sell as high as you can go."

Apple is shaky right now. We cannot rely on Politics to regulate what a Republican MIGHT do. Sounds like I will be enjoying my healthy share dividend off load once I see smoke, because I am not waiting for the fire.
 
Have you used a windoze machine lately? Have you tried to do anything remotely productive in an office setting with a windoze machine? It's like using a chalkboard to do word processing. The Mac ecosystem is so far ahead of everything else out there it isn't even close. I supply all my own equipment and support at work because I just couldn't take the productivity hit any longer. And it's been great. The only thing I do in windoze now is open up that creaky, heavy brick of a PC laptop every 3 months to change my central corporate password. And it's like stepping back into the nineties when I do it. Get some perspective - MS, Google, they both suck.
Wow. I hope you're working iat Apple, with all that.
 
I've been telling people that I think AAPL is a good idea since the mid-90s, but if asked today, I'd probably recommend against it. If I owned AAPL, I might sell just like these guys did.
 
This is just investors playing games with Apple's value. The company continues to lead the way in terms of building the most innovative new products and services. Apple still make the best smartphones. Their tablets are the best by a long way. And the Mac remains the most powerful computing platform in the world.

Nothing has changed. Apple will continue to be world leaders and continue selling more iPhones than they can build.

Apple is quite simply the best.

Anyone betting against Apple long-term will surely regret it.
I read your entire post expecting at the end to see some disclosure that you're being sarcastic.

Mac most powerful computing platform? IPhone best smartphone? I can agree on the tablets but the other two...
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I find it hard to believe that these investors would freak out over a single market. China is China. Big deal that they are shutting down parts of iTunes. Apple is a worldwide company and one stupid country should not dictate the value of a company. If I was Apple, I would pull out as much as I can from China and move to another country who's willing to play ball.
Lol good thing you're not the one running Apple. A country with 20% of the worlds population is a huge market.
 
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