How come I can buy a Spotify 1-month gift card in the Amazon iOS app, for nearly immediate email delivery, and nobody pays Apple a fee? But I cannot buy 1-month of Spotify in the Spotify iOS app, without Spotify having to pay Apple a fee? ...
I had a bad morning today, and quite frankly, I almost just went off on you for that one. To put it simply, you're using a classic "false equivalence" fallacy here. Amazon gets their piece of the pie in another fashion because they use a different business model, and there is nothing wrong with that. Differences between business models are not, in-and-of-themselves,
bad. If you so strongly dislike Apple's business model for some reason, you are entirely free to take your business elsewhere and buy that gift card from Amazon or whoever else you prefer. (The same is true of Spotify -- but perhaps I'm jumping ahead of myself.) Nothing at all about this situation paints Apple as a monopoly; rather, quite to the contrary.
... People just have to realize that having one platform has all sorts of conflict issues. They're becoming apparent now that Apple has decided to enter into businesses that complete with others on their platform. ...
I came upon an interesting article yesterday, parallel to reading this forum; it contains (among other things) a chart showing the top all-time most popular apps by revenue. The link is just below, but before you click on it, would you care to guess what I found?
9To5Mac.com - These are the all-time most popular iOS apps and games from 2010-2018
In short, Spotify is number two on that particular chart, below only Netflix. That one is not a mere "downloads" chart, either... it's a measure of how
profitable is Spotify's business on Apple's iOS ecosystem. So no matter what you might think of Apple's business model, Spotify is
immensely successful, in part
because of Apple, and the platform and business model that they devised. Or to put it another way: Spotify wouldn't even be
able to protest Apple's business model in the first place, if that business model hadn't proven to be such an incredibly lucrative opportunity for Spotify -- talk about a classic example of biting the hand that feeds you!
Also of note: that number one spot, Netflix? They no longer enable collection of subscription fees through Apple's app store... and yet, to no ones surprise, they're doing just fine. Great, even! Tell me again, why Spotify doesn't just do the same thing? But no: they've apparently decided to go the route of asking a government body to intervene, and "fix" their little problem for them.
And what is their problem again, exactly? Oh yeah: their
profits aren't as high as they
want them to be -- and they're already actively squeezing content providers dry, so they need a new target. So their
real problem... is
their own greed.
Personally, I have no respect at all for Spotify's childish and immature behavior in this scenario. In fact, Netflix is facing an interestingly parallel scenario, in that Apple's upcoming TV service will be a direct competitor to Netflix. And in
another MacRumors article posted just last night, the Netflix CEO expressed a starkly different attitude from that of Spotify:
In response to a question about how Netflix will compete with Apple and Amazon going forward, Hastings said the company will do so "with difficulty," though he pointed out that Netflix has already been competing with Amazon for years.
"You do your best job when you have great competitors," he said, before admitting that the increased competition has led to higher prices when sourcing content.
Now
that's a man who I can respect, and with whom I will almost certainly continue doing business.
... There are only three solutions that I can see: spin off the platform into an independent company, spin off the businesses into an independent company, make the platform totally free to avoid conflicts. ...
I'm curious: does your discontent with those who supposedly wield monopoly powers also extend to
other large corporations, or is your angst targeted exclusively at Apple, for some reason? Because Apple is by no means the only corporation in recent history to have been accused of abusing such powers. Do you also hold that Microsoft should have been broken up, instead of having been given a mere slap on the wrist?
The bottom line is, breaking up big corporations never really
fixes the so-called "problems" that people perceive; all it does is change the nature of the issue somewhat -- and really, only for a little while. Breaking up Ma Bell didn't cause prices or policies to "roll back" appreciably for any significant length of time -- if at all -- and
not breaking up Microsoft didn't cause the entire computer industry to become permanently beholden to Microsoft.
Nor are we permanently beholden to Apple, right now. Even as successful as they are, they too will eventually be overshadowed by the next "Big Thing." Whatever that might be.