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Tim Cook on iPhone XS: People Want the Most Innovative Phone Possible and 'It's Not Cheap to Do That'
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I know a lot of people who think the iPhone 6 and larger is way too big and prefer the SE because it fits in their pocket and hand better. The vast majority of them are women. Remaking the iPhone 8 is basically what the iPhone X already is. They aren't very different in size, just a couple mm like I said.
As a non stockholder, and a mere consumer/enthusiast of Apple products, I am entirely uninterested in stock valuation.
Calm your rage my dude cuz I don't care about it whatsoever
I've never understood why people complain so much about price in the computer tech market. It's one of the few markets in existence that constantly upgrades what you're getting for your money. A 1998 iMac adjusted for inflation would be over $2,000 in today's dollars. Is the iPhone XS representative of significantly more sophisticated technology? Of course it is. By an incredibly wide margin. And the base model is 1/2 the price of the 1998 base model iMac.
"the phone has replaced your digital camera...it's replaced your video camera, it's replaced your music player, it's replaced all of these different devices."
As has every single phone since the original iPhone. That is a pretty terrible argument for the price points.
It is also very telling that they discontinued the X.
As has every single phone since the original iPhone. That is a pretty terrible argument for the price points.
It is also very telling that they discontinued the X.
One part of it may be due to the EU two-year warranty requirements? Warranty servicing costs money, so laws in a region requiring a longer warranty will tend to induce companies to charge higher prices to offset those costs.
Just tossing out an idea here -- at the end of the day we're talking about differentiated non-commodity goods so pricing typically not cost-based and is instead based on what people are willing to pay...
@3:35 "If you look at the phone thats priced over $1000 (referring to $1099, XS Max) -- most people pay $30/mo or $1/day" he says.
$30/mo x 24 months = $720
$30/mo x 30 months = $900
Where is this math coming from? It hasn't even factored in warranty/loss/theft plans, etc.
And if doing financing through Apple, not the carrier (like Tim is saying 'it turns out people make a deal with their carrier'):
$1099+$199 AC+ built in = $1298
/ 24 = $54/mo
/ 30 = $43.27/mo
um....
I guess Apple and Tim math transcends math math.
$30/mo x 24 months = $720
$30/mo x 30 months = $900
Where is this math coming from? It hasn't even factored in warranty/loss/theft plans, etc.
And if doing financing through Apple, not the carrier (like Tim is saying 'it turns out people make a deal with their carrier'):
$1099+$199 AC+ built in = $1298
/ 24 = $54/mo
/ 30 = $43.27/mo
um....
I guess Apple and Tim math transcends math math.
You really hit the nail on the head. They know, Tim even mentions it in this interview, that people are on upgrade plans. It is a race to $100 a month for a phone, which means the outright price will just keep going up and up.
That definitely sounds like the best option if it’s possible, hopefully someone will be able to get it switched over for you - this is where Apple’s superlative customer support comes into play
Nice, a cop-out answer when a device from Apple is criticised
Not to mention I never talked about how people are stupid for buying what they want
Sorry sir, I will never criticise something ever again, because someone else might be in love with it *bows*
Cant wait for the iPhone XI...starting at 1799$....
He's just regurgitating talking points from the event like we haven't already heard them
And everyone claps like its the first time they're hearing it..
"why so expensive"
"as it turns out, its your tv, its your camera, its your internet, its your ...."
ugh... we know, tim. we know.
And everyone claps like its the first time they're hearing it..
"why so expensive"
"as it turns out, its your tv, its your camera, its your internet, its your ...."
ugh... we know, tim. we know.
The sheer elitism of this jacka55 is beyond the pale. The sooner he is gone from Apple the better off we'll all be.
The iPhone 8 is a half-inch taller and a third of an inch wider than the SE - people will adjust.
Now, having spend time now test driving Pixel 2 phone (again), I am quite readily admit that for most of the stuff I do, my iPhone X wins - excluding price from the factor. Whether the iPhones are rightly priced or not is another discussion and I don't want to go there.
That said, I find it a bit intellectually offensive that Tim is justifying the price of innovation while at the same time making record profits and having very high profit margins on these phones. No, Tim, it's not that expensive because of the innovations. It's because you want those fat margins. Don't treat people like idiots, please.
That said, I find it a bit intellectually offensive that Tim is justifying the price of innovation while at the same time making record profits and having very high profit margins on these phones. No, Tim, it's not that expensive because of the innovations. It's because you want those fat margins. Don't treat people like idiots, please.
It doesn't matter what it costs, you still need a smartphone to make an actual *telephone* call. How's the quality? Has the antenna in the iPhone improved so calls don't drop out? I know with my carrier (AT&T), this is a real problem -- one or two bars. If it weren't for Wi-Fi Assist, the iPhone (for me, at least) has always been problematic with actual phone calls. Just an observation from someone who is probably going to leave the Walled Garden very soon...
I completely agree that is why it was created, but most people in the US bought it because of the size.
He didn't say the product was great, he just said the monopoly proves successful and Apple products relatively do sell themselves pretty well. There's even been trickle-down into the social circle of whether or not you own an iPhone. People who do have iPhone's are increasingly put off by people who don't when trying to establish social connections.
He shoulda said That’s only .04 cents an hour! Or .0006 cents a minute!!
I was going to say this exact same thing. Tim is starting to sound like a politician regurgitating the same old homilies at a campaign rally.
Maybe you can educate and explain to everyone here why so many products are produced in China. You do know that U.S. is not the only country that have companies that have products manufactured there, right? Go take a look and see how much profit Apple generates.
For no more than a dollar a day, you too can own an iPhone XS Max. Thats less than 1 cup of coffee a day.