Tim Cook's Pay Was $1.5 Million Less in 2016 as Apple Missed its Own Performance Targets

[9081094]

It's hilarious how many people here with no business sense or acumen think they can run Apple better than Tim Cook.

Let me try it for a year...

I can promise you that the whole minimal product range will get a yearly update and the prices will be more market conform. Yes, profits will dive but my biggest win will be more customers, bigger market share and less volatile ecosystem.

I'm also in the position to have a look in the pipeline what's holding it up. Maybe Phil creeps in to it and is holding all up. With my billions on the bank I would buy back a lot of shares so the shareholders won't put pressure on the short term investments.

I would make hell freeze over again by removing the touchbar and make the first touchscreen MacBook Pro. Ram wouldn't be soldered and would make it possible to make ssd drives upgradable.

All iPads would come standard with the pencil which can be magnetically attached to it in a convenient way.

I would update iPhone every year also cosmetically. As with the iPhone SE in march. Also a price reduction conform comparable phones on the market. Only the products we really excel in will be more expensive.

I would invest in better graphics on the iMac so the youngster in a family should able to play games on it too and VR.

Apple TV will be the size of a tv-card like the cards of cable providers. Maybe I would give tv-makers the possibility to integrate it like they do with Android today.

The whole Apple-ecosystem will get updated every year. When you walk into an Apple shop you'll see less space for wristbands. The space saved by that will get occupied by Apple monitors, routers. It will be a one shop experience where you leave with an all things Apple and with a smile on your face.

Yes, the profits will maybe go down by 50% but making 5 billion a quarter and having customers again behaving as representatives for the Apple brand is priceless. And I'm sure I will recapture market share in China, Europe and all world.

Okay... Tim, if you're reading... I'm ready for hire and I'll proof to be a real bargain for Apple. I'll also promise to read all the fanbase websites on a weekly bases and even those from competitors and bashers.

Okay... I can go on and on... a man can only dream. I've you guys to ruin my dream so go on and be the party pooper on my party

 

[shk718]

The tech that makes sure you Apple Watch is unlocking your Mac and not someone with a Bluetooth relay device pretending to be your Watch is really well thought out, too.

people who say Apple hasn't been innovating should really look hard at all the behind the scenes stuff they've done. Security may not be as flashy as changing the shape of the iPhone but as far as i'm concerned is way more important. everyone at CES is talking about Amazon's Alexa being everywhere - with no thought to the fact that anyone passing by it has read/write access to (if connected) your calendar, contacts, security system ...

 

[clauzzz203]

Let me try it for a year...

I can promise you that the whole minimal product range will get a yearly update and the prices will be more market conform. Yes, profits will dive but my biggest win will be more customers, bigger market share and less volatile ecosystem.

I'm also in the position to have a look in the pipeline what's holding it up. Maybe Phil creeps in to it and is holding all up. With my billions on the bank I would buy back a lot of shares so the shareholders won't put pressure on the short term investments.

I would make hell freeze over again by removing the touchbar and make the first touchscreen MacBook Pro. Ram wouldn't be soldered and would make it possible to make ssd drives upgradable.

All iPads would come standard with the pencil which can be magnetically attached to it in a convenient way.

I would update iPhone every year also cosmetically. As with the iPhone SE in march. Also a price reduction conform comparable phones on the market. Only the products we really excel in will be more expensive.

I would invest in better graphics on the iMac so the youngster in a family should able to play games on it too and VR.

Apple TV will be the size of a tv-card like the cards of cable providers. Maybe I would give tv-makers the possibility to integrate it like they do with Android today.

The whole Apple-ecosystem will get updated every year. When you walk into an Apple shop you'll see less space for wristbands. The space saved by that will get occupied by Apple monitors, routers. It will be a one shop experience where you leave with an all things Apple and with a smile on your face.

Yes, the profits will maybe go down by 50% but making 5 billion a quarter and having customers again behaving as representatives for the Apple brand is priceless. And I'm sure I will recapture market share in China, Europe and all world.

Okay... Tim, if you're reading... I'm ready for hire and I'll proof to be a real bargain for Apple. I'll also promise to read all the fanbase websites on a weekly bases and even those from competitors and bashers.

Okay... I can go on and on... a man can only dream. I've you guys to ruin my dream so go on and be the party pooper on my party

But please go on, you've got the Jobs vision

 

[9081094]

This is what I always wonder as well. What was it Steve saw in him? He strikes me as being completely unlike Steve - clearly I know neither of them, but he seems like his priorities are everywhere but where they need to be while Steve was laser focused on providing the best experience and cutting anything that did not meet his standards. With Steve, it had to 'just work', with Tim I feel like it just needs to be profitable.

Timmy should be put back in his cave he came from. He did very good in that cave! And I admire him for the good things he's done under Steve. Sadly, he proved not to be a visionary or a tech lover who's able to push the bar higher. If he would put the same amount of energy in hard-, software and services as they put in campus 2 and Apple stores, they would be doing so much better. Sadly they've changed into a fashion shop but don't recognize their fashion is out of date

 

[trailrunner]

But did he get thinner and lose some ports? Those are the true signs of progress.

 

[George Dawes]

• Apple hardware engineering chief Dan Riccio: $22,807,544

That made me chuckle

For what !?!?!?

That right there is the problem ...

 

[9081094]

But please go on, you've got the Jobs vision

I will do less talk and more action if Timmy gives me the credits

 

[clauzzz203]

Steve says a number of key things here:

1. He says when he was there Apple was never about making big profits. Apple always aimed for marginal profits and increases in market share.

2. And if someone doesn't pull a rabbit of a hat these companies (Apple) will glide down the slope.

Both to me highlight what Apple is doing right now, increasing their profit margins as much as they can, and paying the top guys mega $$ to be there.

And they have stopped innovation (also discussed in the video). The are just "gliding" on the products that they have and the user base that has been built up. But eventually that will begin to decrease.

I can see that happening with both the iPhone (iPhone 7, an iPhone 6s without the headphone jack) and certainly the Mac (Hello iMac, Mac Pro and Mac mini refresh please).

Sad that Steve predicted the demise of his own company again....

Besides knowing what to do in the (then) present, the man described what not to do, how not to think. And they are doing those exact things now

 

[9081094]

people who say Apple hasn't been innovating should really look hard at all the behind the scenes stuff they've done. Security may not be as flashy as changing the shape of the iPhone but as far as i'm concerned is way more important. everyone at CES is talking about Amazon's Alexa being everywhere - with no thought to the fact that anyone passing by it has read/write access to (if connected) your calendar, contacts, security system ...

They would have the same if connected to my Macs.

 

[jwm]

• Apple hardware engineering chief Dan Riccio: $22,807,544

That made me chuckle

For what !?!?!?

That right there is the problem ...

Maybe for saving the cost of battery cells and aluminium.

 

[HobeSoundDarryl]

What are your bills like when you make that much? Anyone here know?

Heh...

All bills seem "thinner."

I think the variation of your question is this: Can one MISS $1.5million when...

The filing reveals Apple CEO Tim Cook made $8.7 million

it was also the year in which he reached five years as CEO and unlocked nearly $137 million in previously-awarded stock bonuses tied to both his tenure and Apple's performance under his leadership. Accordingly, Cook earned roughly $145 million last year, his biggest payout yet as head of the company.

$145 million vs. $146.5 million. Would one notice? Would one care?

 

[frankgrimes]

All bills seem "thinner."

Let's see:
Aston Martin a cool $ 190.000 car
Gigantic Mansion $ 5.000.000 plus
A fancy looking spring, summer, autumm, winter outfit each comes in at around 15.000 that's $ 60.000
Flying first class $ 2.000
Gadgets well he doesn't have to pay for them


Other than the mansion it's basically pocket change for guys making that much money.

But yes, the current Apple management would be wise to watch this video again.

 

[Rogifan]

What are your bills like when you make that much? Anyone here know?

Heh...

According to the city of San Francisco the property tax on Jony Ive's house is $226,000.

 

[Timothy Leo Crowley]

He's been a terrible CEO. Seems like a nice and caring guy. But absolutely a terrible CEO. And before people start posting stats the stock price is virtually unchanged.

You should send them your resume.

 

[0098386]

Well, that goes against what they said about doing well with the MBP etc. I don't like it when companies must lie like that.

I'm torn on Cool. I like his progressive attitudes, but not where he seems to be taking Apple away from the pro market. I mean maybe it's not him, maybe it's Ive. Who can say.

 

[clauzzz203]

It's well known that to get to the current version of iOS we have today, Steve Jobs originally placed "iPod Father" Tony Fadell and Macintosh executive Scott Forstall in a head-to-head competition to come up with the best mobile operating system possible. The two teams represented a clashing idea that Jobs had for the iPhone: enlarge the iPod's OS or come up with a compact version of the Mac's OS. Forstall's team won, and it appears that today's shared prototype is a bygone leftover of the losing side's work.

Forstall should be earning this paycheck

 

[Abazigal]

And lets be honest he is not a product guy. Apple needs a product guy. He is political correctness and gay rights activist. oh and diversity. Must care about diversity.

That's the whole point. Tim was never Apple's product guy to begin with, and therefore shouldn't be graded as such, much less compared with the late Steve Jobs.

Apple's product guy is, for all intents and purposes, Jony Ive and his team and like it or not, he's the best you've got.

 

[9081094]

Microsoft's Surface Pro and Apple's almost neglect of their Mac line has almost gotten me to the point of jumping ship on the Mac. And this is coming from a 26 year Mac user.

Same here... I'm waiting for 2 years already for a reasonable iMac upgrade. 2017 will be up or down for me. If the new iMac will be another disappointment. I'll shop elsewhere. I'll abandon Mac and will replace my iPhone too. I'm ready to try something else. Let's hope the new iMac will be great. Not thinner with an price increase. It's almost twice as expensive over here then in the USA
[doublepost=1483739603][/doublepost]

That's the whole point. Tim was never Apple's product guy to begin with, and therefore shouldn't be graded as such, much less compared with the late Steve Jobs.

Apple's product guy is, for all intents and purposes, Jony Ive and his team and like it or not, he's the best you've got.

Is that you Tim? I always wonder if you are secretly reading and responding... you talk like Tim and even your avatar looks a bit like Tim

Hi Tim! Don't forget to read my posts. I've some free tips for you

 

[macTW]

I've grown weary of this smug, pontificating buffoon. I hope this salary is the last he'll get, and Apple will promptly change management.

Oh yes. Because it is his fault Apple is the way it is.

smh at the ridiculous people who seem to think 1) Apple is going down and 2) it's all Cook's fault.

 

[macUser2007]

This is the stuff Third World countries and revolutions are made of....

In 1965, the average CEO of a large company made 20 times what the average worker made. By 1989 the ratio had grown to 59 to 1 in 1989, then shot up to 376 to 1 in 2000.

Is Tim Cook worth anything close to what he is being paid? Are any of the others? I don't think so, and I think the whole system is nuts.

 

[ColdShadow]

redesign the flawed MBP,design new iPhones and significantly improve Watch I bet things will get back on track.

 

[jjjoseph]

Oh yes. Because it is his fault Apple is the way it is.

smh at the ridiculous people who seem to think 1) Apple is going down and 2) it's all Cook's fault.

In 2012 when Scott Forstall was forced out of Apple the decision by the major shareholders and higher ups was that Apple had figured out its "INNOVATION" and it was time to just make some cash. They didn't need any visionaries anymore, just bean counters. Apple has all but abandoned the MacOS market, and has all the eggs in the iOS, iPad and iPhone market. Thats where the money is.

If the market gets shaken up and a decent replacement comes out for the iPhone and Apple was just making money off of phones and tablets, and all the MacOS users have gone over to windows or linux or chrome or BeOS or NeXT or whatever, then Apple could be screwed.

Will this ever happen? Who knows, their might a huge digital revolution, but it hasn't happened yet, and Apple currently has enough cash to BUY out their competition.. SO Tim Cook is not great for an innovative company, but he's great for making the margins and profits for iPhones greater and greater.

Apple as a computer company is "going down," but as a lifestyle and gadget company, its fine. And everyone knows Tim Cook is not a visionary, he's an accountant. That is all he ever has been.

AND if your sitting on 50b in cash a bean counting accountant is the best thing you could have, to keep that 50b.

 

[frankgrimes]

This is the stuff Third World countries and revolutions are made of....

In 1965, the average CEO of a large company made 20 times what the average worker made. By 1989 the ratio had grown to 59 to 1 in 1989, then shot up to 376 to 1 in 2000.

Is Tim Cook worth anything close to what he is being paid? Are any of the others? I don't think so, and I think the whole system is nuts.

4 words for you: CEOs of fortune fifehundred

All these guys are making a lot of money and it doesn't matter if we as customers think they are worth it or not. Such highend executives are hired by the board of directors and silent investors. Do I think Eddie Cue would have been the guy after Jobs? Yes I do because he has the passion, experience and will to put excellence over shortterm high revenue margins but I'm not part of the BOD.

Also I've never cared about all that other stuff, how much money the CEO makes, is he a left, right or middle wing is he anti or pro gay, lesbian or enviromental friendly or unfriendly company...all I care about is make the best possible product and provide an excellent customer service everything else is nonsense at least for me.

I don't know how familar you are with Satya Nadella but the guy made $ 18 million in 2016 much of it because his Surface lineup has turned out to be a huge success for MS:

 

[JGRE]

He runs the company, which is a varied and difficult role and encompasses many different things. He does not design and create new products, despite what people on many forums think.

Steve did.

 

[jjjoseph]

Steve did.

He did, but it killed him... Sleeping a few hours a night for 15 years can do that to you.