I totally agree with you. Who cares if the thickness of the iMac is 2 inches or 4 inches. You are looking at the front of the computer all day, not the side or the back. Give me more storage, more RAM, more ports, an SD Card slot on the side and height adjustment. Apple screwed this one up big time in my opinion and I'm an owner that goes back to New Year's Eve when I purchased my first Mac. My 2011 27inch iMac offers more memory, a 2TB SSD, a 3 TB Sata drive and plenty of ports and the SD card slot on the side. Speed in fine but if you are going to reduce functionality just to say something is thinner and faster you are making a big mistake.Minimum requirement for Big Sur is 4GB RAM - that's just for the OS.
That leaves 4GB RAM free for running Apps.
It doesn't matter whether you're just a consumer or not, it's not enough.
I'm sitting here typing this response with nothing but Safari, iTunes and Activity Monitor open and am using 11GB of RAM (see attached). So all that will happen is the new iMacs will use the SSD as a swap file much more often, which will reduce the life of the SSD too. Not great in a machine where the SSD isn't replaceable.
And that's just as it is now. In the future it’s likely Mac OS will require more RAM too.
Try and spin it anyway you want, it's a cynical decision by Apple to ship an entry level iMac with half the storage of an iMac from 12 years ago and with only 4GB more RAM. 8GB RAM has been default of the entry level iMac since 2012 - that's 9 years without an increase to RAM.
Consumer or not, it's pitiful. If 500GB was needed in 2009 - it should be double that as standard by now.
As for a $1trillion company not getting it wrong...Cube, Trashcan Mac Pro, Ping, antenna on iPhone 4, HomePod, butterfly keyboards, graphics cards in 2011 MacBook Pros and many more - they've been wrong plenty of times.
The amount of storage that comes as default with this iMac is less than I have on my phone for heavens sake - and my phone is 3 years old. 256GB storage on a £1250 desktop computer in 2021 is shameful.
The only reason I am even considering a new iMac is because my current one died on me after 10+ years of excellent service and because I can no longer update the system software. I need to buy a new iMac but now I will have to wait on the next M1 iMac which I hope will have more of what I am looking for in addition to a larger screen. I don't mind paying thousands of dollars for the top of the line iMac if it can provide what I need because I know it will last me 10 years. That's a relatively small cost averaged out over 10 years or more.
As an Apple stockholder since the 80s I hope all of these new products sell like crazy but as a long time Mac fan I am very disappointed. Where are the engineers and designers who understand the value of storage, memory and ports? BTW, Tags are OK but I've been using Tile for years and will continue to because they are smaller, you don't need a holder to put them on your key ring and they work. Apple should have just bought Tile.
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