2012 Olympics Logo unveiled

[Don't panic]

...the tracking needs tweaking, and the kerning is off a little too, but the concept is flawless.

there, fixed it for you.

 

[Vidd]

It's more about prestige and showboating than any crude economic calculation. There's also the regenerative aspect, given that most of the Olympics is taking place within one of the most deprived boroughs in the UK. The Commonwealth Games was quite a success in regenerating what was, in all honesty, a pretty awful part of east Manchester. I hear about how it's going a lot because my mums family all come from or live in that area. Although it takes decades to properly assess the success of such schemes, all the signs indicate its working.

I considered that but I don't believe it's worth the billions going into it.
I'm all for improving such areas but I think it's quite amusing that they're trying to cover the cost with that excuse; I'd rather see the money poured into projects such as regeneration directly.

 

[Don't panic]

.. or the obvious variant:

 

[72930]

Everyone who voted "Yay" were drunk and Irish.

There is no need for "drunk and" when preceding "Irish"

 

[gkarris]

.. or the obvious variant:

Looks like a subway sign...

UK dudes - how about something more artsy that maybe incorporates one of your landmarks - like Big Ben?

 

[gkarris]

it does look better (not that hard to do though), but the accompanying BS is from the same stock.
and why can't you use the torch? Atlanta and Albertville did.

I heard on the news a while back here the IOC has a new rule regarding the use of the torch...

 

[OllyW]

There's an online petition calling for them to scrap "the ridiculous logo".

Nearly 8000 have already signed up

 

[furcalchick]

looking at that video, it looks so cheesy and lame. looks like it came straight out of sesame street 1980's edition. also a bit of a cheesy alien invasion/techology skit, does it give them powers?

how about incorporating parts of london and putting big ben on it or something? and some of the british mr crowds probably have better than me since they live there.

olympic committee: 1980's called, it wants it's logo design back.

 

[Don't panic]

Just realised what all those colours and stuff remind me of, especially that video

Link

care to be more descriptive for them who have youtube and the like locked out?

 

[arkitect]

"We've had a huge reaction to the launch of the new logo - most of it negative"
Interactive Olympics editor Claire Stocks


So let's hope they listen up.

 

[SamIchi]

So did they use MSpaint?

 

[BoyBach]

Now I understand why Seb Coe didn't want to talk about it during yesterdays episode of 'Inside Sport'.

Truly hideous.

 

[SamIchi]

LOL! WTFfzors! There were the alternatives? I thought the official one was bad enough. Did they assign these logos to be made by 5th graders in study hall? It hurts!

And what's this crap? It gave me a good laugh.

 

[Lau]

They were made by BBC website readers.

Link.

Unfortunately they've removed the most amusing one, but is still captured for posterity on Boingboing (Not work safe link if your boss has a knowledge of disgusting internet phenomena).

 

[SamIchi]

They were made by BBC website readers.

Link.

Unfortunately they've removed the most amusing one, but is still captured for posterity on Boingboing (Not work safe link if your boss has a knowledge of disgusting internet phenomena).

I'd pick the userones over the "official one"

The first one is pretty nice.

 

[gkarris]

There's an online petition calling for them to scrap "the ridiculous logo".

Nearly 8000 have already signed up

Thanks, I'm a big Olympics fan. Hope us Americans are allowed to sign...

 

[gkarris]

I'd pick the userones over the "official one"

The first one is pretty nice.

Yes, but it may have something with the IOC saying that the Olympic Rings are "incomplete"...

 

[A Pittarelli]

somebody should get fired for that!

 

[72930]

somebody should get fired for that!

The designer, or the guy who approved it?

 

[gkarris]

Our bid logo was better than the official end result. The colours are correct and the "ribbons" form the rough shape of the Thames as it flows through London connecting the Logo to the City.

ribbons = shape of the Thames - that's cool!

Interesting how instead a random placement of triangles are "fine and dandy"...

 

[Queso]

care to be more descriptive for them who have youtube and the like locked out?

1980s Saturday morning children's shows on the BBC. All bright colours, graphics and Gordon the Gopher

 

[Doctor Q]

I tried fixing the original one. Did it help? Nope. Nope. Nope.

 

[dcv]

Just realised what all those colours and stuff remind me of, especially that video

Link

OMG you're brilliant I knew I'd seen that squiggly stuff somewhere before!

 

[iRachel]

Wow. That thing is fracking hideous. I had to look at it three times before I could see the "2012."

 

[Jaffa Cake]

Just realised what all those colours and stuff remind me of, especially that video

Link

We have spent the entire day at work saying exactly the same thing.

As did we. Great minds and all that.