Apple Design Chief Jony Ive: iPhone X Will 'Change and Evolve' Over Time

[Mad Mac Maniac]

I know he’s talking about software here, but suddenly I’m wondering if Apple is going to finally drop the numbering scheme and release a new “iPhone X” every year, just like they released a new version of OS X every year (I know it used to be longer cycles).

 

[strategicthinke]

Why should that be a surprise when iPhone apps all share the same blank-page unfinished-uninspired-look from 10 feet? All that's missing is the word "COVER" in Arial Black up top to the left.

I beg to differ. It would be in San Francisco bold.

 

[yaxomoxay]

I got my 6S, you know what else I’m enjoying? An extra £1k in my pocket. You know what I’m missing? A slightly nicer display and some animated emojis I’ll never use. Sounds good to me.

Good. You made your own decision. Now don’t ridicule other people for theirs.

 

[jkichline]

here comes the notch complainers

I think the iPhone X is top notch!
[doublepost=1510262727][/doublepost]

This guy always speaks in riddles. Frustrates me. Tons of fancy words giving the casual reader any substance or direction.

It's how designers speak.

 

[Cloudkicker]

I just want the numbering to stop. Let’s leave it at iPhone X, and update the model every year. Much like your MacBook or your iPad.

iPhone (2018) (2019)? I don't know why my "Samsung A5 (2017)" is branded as such.

 

[npmacuser5]

A good number of insecure people who have such an aversion to the iPhone X notch. Who really sees it but You. More important, does it innovate, create a whole new direction for the iPhone, Yes. I would not care if they left the hole open, if it made the functionality innovative. iPhone's are really about function over design. Combining both just a bonus. Nice to see Apple putting more emphasis on innovation.

 

[sledgehammer89]

Let's start with iOS limitation. USB drive support, Terminal App, configurable keyboard shortcuts, File system, Monitor support with mouse pointer (like Samsungs DEX). Xcode. I don't want a Mac to develope iOS apps.

 

[sansin]

Guys, chill. Once technology catches up, I am sure that notch will disappear with all the sensors hidden under the screen. Just give it 5-10 years.

 

[Larry-K]

The notch will one day be integrated into the frame itself. Going to be amazing the difference in the next decade..

Actually, in a truly visionary move, they'll do away with the phone and keep just the notch.

It will be the biggest selling Apple product ever, and people will swear they can't live without it.

 

[Delgibbons]

Designed by Ive.

I can do a similar design in Photoshop;

File > New

Design done.

 

[tpham5919]

This won't stop the Notch haters on Macrumors about complaining about It. Even though it's not the most aesthetically pleasing, the technology behind it is incredible. And it has a lot of potential in the future and how it will expand from here.

Genuinely curious - what does the Notch do and what technology does it have that makes it so incredible?

 

[Delgibbons]

Actually, in a truly visionary move, they'll do away with the phone and keep just the notch.

It will be the biggest selling Apple product ever, and people will swear they can't live without it.

An iNotch, if you will.

 

[strategicthinke]

Let's start with iOS limitation. USB drive support, Terminal App, configurable keyboard shortcuts, File system, Monitor support with mouse pointer (like Samsungs DEX). Xcode. I don't want a Mac to develope iOS apps.

Seriously, USB drives. I had to roll my eyes.

 

[Cloudkicker]

Seeing what Samsung can do with a real bevel-less design, I was hoping Apple would make the iPhone X evolve similarly, so there is no bevel. As it is now, it feels or looks Fisher Price compared to Samsung's (in my opinion). I'm holding out for next version with a "Plus" size screen.

This?! You think this looks like a Fisher-Price or a VTech toy phone??!! Hmm? I see your point, actually. lol

 

[Tozovac]

In the future, Ive believes the iPhone X will offer capabilities it doesn't have now because software is always evolving, something he finds intriguing and fascinating.

What I think is remarkable about the iPhone X is that its functionality is so determined by software. And because of the fluid nature of software, this product is going to change and evolve. In 12 months' time, this object will be able to do things that it can't now. I think that is extraordinary. I think we will look back on it and see it as a very significant point in terms of the products we have been developing.

C'mon Jony. Rather than remove one piece of hardware every 12 months, just go ahead for iPhone X+1 and remove the volume buttons, lightning port, on/off button, speaker ports, and call it a day. Jump to the inevitable since you and Tim have decided Apple's way of giving more is by taking away and giving less (magsafe, USB ports, intuitive UI cues, headphone port, replaceable batteries, upgradeable ram/SDD, etc.)

 

[Delgibbons]

This turns my stomach. This is why we have an unnecessarily-reimagined virtually monotone iOS with hidden/buried functions virtually devoid of intuitive UI cues. Yeah, design should be out of the way but we'll painstakingly over-design the one thing humans physically tote around more than the food in their digestive tract to look like a delicate flat glass piece of jewelry with the durability of a lightbulb.



Just like the apps & iOS he's "inspired." No substance of design anymore; just all look-alike-whiteout apps with unintuitive UI cues that often makes figuring out apps into a riddle of their own.



Why should that be a surprise when iPhone apps all share the same blank-page unfinished-uninspired-look from 10 feet? All that's missing is the word "COVER" in Arial Black up top to the left.

Am I the only one who still likes the original iOS icons and skeuomorphism?

 

[WarHeadz]

This is code words for "HO HO HO! We're working feverishly to get Touch ID under the screen!"

Touch ID is dead.

 

[satchmo]

I can only hope future iPhones evolve to have a retractable sensors.

Too complicated? Then just fill in the 'ears' black, because it makes no sense.

Perhaps one day Jony would explain or educate us on some of his decisions.

 

[Tozovac]

I beg to differ. It would be in San Francisco bold.

Arial Black will probably be an upgrade option in a few years' iteration of iOS.

That clunky & unnecessary bold font at the top of apps... What was he saying about implementation so as to not get in the way of the user.... This guy is so full of his BS that it'd be laughable if only the iOS wasn't so less a joy to use than 4 years ago.

 

[matthew23]

What a turd.

 

[falainber]

This won't stop the Notch haters on Macrumors about complaining about It. Even though it's not the most aesthetically pleasing, the technology behind it is incredible. And it has a lot of potential in the future and how it will expand from here.

If it's so incredible, should Apple add more notches to iPhone X. Which sides?

 

[Puddled]

What a load of bollox.

 

[roeiz]

if one is naive, one might thing he has a point, with a lot of potential to make this same X a lot better really soon, only Via software.
but if one is awoken to reality, it obvious not only the software will change, but also the hardware with a better phone, so it won't be THIS X, which will be an old product withing a year.

 

[Nunyabinez]

I actually used FaceID for 3 days, hated it, and returned the X for an 8+. FaceID is slower and doesnt work on side angles (e.g. lying in bed). Maybe FaceID v2 will catch up to TouchID, but for now TouchID is king.

So are you predicting that most iPhone X users are having a similar experience to yours? I think you are actually the first person that I have heard who feels the way you do. Out of millions of phone users, there will certainly be a small number who don't like any feature.

But anyone who thinks that Apple is going to struggle to figure out how to embed a fingerprint reader under the screen for the few who don't like it versus continue to make Face ID even better is kidding themselves.

Touch ID isn't coming to any more phones anymore than a headphone jack is.

 

[cableguy84]

I think Ive should get a hair transplant. So he can have a notch hairstyle like the guy in the Samsung ad.