It doesn’t. The DMA may say gatekeepers must allow third party stores. But the DMA also clearly states that Gatekeepers cannot be prevented from enforcing certain standards to maintain a secure platform. This means, Apple is allowed to define the parameters within which a third-party store can operate - which they do with their Developer agreement.
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Apple Explains Why It Terminated Epic's Latest Developer Account
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It doesn’t. The DMA may say gatekeepers must allow third party stores. But the DMA also clearly states that Gatekeepers cannot be prevented from enforcing certain standards to maintain a secure platform. This means, Apple is allowed to define the parameters within which a third-party store can operate - which they do with their Developer agreement.
The EU is actually being anti-competition as every competitor to Android (which iOS is), has to be like Android.
As I said before, Apple should just make an EU iPhone that runs Android and call it a day.
Hats off to Apple, their antitrust soap opera is more entertaining than anything on Apple TV+.
Epic files lawsuit in the US and lost.
Now they can file a lawsuit in Sweden…
EU laws do not appply in the US nor vice versa. US companies have to follow EU regulations for doing biz in the EU, nothing more
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Except it's us consumers who get fewer options down the road, which isn't good.
And nobody in the EU government seen this coming?
Eu Government is not an innovator just a regulator.
All by a small amount of people in the government.
Just proof of a mess when the government gets involved.
Eu Government is not an innovator just a regulator.
All by a small amount of people in the government.
Just proof of a mess when the government gets involved.
There are plenty of options on the App Store now for almost everything.
Nobody is demanding the right to use Apple's software, outside of the ability to develop third party apps for an operating system. Epic wants to be able to develop games and a storefront that Epic's customers can access from their iOS devices. All that requires is the ability to develop for iOS. Epic doesn't need all the extra infrastructure of Apple's services and storefront - they just need Xcode and access to an operating system API. Apple is the one tying all those extra services to their OS API.
If Epic had the choice, they wouldn't be asking Apple to sell their product at all. That is the point - Apple are forcing developers to use their store in order to be able to develop apps.
Yes, expect many Android-exclusive games in the future, as Unreal Engine removes iOS as a target platform.
Apple spends $26 billion a year on R&D to create this valuable platform that developers want to be a part of, but dont want to pay what Apple asks? Do I have that right?
I don't want to play in this sandbox anymore. Apple feels very evil now. This is not the company that I've loved, and yes was even an employee of. I want to get off Mr. Bone's Wild Ride.
Apple wanted cooperation and open standards and developer support when they needed it to survive. Now they're pulling the ladder up behind them at every turn. Apple Silicon machines are sealed appliances and all their extensions to ARM are proprietary. I am not supporting this any more. And developers are supposed to thank Apple for the privelige of writing apps for their platform? Give me a break. This is not the future of computing that I envisioned. Walled gardens and silos of proprietary technology are not a good thing for the industry.
Apple wanted cooperation and open standards and developer support when they needed it to survive. Now they're pulling the ladder up behind them at every turn. Apple Silicon machines are sealed appliances and all their extensions to ARM are proprietary. I am not supporting this any more. And developers are supposed to thank Apple for the privelige of writing apps for their platform? Give me a break. This is not the future of computing that I envisioned. Walled gardens and silos of proprietary technology are not a good thing for the industry.
You can ignore a contract you willingly signed in the EU? Interesting place to do business.
Why is it not in my best interest? I have yet to see a credible argument that consumers benefit from forcing choice in narrow markets. I have yet to see a third-party developer on any platform achieve the same end-to-end integration as a first-party even when given the tools and access and I have yet to see any first-party developers do it as well as Apple for as many customers and in markets third-parties have no intention of serving.
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Yeah, makes no sense. There are has to be more to this story. Mr. Sweeney constantly stretches the truth to put him in good like and Apple in bad, but if those letters are actually from Apple it's quite confusing. Why would Apple have re-instated their account weeks ago, since Apple knew Mr. Sweeney wouldn't stopped his rectic on social just like Mr. Hansson and other prominent devs won't. Something doesn't add up here, so hopefully Apple finds a way of clearing this up, and if left to stand does put them in a terrible light, even for all those who love Apple and not fans of Epic.
Right or wrong, I'm not a fan of Apple's bully image.
Yep. Apples time is coming
Apple user for many years but seeing Apples behavior related to this makes me more and more embarrassed using their products.
Apple's grip on their app ecosystem is driving more players away when they should aim to attract more - the fight is about control over revenues, yet we aren't the ones getting any benefit out of this.
Added a few things to your comment. Don't get mad, when you are playing in someone else's backyard, that you don't like the rules.
Because abusing a monopoly position is illegal and can cause irreparable damage to otherwise free markets.
That's a genuinely interesting email chain, if legitimate.
For those who want the executive summary, it's basically this:
Phil Schiller (of Apple): You've broken contract with us, and you're still constantly bad mouthing us to the press. Why should we trust you to not break contract with us, this time around?
Tim Sweeney (of Epic): Because we're acting in good faith! What proof do you want us to provide?
If I were Phil, I suspect I'd be asking for a lot of concessions, in answer to that question... assuming that he bothers to entertain the question at all.
The DMA allows Gatekeepers to enforce standards to protect the security of the platform, but also explicitly requires the Gatekeeper to implement those measures only if they are "strictly necessary and proportionate".
Whether they are "strictly necessary and proportionate" is obviously not something left to Apple to decide unilaterally: the regulators are definitely going to have an opinion on that and have definitely the authority to challenge Apple if their opinion differs.
Sounds like a great way for Epic to lose even more money
It's a relationship, Apple's platform cannot strive without 3rd-party developers.
There's a fee to pay to be part of it, but it has to be profitable for both to keep the relationship going. Not saying the app store is dying, fortunately, but Apple's classic hubris is well on its way to drive more and more players away.
In the end, we're the ones with fewer options because of this.
