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30% seems too high honestly.
It could be 15% if Epic decided to let users have a subscription... so it's up to Epic to reduce it. Their decision.

Apart from being the delivery mechanism, just wondering how Apple handed Epic all these customers?
In the same way Microsoft gives to Epic all XBOX users or Sony its PS4 users...
There wouldn't be any App Store if there was no iPhone sold.
 
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Would you be ok with if someone is taking 30% + Taxes of what your earning?
i guess no one really takes into account the infrastructure Apple provides in order to make this happen and easily forgets how software used to be distributed. Not to mention the fact that most prefer an easy, safe, malware free location to obtain software. Keep in mind companies like Epic are still making 70% on these transactions. I am guessing their gross on this 70% is probably in the 65% range. I don't feel too badly for them, not one bit.
 
This is what you get for being a greedy #uck. Epic was fine when they cared about their player base. This case only confirms that all they care about now is MONEY, and they won't get any cash off iOS users in the coming season, haha! I don't know what they thought :D? it's Apple's platform and Apple devices for @#ck's sake and Apple can do whatever the heck they want on the App Store, if you don't like it, don't use it, build your own platform and MOST OF ALL, CONVINCE PEOPLE TO USE IT AND DOWNLOAD YOUR APP, sounds easy for Epic, but it's a no can do.

Go Apple and Google!
 
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It could be 15% if Epic decided to let users have a subscription... so it's up to Epic to reduce it. Their decision.


In the same way Microsoft gives to Epic all XBOX users or Sony its PS4 users...
There wouldn't be any App Store if there was no iPhone sold.

iPhone would make nothing but calls if there were no devs making apps for it.
 
So you're saying that downloading an app direct from Epic is somehow not safe? But more to the point, Epic just wants to be able to choose who collects the money! Not even about the app. So the app still comes from App Store, but IAP is done through Epic. How is that not as safe as any other e-commerce transaction?
It's like saying your information is safe by downloading a FB app on the privacy front. By side loading you side step any user protection an official channel provides, in this case privacy and financial security. Also, app download links can be spoofed. Then we won't hear the end of "cheaters on Fortnite" by side loading "hacked apps". So yes, in a sense it's a danger to answer your first question.

It's not about letting people choose. They just don't want to pay Apple a commission for hosting the app on their servers, having Apple give them developer support, and other back-end developer services that Epic gets. Moreover, they were perfectly happy to pay Apple this before the Congressional hearing. This is just greed on their part. Apple isn't free of guilt here but it's Apple's TOS and it is not up to Epic to make policy change. They are there to abide by Apple's TOS unless the law says otherwise.

As per e-commerce, why having multiple payment options where something can go wrong instead of a streamlined solution?
 
Making money, as the markup is so high, versus how much they are making. But those are tangible goods, how about digital sales, what’s the real value with that stuff? Is 30% excessive?

Are you really going to pretend as others do here that Apple does nothing to contribute to the process? They don’t develop the OS’s? They don’t create and provide API’s that make it easy for developers to incorporate new features? They don’t provide a pretty seamless process for downloading and updating apps? They don’t provide a simple method of billing that a lot of people want (only giving info to one party, instead of every developer they subscribe to, and easy to see and manage subscriptions in one place). They have to build and maintain server farms and cloud space. The list literally goes on and on. Yet so many on here want to act like they are literally doing not one thing other than processing the credit card transaction and taking 30%.
 
Apple gave epic the platform ( App Store ) to sell games and amass a great following
They created a centralized store for Apple customers, but "gave" . . .no. Each vendor has to put in all the effort of making a desirable product, that and even be visible on a store that has 350,000 products that see the 30% commission.
Does anyone think that without doing separate advertisement your product would be discovered even?
 
I would be if got me a job paying $1000/hour and without the job I was at $10/hour.

in 2012 apparently about 60% of devs were losing money in appstore.
8 years later a a billion apps more I have a feeling this number is not any better.
If true of course and if that's so then what you say makes no sense :D ;)
 
They created a centralized store for Apple customers, but "gave" . . .no. Each vendor has to put in all the effort of making a desirable product, that and even be visible on a store that has 350,000 products that see the 30% commission.
Does anyone think that without doing separate advertisement your product would be discovered even?

Hell no.
In some cases even 100% match keyword can land you on 8-15 place on appstore.
Plenty of devs on twitter are showing examples like this.
 
Or Epic created quality content / game engine so apple can grow in this field.
I can't understand how so many people can't see this is a symbiotic relationship.
Complete lack of understanding how business works and what's going on rofl

With Epic getting on board at 30%, doing exceptionally well and suddenly thinking they could do better by breaking the original deal.
 
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Let's not pretend this is anything other han two large companies trying to get as much profit as possible.
Sure, you’re kinda right, but the problem is Apple with its rules and invalid agreements, and platform locking. They already kicked out too many developers, without reason. It’s not the first incident, hey simply abuse the situation.

But all already has been discussed here...

We‘ll see how it goes out.
The whole market of Licenses and Agreements, incl. Platform Vendor locking needs a overhaul law wise, it’s a general problem.
 
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I don’t disagree that 30% seems a bit high, but I don’t get why it’s just Apple being focused on. Sounds like the whole industry does 30%.
Most credit processors take less than 3%. For a large company like Epic, who has all of the infrastructure in place and doesn't depend on Apple for anything besides installing the app on the device, it's literally a 30% take from Apple vs a < 3% if they do it in-house.
 
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Would you be ok with if someone is taking 30% + Taxes of what your earning?
You are looking at this the wrong way.

It's Epic that's trying to take 30% of what Apple should be earning.

Apple BUILT this theme park (Apple hardware). It rents kiosks (App Store) out for 30% of sales of a particular kind in the kiosk. Apple also clarifies what items can be sold in each kiosk, and how.

This is why Apple spends so much time in keynotes talking about how many users they have (to attract developers, or kiosk renters), how much money the developers are making, and how many apps (kiosks) they have (to attract users, or park visitors).

This is why Microsoft, Sony, and Google also built theme parks of their own, and implemented Apple's model. Well...I'm not sure who did it first, but still.

Epic is trying to come into Apple's theme park for free, rent a kiosk for free, and thus pay Apple nothing. And they're trying to get the government to force Apple to allow this.

Then, they're saying Apple is mean to Apple's theme park visitors because Epic cannot sell anything in Apple's theme park anymore.
 
iPhone would make nothing but calls if there were no devs making apps for it.
If I remember it correctly, iPhone survived very well for 2 year before creating the massive App store we now have.
Nevertheless, I agree with you, Apple needs to attract developers just as developers need Apple. It's a mutual benefit.

I think many people forget that of free apps, Apple gets ZERO dollars, unless people spend their money on IAPs.
But Apple has still to review the app, still supply all the services.
If there is a free app, ads supported, Apple still gets no money. And there are plenty of those apps.

If IAPs where at 0% rate, Apple would not get ANY money at all for running the AppStore, because every single developer would make free apps, then they would ask for money through IAP so that they could keep the 30%...

The system Apple has created is not perfect, but I haven't read any better proposal here so far.
 
I don't know about Epic, but Apple doesn't need the money. From what I understand, Apple doesn't really do anything with the stuff that Epic sells. If Apple had to store stuff on their servers, that would be one thing. Yet they don't, so they shouldn't need to charge anything for it. Plus, doesn't't Apple have a "Favored Nation" clause in the contract that developers sign? Basically saying if the developer sells their product anywhere else, Apple hast to have the lowest price? That kind of sucks.
 
With Epic getting on board at 30%, doing exceptionally well and suddenly thinking they could do better by breaking the original deal.

Sure but if we're moving subjects then why apple decided to ban all epic engine devs in the process not just epic?
You do realize that it actually proved that epic has a valid claim even though they broke the contract to do so?
They will be held on fortnite but that's just the start. Nobody gives a **** about fortnite here. This game is yesterdays news.
 
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