Apple to Launch Bundled Subscription Services Called 'Apple One'

[pmau]

Selling a bundle of these services just hides that fact that some of those do not do well at all.
If customers switch to bundles, Apple can report great numbers of users for all of them.
Also, it hides the use to the user, becuse they forget that they probably pay for something they hardly ever use.
So. I say "No" to any bundle.
Also, tie that in with family sharing, that for me is the only useful feature in iCloud Storage and Apple Music / iTunes purchases.

 

[matt_and_187_like_this]

Where's my iTunes Match bundle? 😂
I still cling to that, being an 'old' person who put all of my CDs into Match for streaming in the car and elsewhere. I wonder what the annual subscription rate on that old service still is these days?

How is that different from Apple Music, which also uploads all your songs? Didn't even know iTunes Match existed.

 

[aljawad]

Annual fee for Apple Music and TV+, say 120 U$ with a tier of of iCloud included?

 

[Biu_miu]

I really doubt they will bundle two services with good sales numbers, for example Music and iCloud. Why would they do that? They already bring in a lot of money together, why bundle them and make less money?
My guess is, you will be able to get more expensive tier iCloud storage (500 GB or 2TB) bundled with Arcade/ News/ Apple TV+ for a bit cheaper, that it would be separately.
I REALLY doubt Apple will be so generous and bundle my 50GB storage with Apple Music.

 

[DEMinSoCAL]

Apple News+ and Apple TV+ in particular has not seen substantial growth, so bundling subscriptions would help to drive subscriber numbers.

So putting Apple News+ in one of the higher priced tiers that most people will not want is the way to grow the service?

Dumb. News+ should be in a basic tier bundled with Apple Music or with iCloud Storage to get more people to buy it.

 

[Ar40]

This is excellent. I see myself getting the Arcade, TV, Music bundle. I hope I can include 2TB iCloud in that bundle though. That would be an incentive to use Apple Arcade if I don't have to pay full price for it. Can't wait!

 

[swm]

no problem, as long those services will remain available separately, in case one size doesn't fit all

 

[TimB21]

How is that different from Apple Music, which also uploads all your songs? Didn't even know iTunes Match existed.

I'll have a go at this, might be incomplete.

iTunes Match takes all the music I already have on my computer and iTunes doesn't have. 25 years of CDs, etc. and uploads it to be used anywhere I have iTunes or Apple Music. So that obscure British track (I'm a Brit) that no-one's ever heard of? I've got it everywhere.

 

[cmaier]

I’m actually surprised the record labels are allowing Apple Music to be part of any bundle. It‘s obviously going to be propping up all the other services.

If it doesn’t affect what they get paid, why should they care?

 

[gnomeisland]

$100 a month I'd pay it for

Apple Music Family
AppleTV+
Apple News+
2TB iCloud Storage
AppleCare for 2 iOS Devices

I’m sure Apple would love to sell you that considering:

Apple Music: $15
Apple TV+: $5
Apple News: $10
iCloud: $10

. . . Which leaves you paying $60/mo. for AppleCare for two devices (normally $15/ea.). So if you’d like to just send Apple $30/mo. just for being awesome . . . well, nothing stopping you from doing that now!

 

[cmaier]

Selling a bundle of these services just hides that fact that some of those do not do well at all.

The fact that apple does not report subscription numbers on any of its individual services is what is doing the hiding.

What bundling does is increase Apple’s overall subscription revenue, while providing a better deal for those people who actually use multiple of these services.

 

[Mlbkiwi]

I would prefer a tiered discount option where you got rewards/discounts for adding more services OF YOUR CHOICE. In my part of the world the News+ is a waste of time because the local Newspapers are all part of Newscorp which is basically means a subscription to Fox News. Conservative bias all the way. I would have subscribed long ago but for that. I’m happy for a balanced selection but ALL Newscorp? NO!

 

[Xavier]

I will definitely consider an Apple bundled service. I don't really need Apple News or Arcade, but Apple TV and Apple Music together in one bundle would be great!

 

[ryanwarsaw]

Surprised at how many posts there are saying this won't work, is stupid or is all about hiding failed services. Do you people not understand by now that Cook is the sharpest CEO on the planet? There is a separate article about some sort of exercise or health subscription. Services are becoming so successful for Apple it is pushing them to double down and move even quicker with them.

 

[DEMinSoCAL]

Bring it on. Currently my household subscribe to:

Apple Music Family Membership £14.99
2GB shared iCloud storage (device backups, photo libraries) £6.99
Apple TV+ (12 month free trial, ends in November) £4.99
Apple News+ (worth it for Time & The Atlantic alone) £9.99

2GB? 5GB is free and the first paid tier is 50GB @ £0.79...

 

[Shanghaichica]

Well I’m already subscribed to:

news +
Arcade
Apple Music
iCloud storage

Apple TV + is free but I will continue when it expires.

So the bundle sounds like a good deal and if they throw in the fitness subscription that will be even better.

 

[pmau]

while providing a better deal for those people who actually use multiple of these services.

This is the part I do not believe ... it is just a good way to hide future price increases with different tiers.
I like to pay for what I want or use, not what Apple might bundle because it makes their services look better.

 

[cmaier]

This is the part I do not believe ... it is just a good way to hide future price increases with different tiers.
I like to pay for what I want or use, not what Apple might bundle because it makes their services look better.

no way to know what will happen in the future. But immediate price savings will be something that will be easily provable by simple math.

 

[AppleFan1179]

I want an Apple Music and iCloud bundle.

So do probably 75% of us. From the description it sounds like there are going to be tiers, placing iCloud storage (the most important of all) at the "top" tier. This is exactly the kind of ******** I could see Apple Pulling to be honest. "Bundling" all these other services you don't care about or need to get an extra $5 out of millions of people.

 

[DanTheMan827]

Bundling of services people don’t want. As opposed to making the services more attractive. Sure that’ll fix it. Who in the right mind would pay for News or TV+?

It depends, there's a few good shows already, how's it any different from someone who subscribed to HBO for just Game of Thrones?

The shows I personally watched and enjoy on Apple TV+ are See and For All Mankind, but if that's all I see myself only subscribing for a month after the seasons are done and binge watch them to save money.

 

[alexandr]

Give us a 1TB option for iCloud for crying out loud.

and bump 2TB to 4TB or unlimited...

 

[Fatdogperry]

Annual fee for Apple Music and TV+, say 120 U$ with a tier of of iCloud included?

I like to do that.

 

[Pedram Haghzaban]

I have Apple Music via Verizon and Apple TV+ from purchasing my iPad. I'm wondering how it will work with cases like me.

 

[3xBoom]

As someone not interested in News+ and games, I will welcome this innovation only if allowed to mix and choose.

 

[thejoshuabradshaw]

Oh, happy days! I will take the big ONE, please. Cannot wait to have a little more organization in my life.