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The event name is interesting. Is it "Hello again" because we just saw them a little over a month ago? Or is it a reference to the original Macintosh event? If it's the latter then there could be something significant happening today (likely involving iMac).
 
I didn't infer that anyone is forced to buy the Studio. I simply said would you put your money where your mouth is and buy it.

Anyone interested in the Studio is going to have a hard time buying it in 2016. MS has already said that it's not really a mass production item this year. It's entirely possible that it never will be.
 
The event name is interesting. Is it "Hello again" because we just saw them a little over a month ago? Or is it a reference to the original Macintosh event? If it's the latter then there could be something significant happening today (likely involving iMac).
Its a reference to the iMac
HelloAgain1280x1024.jpg
 
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Prostetnic Jony Ive tilted his head and smiled very slowly. The prisoners sat in iVogon Poetry Appreciation chairs – strapped in.
The sweat stood out cold on Ford Prefect's brow, and slid round the electrodes strapped to his temples. These were attached to a battery of electronic equipment – imagery intensifiers, rhythmic modulators, alliterative residulators and simile dumpers - all designed to heighten the experience of the poem and make sure that not a single nuance was lost.
Arthur Dent sat and quivered. He had no idea what he was in for, but he knew that he hadn't liked anything that had happened so far and didn't think things were likely to change.

A video about a manufacturing process began to play, and the iVogon began to read a fetid little passage of his own devising.
"The new MacBook Pro is tenderly bathed in baby oil...", he began. Spasms wracked Ford's body - this was worse than ever he'd been prepared for.
"...to perfect the intracious circumfilanicity of the chamfered edges..."
"Aaaaaaargggghhhh!" went Ford Prefect, wrenching his head back as lumps of pain thumped through it. He could dimly see beside him Arthur lolling and rolling in his seat. He clenched his teeth.
The iVogon tilted his head to an impossible angle and his voice was reaching a new level of icky, impassioned softness, reminiscent of being massaged while covered in honey and sardines.
"Lusciously laser sculpted and polished to velvety perfection on a subatomic level with a delicate drizzle of colibri egg yolk."
"Nnnnnnnnnnyyyyyyyuuuuuuurrrrrrrggggggghhhhh!" cried Ford Prefect and threw one final spasm as the electronic enhancement of the last line caught him full blast across the temples. He went limp.
 
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I'll take a wild guess and say that Apple knows exactly how much business to expect when they roll out new products, and whether or not taking down the store front would actually limit sales in a significant way.

Thats not the point. Apple does not use a content management system that prevents unwanted products from appearing too soon, or they don't have the ability to update content without taking the site down? Both of which go to their understanding and ability to use modern services. There is no technical reason that they can't just hit the button. Sure. I'll bet they get a lot of clickers waiting for the new stuff to show, but that's going to happen anyway, site down or not.
 
Thats not the point. Apple does not use a content management system that prevents unwanted products from appearing too soon, or they don't have the ability to update content without taking the site down? Both of which go to their understanding and ability to use modern services. There is no technical reason that they can't just hit the button. Sure. I'll bet they get a lot of clickers waiting for the new stuff to show, but that's going to happen anyway, site down or not.
We are here talking about it, it is generating fuss...it worked...
 
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to be fair, after yesterday Microsoft event, this is gonna be a flop, typical apple now, slightly faster cpu and graphics new ports and new bar thats it, Microsoft has stepped the game up and changed the tech world and apple is in trouble after today, iOS 10 is a flop and still not fixed iPhone 7 isn't huge upgrade, apple need to sort it out I'm a huge apple fan but lately at the keynotes its disappointing, unless today is magical apple will no longer be best tech company, I have to give my hands up to Microsoft from there keynote yesterday and every apple fan feels the same

Same here. Lets hope some magic happens.
 
It is absolutely STUPID that in 2016 Apple still can't find a better way of doing this. So, I can't check on my order status because of a product launch?!? Ridiculous.
 
Seeing the Microsoft Surface Studio yesterday, I immediately wanted one. I am in the market for a new iMac like computer.

That being said, as long as Apple makes the iPhone, iPad, decent Macs, and great software, I will stick with Apple. Design is one thing, but quality applications and the integration of the iPhone, iPad, and Macs to me is huge. If Google made a good computer (and their own computer OS) , I may have different thoughts. If Microsoft's phone operating system would have taken off, then I may prefer Microsoft. For me, Apple still has the advantage because they develop all of the hardware, the operating systems, and have some great Apple only software and apps (not as good as they used to be [Aperature], but still good [Garage Band].

The best thing from Microsoft's announcement yesterday is that hopefully, it will fuel innovative development of future products. The iPhone sales will go down, if they can't keep innovating on the Mac side. That is one huge reason, I am still an iPhone user even though I am bored of the design and iOS at this point. Just my two cents...
 
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Its a reference to the iMac
View attachment 668359
Which is exactly what worries me. "Hello" was used for the 1984 Mac and the iMac. Those were both seismic events for Apple. To use it for a MBP refresh is very, very lame.

So I'm hoping that they're actually going to relaunch their whole line. Is it possible they could have developed a new line of Macs (minis, iMacs, Mac Pros) either within their campus labs, or at an undisclosed location, to ensure there were no leaks? We heard about all those silly secret Titan factories... could they have been Mac labs?

If they've used "Hello" today for a mere laptop refresh, that is going to show they really don't even understand their own branding and legacy.
[doublepost=1477581078][/doublepost]
Prostetnic Jony Ive tilted his head and smiled very slowly. The prisoners sat in iVogon Poetry Appreciation chairs – strapped in.
The sweat stood out cold on Ford Prefect's brow, and slid round the electrodes strapped to his temples. These were attached to a battery of electronic equipment – imagery intensifiers, rhythmic modulators, alliterative residulators and simile dumpers - all designed to heighten the experience of the poem and make sure that not a single nuance was lost.
Arthur Dent sat and quivered. He had no idea what he was in for, but he knew that he hadn't liked anything that had happened so far and didn't think things were likely to change.

A video about a manufacturing process began to play, and the iVogon began to read a fetid little passage of his own devising.
"The new MacBook Pro is tenderly bathed in baby oil...", he began. Spasms wracked Ford's body - this was worse than ever he'd been prepared for.
"...to perfect the intracious circumfilanicity of the chamfered edges..."
"Aaaaaaargggghhhh!" went Ford Prefect, wrenching his head back as lumps of pain thumped through it. He could dimly see beside him Arthur lolling and rolling in his seat. He clenched his teeth.
The iVogon tilted his head to an impossible angle and his voice was reaching a new level of icky, impassioned softness, reminiscent of being massaged while covered in honey and sardines.
"Lusciously laser sculpted and polished to velvety perfection on a subatomic level with a delicate drizzle of colibri egg yolk."
"Nnnnnnnnnnyyyyyyyuuuuuuurrrrrrrggggggghhhhh!" cried Ford Prefect and threw one final spasm as the electronic enhancement of the last line caught him full blast across the temples. He went limp.
You win the internet today :)
 
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to be fair, after yesterday Microsoft event, this is gonna be a flop, typical apple now, slightly faster cpu and graphics new ports and new bar thats it, Microsoft has stepped the game up and changed the tech world and apple is in trouble after today, iOS 10 is a flop and still not fixed iPhone 7 isn't huge upgrade, apple need to sort it out I'm a huge apple fan but lately at the keynotes its disappointing, unless today is magical apple will no longer be best tech company, I have to give my hands up to Microsoft from there keynote yesterday and every apple fan feels the same

Woah, pump the breaks. Everyone feels the same? I don't care what kind of hardware MS puts out there, it still runs Windows and I'm never, ever going back to Windows. I'm sure I'm not the only one who feels that way.
 
Prepare to be disappointed.

They will announce two, MAYBE three things, spend an hour on "filler" speeches no one wants to hear, then leave the rest of the product line to rot.

Apple's too entrenched in their traditions to so much as raise an eyebrow anymore...

(Full disclaimer: I really hope I'm wrong.) :cool:

Maybe best to curb your enthusiasm with this stuff. It makes life easier
 
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There really is a lot to a laptop. Screen size, resolution, layout, keyboard, port access and expandability, portability (weight), usability in a diversity of environments, and much more than I can think of. Then there is the relationship between the hardware and OS, and the OS and applications, stability, security. etc. Then there is diversity of use: documents, gaming, graphic intensive apps, entertainment.

I'm really interested in how Apple's new MacBook Pro's will change in the above areas, and how it impacts my use of it. I hear a lot of complaints or praise from many, but often it is without any real world context - like I need this graphics chip so I can ...., or this new magic keyboard will enable me to ..... I saw the same thing with the new iPhone, which I own.
 
Before anyone says it, of course they can update the store without taking it offline. They do it for hype, and it works so they'll continue to do this.
They also do it because anyone who isn't really that interested in product announcements and orders an hour before a new product is available might be mightily pissed off and cause a lot of trouble. I mean every single Mac sold in the last hours would be returned, so why sell them in the first place and annoy your customers?
 
I don't think anything Apple releases today will have the same wow factor as the digital dial Microsoft introduced yesterday.
 
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