Former 'I'm a Mac' Actor Justin Long Throws Shade at M1 Apple Silicon in New Intel Ad Campaign

Brian Y said:
I have to disagree. The Mac vs PC ads were exactly what these are - bashing the competition. They weren't about the Mac lifestyle, many of them attacked the competition (such as Vista crashes, viruses, etc).

With some of these, they're 100% true. Nobody who does serious gaming can touch M1 macs yet. Good luck running any recent AAA game on them, other than with streaming services which offer nowhere near the same experience.
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Mac vs PC were different contexts. How does a 2 in one link to an Intel CPU? Guess what, I have way more hardware than any 2 in one can ever dream to have. It’s an Intel custom built gaming PC. And also, how does great gaming experience link to Intel? You NEED either AMD or NVIDIA.
 
blazerunner said:
Emerging? Uh, no. AMD is long past that. It's been a few years that AMD has been spanking Intel.
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True,

But they are starting to take over in both low end machines and the high end, all while being cheaper and more power efficient. And this isn't a back and forth between the brands we've seen in the last 20 years - AMD is delivering deathblows to Intel here ..especially with zen 3 and the leaked zen 4 server architecture - pretty soon there will be almost no reason to buy an Intel CPU for a desktop.

And for some reason, Intel throwing salt at Apple instead - strange move.
 
HiVolt said:
To be fair, without going into silly processor comparison, you can find whatever features fit you on a PC laptop, whether it be gaming performance, battery life, port selection, more than 2 screen sizes, resolutions, touch support, tablet or flip modes.

No such thing on the Mac laptop lineup.
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I think the above is the most accurate quote about Macs that I have read in this thread.

Macs are geared to teenagers and college kids.

Look at the apps, look at the default colors on a new Big Sur install, look at the functionality, look at new features, etc.

Sure some diehards ignore the obvious and use them anyway. Yes they used to be stable, but not as much recently.

Macs are geared to people that want to be judged based on the looks of the computer, phone, and watch they are using, not based on the usefulness, performance, and flexibility. Sadly, it used to be that Macs could be pretty good at satisfying both needs, but Apple has drifted pretty far away from anything related to real computing.

Yea, I know, the M1 fixes the performance issue. IMO, not if they sacrifice flexibility, usefulness, not able to run Windows apps, and I have to live in a walled garden. If I wanted a M1 Mac then I would be using an iPad. Oh, can't because the iPad has even less ports than the M1. Anyone see the rabbit hole here?
 
Starshadow said:
True,

But they are starting to take over in both low end machines and the high end, all while being cheaper and more power efficient. And this isn't a back and forth between the brands we've seen in the last 20 years - AMD is delivering deathblows to Intel here ..especially with zen 3 and the leaked zen 4 server architecture - pretty soon there will be almost no reason to buy an Intel CPU for a desktop.

And for some reason, Intel throwing salt at Apple instead - strange move.
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Well, if you're planning on building a Hackintosh... Intel is still recommended lol.

I wonder if Intel's Alder Lake processors will change things around... I guess we'll see how they're priced and how they perform.
 
Its completely accurate. There is more to a device than raw CPU power. Before Covid I traveled globally with a colleague who was an all Apple guy. He dragged around a Macbook, iPad, iPhone, and a whole pile of dongles and chargers that he had to deal with when trying to charge everything up when we made connections at various airports. I had a Surface Pro and a Note phone. I had the compact Surface charger that had a USB port so one USB-C cable and one tiny charger and I was good to go. I love the Surface Pro and has been my preferred laptop after years with a Macbook Air. The new M1 Macs are nice and surely speed demons, but the commercial reflects that part that isn't good and for many users and their use cases (me included), its not the best kit to go mobile with.
 
My M1 Mac is blazingly fast, cold to touch all the time and completely silent during the whole time I'm on my computer. Beat that Intel.

PS: I've been using only Intel CPUs my whole life and I still have one in my gaming PC.
 
DavidAlexander said:
iPad Pro with the Magic Keyboard solves this. Also, I can’t remember the last time I actually plugged anything into my iPad or my iMac for that matter. Wireless has been a thing for years.
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Just because YOU don't need to, doesn't need that others don't.
 
They do make some good points such as the lack of a touchscreen, of course many don't care about this but I certainly do. Regardless the M1 is a monster of a chip and Intel is really backpedaling hard now, hopefully it spurs them to actually make a decent chip instead of just releasing advertising.
 
xyz01 said:
The main compatibility issue is if you're a developer and depend on VMs. In that case, don't get an M1 - it doesn't support this, and never will. Apple is severing ties with the rest of the IT world, compatibility wise. There are gains, and there are losses.

Also, if you are a developer and want to be effective running x86 docker images etc... you're probably also better off not getting an M1.

If you are a general purpose user doing a little bit of everything, but not a lot of development for non-Apple-platforms then M1 is great. E.g. the MacBook Air with great performance, great battery life and no fans is something I'd love if I didn't need the VMs.
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For Enterprise IT, you will spend a lot of time remoting into a virtual server infrastructure anyway - so I don't really see an issue.

Otherwise, yes non-Apple Development has been a problem.
 
FaustsHausUK said:
Honestly I think the idea is funny, seeing as Apple had John Hodgman return for the M1 announcement. Intel are desperate - they're losing a very lucrative customer at the same time AMD is slamming them on server performance - but marketing is marketing.
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Hodgman was always more likeable. That die hard movie with Justin long still makes me irate.
 
john123 said:
People of MacRumors: Terrible, desperate ad!

Remaining People of Earth age 35+: Heh, that’s pretty clever!
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Not that clever, I could've made better talking points. They pointed out none CPU related stuff, even gaming is primarily GPU issue for Mac as the M1 will certainly handle it. Keep in mind pre-M1, Macs used Intel graphics :)... They touted dongles and touch screen, touche but those are not Intel CPU related as those laptops can switch to AMD tomorrow without missing a beat.
jezbd1997 said:
I almost hate to say it but I reckon in the years to come they will have to go back on Steve and fold on a touchscreen Mac
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No, Virtual gestures is the future if you follow what Apple has been working on...
kingofwale said:
"throw shades"..... writes like an proper teenagers on facebook
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If I wanted to read Academic articles I'll just go back to work....seriously, it's a rumor site blog, no one wants a dry write up.
 
blazerunner said:
Well, if you're planning on building a Hackintosh... Intel is still recommended lol.

I wonder if Intel's Alder Lake processors will change things around... I guess we'll see how they're priced and how they perform.
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Screenshot 2021-03-17 at 14.02.50.png


:) - little bit more planning but possible.

https://www.reddit.com/r/hackintosh/comments/hvmf3c
 
Aeronauts said:
I don’t see the issue here. Many companies compare their products to their competitors in their advertising. Should Intel just roll over and die? C’mon they have a business to run and jobs to protect. I would do exactly the same in their position.
.
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It’s a bad move. Many have tried this and actually increased Apple’s sales which is comical. I makes their user want to actually compare. When they do that Apple wins.
 
Darmok N Jalad said:
I like how one of the first things Intel's new CEO said was how Intel has to be better than Apple, then a month or two later the company gives us anti-Apple slides and ads. They literally just hired the old "I'm a Mac" guy. If you can't beat 'em, join 'em?
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Maybe it is the 4 stages of grief:
  1. Shock and Numbness
  2. Yearning and Searching
  3. Disorganization and Despair
  4. Reorganization and Recovery
I am thinking Intel is in stage 2 or 3 right now... 🤪
 
ruka.snow said:
Their competition is AMD. And comparing against AMD looks even worse for Intel as they just aren't competitive with AMD.
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Did you actually watch the adverts? They were not promoting Intel, they were promoting the PC over a Mac. The tag line at the end was “Go PC”.
.
 
Well, he forgot to talk about a EGPU box, or use of a high end video card in a EGPU box, options for 32 and 64gb of ram, support of all USB and Thunderbolt Hubs or all software compatibility with an Intel version of a Mac and Boot into Windows 10 run Windows programs. Will these get fixed? I am sure they will soon or later. But I am waiting for later when all things are working like they should.
 
"McDonald's has Mcnuggets that you can dip in Heinz ketchup; and the Big Mac is a classic burger that people know about... Burger King on the other hand has these weird chicken fries that you can only dip into gross Hunt's ketchup. Buy McDonald's, not Burger King."

-Advertisement from Heinz
 
I have a Lenovo Yoga C940 for work, I believe it's the high end Yoga portable. Having the tablet mode and stylus is actually pretty cool, and the specs are great for the price (4K display, NVMe, facial recognition). I also loathe having to carry a dongle everywhere to use USB-A devices.

What isn't pretty cool is having to buy a new laptop every three years because every PC/Intel brand out there just won't last. I have a 2011 MacBook that is still alive and kicking today, with SSD and 8GB memory, it works well for everyday stuff. Until the PC manufacturers step up and start building quality products, Mac will continue to gain marketshare. Now with the M1, the Mac has a chance of coming back like it's 1985.
 
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