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It's interesting if someone that has full access to the report if they could share Vivo and Oneplus numbers.
They belong to the same group with OPPO so maybe the group's number might be quite bigger.
 
Not everyone can afford $700+ dollar phones, Apple has tried with the iPhone SE but they need to lower the price abit/add more features to entice people in developing countries.

Price isn't the only factor. It's the features of said iPhone SE ... it's VERY limited beyond basic App Store, Safari, HomeKit etc. Users will ALWAYS want the latest and greatest once they've tasted it. The SE needs to get both chipset, screen, and hardware design.

Apple dropped to the third spot for the first time despite its second quarter growth. Apple shipped 41.3 million iPhones, representing modest growth of 0.7% over the 41.0 million units shipped last year. The iPhone continued to perform well at the high end as the iPhone X remains a top seller in many markets. Apple will look to regain control of the market this fall with the expected launch of three next generations of iPhone models. The new models are rumored to bring different screens sizes, price points, increased performance, and new features to the table when they arrive next quarter

The 'new features' unfortunately WILL hold back the bezel-less models for at least another year.
- why is FaceID slower in seconds than TouchID? holding the screen at arms length away from your face, FaceID will not work. I LOVE the security enhancements of FaceID - ensuring that you're looking at the phone.

I'd personally like to see full iOS layout rotation in core apps, for now seems only the iPad is getting the love, with partial love to the "plus" models. Gimping the X on this is sad. Also why is iOS 11.4 still forcing iPhone X users to tap+hold the app in App Switching before an app can be fully closed?! Grrr.

Older models will begin to feel the pain of lack of features:
6, 6S, and SE. The potentially bad thing is that users may 'expect' brand new features to trickle down even though those aging Apple iPhones, and when they don't get it ... could loose those users. I'd like to see Apple offer slightly more for aging phones being brought back for credit towards newer models.
 
There is no surprise here, the major share holder was never one of Apple's strategies. They were always the minor expensive market. I believe only in iPods and iPhones that had significant market share.

Lets not forget, other companies sell phones in all shapes and forms and in every price range.
 
There's a pretty easy way Apple could potentially grab those sales but hasn't really done anything about it yet. It's quite simple really, they should release a truly affordable phone for the low-mid tier market.

The moment Apple releases a truly affordable phone that isn't equipped with tiny screens it can really make a dent in the market. I don't understand why they refuse to do that? If Huawei, Xiaomi, One Plus can all release excellent phones for a lot less then why can't Apple do it? Apple could potentially cannibalize all these companies but frankly, currently, they only cater to developed countries.

The iPhone 5C was terrible, and probably one of the most hated things ever. Oppo, for example, is massive in the developing world and if only Apple could start targeting everyone rather than people who are well off they can really make a massive difference in market share. Apple as a brand is still the "Go-to" and I'm sure people would rather have an Apple-branded phone rather than a Huawei, Oppo, or Xioami.
Maybe in India they would rather have an iPhone if they could afford it but maybe a lot of Chinese would rather have a Chinese brand phone. Don't Huwawei use famous Chinese actors and pop stars to promote their phones. I'm sure that would carry some weight with many of the customers. Also the skins these OEMs put on those phones are very Asian friendly.

I don't think Apple are really interested in the low end market. The SE is probably as cheap as they want to go and they won't make a very cheap phone with very good specs and features and that's what they would have to do to compete in China and India. They aren't going to buy a dumbed down iphone when they can get an android phone for less which has about 85% of the features of the current samsung or iPhone flagship.
 
Maybe in India they would rather have an iPhone if they could afford it but maybe a lot of Chinese would rather have a Chinese brand phone. Don't Huwawei use famous Chinese actors and pop stars to promote their phones. I'm sure that would carry some weight with many of the customers. Also the skins these OEMs put on those phones are very Asian friendly.

I don't think Apple are really interested in the low end market. The SE is probably as cheap as they want to go and they won't make a very cheap phone with very good specs and features and that's what they would have to do to compete in China and India. They aren't going to buy a dumbed down iphone when they can get an android phone for less which has about 85% of the features of the current samsung or iPhone flagship.

Huawei P20 Pro has a triple lens rear camera, 6.1" display, 4000 mAh battery, and excellent build quality for $700.

Chinese consumers have always gravitated towards Huawei. The latest offerings just make it much more appealing.
 
Goes both ways. Apple copying dual rear camera was not cheap either.

Hmm. I recall LG being the first to ship dual cameras on a smartphone many years ago ... something to the affect of 3D photos which didn't take well, even the LCD worked well. Took a few years later for the industry to retry using dual camera's. here we are with 3.
 
Huawei P20 Pro has a triple lens rear camera, 6.1" display, 4000 mAh battery, and excellent build quality for $700.

Chinese consumers have always gravitated towards Huawei. The latest offerings just make it much more appealing.

And that's CERTAINLY their best seller, isn't it?

At 54.2 million units a quarter, Huawei did made $38 billion just in smartphone sales!

Is that it?
 
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Apple copies too. They all copy.

Yes, Apple does too, but coping is one thing and almost cloning a device (meaning copying almost everything) is another thing.
I guess there is no shame for these companies, no wonder it's possible for them to sell their devices for less then a pressure cooker.
 
Whenever it descends into “That’s what they say/do”, whether referring to the companies or their proponents as an argument, it’s become a basically pointless exercise in strawman arguments. That cuts both ways.
 
Huawei is succeeding because they're also building 4G and 5G networks in areas where they're selling smartphones. Their strategy is to come top down.

Apple is moving bottom up from the device level.

Sooner or later, we'll end up with a duopoly with Huawei in control of infrastructure + devices and Apple in control of devices. It'll be interesting to see who wins the battle in the long run.
Apple simply has to do better. But knowing Apple, they will leave the market and dive into another market category where money is to be made. Macs are a great example, phones will follow. Wearables is Apple’s next target. Apple has transformed to a money focused machine instead of delivering the latest and greatest under Tim Cook. Tim Cook is a big liar when he’s saying that his focus is to deliver the best experience to users instead of selling the most.

The status of the Mac, software proves he’s lying. Even the iPhone isn’t what it used to be anymore. As long as they make record profits and they keep shareholders happy, I don’t see Apple getting nimble, innovative or consumer focused again.
 
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Apple could do with moving down further. They need to get hungry again.

Agreed. They've been making stupid design decisions that upset their customers.

Not that it matters how old those in charge at Apple are, but they are very out of touch and looking like a bunch of senior citizens when it comes to product design.

Fig.1: Apple design team meeting, discussing plans for the next iPhone.

rWo9Npe.jpg
 
In my office , 3 using huawei including me.. Lenovo is dead, xiomi exist but rare.. so as asus.. NOKIA ... rip forever. Samsung a lot of people use .. IPHONE only me.
 
Yes, Apple does too, but coping is one thing and almost cloning a device (meaning copying almost everything) is another thing.
I guess there is no shame for these companies, no wonder it's possible for them to sell their devices for less then a pressure cooker.
I think Xiaomi and Oppo are bigger copy cats. Huwawei at least have some of their own ideas.
 
Looks like Huawei, Xiaomi and OPPO will be top three in few years.
And Samsung/Apple should share next spots respectively!
Regardless Apple will still lead the profits by quite a margin. Quantity doesn't matter!
That's until people wake up and realise how ridiculous the profit margin is on Apple products. Actually, they probably won't ever wake up as history suggests.
 
Well duh. How on earth can our products compete in markets that tariff the crap out of American goods? The same iPhone 8 64GB sells for 790$US in China vs $699 in the US.
I’m sure that’s Apple’s doing.

Probably why the iPhone X is $999 dollars in the US and £999 in the UK. Even though $1 doesn’t equal £1.

Apple are the only tech company applying this conversion.
 
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