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Well this is what happens when you focus on profits over people and you lose focus. The product lineup is overly expensive and confusing. The Macbook weighs less than the MacBook Air? C'mon. You don't sell the Timecapsule anymore because you don't update it and then say that it's not updated enough?

I was just explaining to a relative that there was a new MacBook Air, but that based on her desire for the lightest possible laptop, she should consider the MacBook instead. That we have to tell people that the "Air" isn't the light one is simply absurd.
 
It actually does matter that Apple upgraded their tech. The cost of the iPhone 5 was $849. So a phone 6 years later sells for $999 with the xr selling below that. Neither is unreasonable. Cars increased in cost and we’ve been manufacturing cars for 100 years. My cable bill went up, milk went up, eggs went up. Old tech goes down in value but newer products generally sell for price points higher than the products they supersede.

So again this entire “raising the prices “ is nebulous at best.

No one is saying that Apple can’t justify the price increase. The question is, can buyers justify paying the increase? Many are saying no. It doesn’t matter what it cost Apple; it matters whether people can afford it, and if they think there is value.

As for the items you listed, none increased 45 percent in one year! If the cost of living increased at that rate, and incomes didn’t, we wouldn’t be having this debate because no one would have money for discretionary purchases such as smartphones.
 
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I was just explaining to a relative that there was a new MacBook Air, but that based on her desire for the lightest possible laptop, she should consider the MacBook instead. That we have to tell people that the "Air" isn't the light one is simply absurd.
You're wrong. It's painfully obvious and intuitively clear that MacBook is lighter than MacBook Air, which in turn is lighter than MacBook Pro.

Pro is heavier than Air which is heavier than -.

EDIT - just to be clear, this was a joke
 
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Google is far more valuable than MS and they do make the most popular OS in the world, Android. Yes they distribute it freely (except a small fee for integrating Google services IIRC) but they are still a big player and have shaped the tech world as much as the other two.

Think of it like this, if Google was to shutdown tomorrow nothing would really happen except there is no alternative for youtube. Android is open source so any one can use it and build on it, all other Gmail services got alternatives. Now think if Microsoft would shutdown... No computer running Windows will work, no Microsoft Office anywhere, and god knows how much of the internet will go down with it due to servers running Windows Server.

Google is a tool that has alternatives, its not a platform. Android is a platform but again, its open source so everyone owns it really.
 
About MS:

1. Surface Book: You get a tablet and a laptop.
2. Surface Studio: An all-in-one and also a drawing canvas.
3. Surface Laptop: I believe it is overpriced.
4. Surface Pro: A tablet with full Windows. I'm not a fan of Windows in a tablet for daily common task.
5. Surface Go: Windows on a smaller screen.

So for me, the first 2 products justify the price. In terms of power they may be similar, but you get more functionality.

3. It follows then that the MacBook Air is also over priced because they are similarly priced. The Surface Laptop is a better bargain at pretty much every price point.
4. Yes, full Windows. A fully functional OS in a tablet. Something many want Apple to offer.
5. Yes, hopefully they will offer a better processor.

I really hope next year brings smaller bezels and TB3 to the Surface line up. Unfortunately, it will probably just be USB-C. Which is fine for the Go, but the rest of the lineup should have TB3 for the price.

Also, the Surface Studio should have a better processor. The Mac mini shows that a full desktop CPU can be used in a similar form factor.
 
No one is saying that Apple can’t justify the price increase. The question is, can buyers justify paying the increase? Many are saying no. It doesn’t matter what it cost Apple; it matters whether people can afford it, and if they think their is value.

As for the items you listed, none increased 45 percent in one year! If the cost of living increased at that rate, and incomes didn’t, we wouldn’t be having this debate because no one would have money for discretionary purchases such as smartphones.
The price difference between 849 and 999 is 17%. And I don’t know nor do I care who doesn’t want the max. There are those that do, including me (the entire pwm thing excluded)
 
The price difference between 849 and 999 is 17%.

The reality is what people were used to paying. $849 was the off-contract price for an iPhone 5. Only a fool would buy an iPhone outright when subsidies were the norm. Your cell phone service would have cost the same whether you purchased the phone for $199 from the carrier, or BYOD. I know, because I argued with Verizon when the obligatory two-year contract ended. I said, my phone is unlocked. You're no longer subsidizing it. Shouldn't I pay less for service going forward?

When carriers switched to financing, the purchase prices of new iPhones were less: $699 for the base. If not for trade-in allowances and free phone offers, people would have gone into shock nonetheless. A norm of $199 to a new norm of $699 is drastic. Now the new norm for Apple's best is $999. A 45 percent increase. No matter how you defend it, it's a fact that the cost of owning Apple's latest flagship has increased considerably.
 
The reality is what people were used to paying. $849 was the off-contract price for an iPhone 5. Only a fool would buy an iPhone outright when subsidies were the norm. Your cell phone service would have cost the same whether you purchased the phone for $199 from the carrier, or BYOD. I know, because I argued with Verizon when the obligatory two-year contract ended. I said, my phone is unlocked. You're no longer subsidizing it. Shouldn't I pay less for service going forward?

When carriers switched to financing, the purchase prices of new iPhones were less: $699 for the base. If not for trade-in allowances and free phone offers, people would have gone into shock nonetheless. A norm of $199 to a new norm of $699 is drastic. Now the new norm for Apple's best is $999. A 45 percent increase. No matter how you defend it, it's a fact that the cost of owning Apple's latest flagship has increased considerably.
Where are you getting the cost of the 5? I had a 5, the off-contract price for the 16GB model was $650, which was the same price as the base 4S, 4, 3GS and 3G before it.

The base price of the top of the line regular sized iPhone was $650 up until the 8, which I believe intro'd at $700. NOTE - all based on US prices.
 
Where are you getting the cost of the 5? I had a 5, the off-contract price for the 16GB model was $650, which was the same price as the base 4S, 4, 3GS and 3G before it.

The base price of the top of the line regular sized iPhone was $650 up until the 8, which I believe intro'd at $700. NOTE - all based on US prices.

You're correct. The 64GB model was $849, while the 16GB model was $649. I was quoting user i7guy's example ($849) while pointing out that the base model prices for the later phones were less than that, but still a larger out-of-pocket purchase for folks who were accustom to $199 offers before.
 
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well kudos to you for working your way up to have that kind of personally built up wealth and having that amount of spare cash.
I had some liquidity available and had the option of AAPL or AMZN last week. I went with AMZN since I already have exposure to AAPL. Didn't hit the exact bottom, but I'm up over 10% since I've bought. I'm happy, for now. But then again, my horizon is still measured in decades, so I don't need to worry about the daily ups and downs. Get in at a good price and hold until retirement.
 
Where are you getting the cost of the 5? I had a 5, the off-contract price for the 16GB model was $650, which was the same price as the base 4S, 4, 3GS and 3G before it.

The base price of the top of the line regular sized iPhone was $650 up until the 8, which I believe intro'd at $700. NOTE - all based on US prices.
The price of the 5 was 649,749 and 849,
i did some digging and listed the prices here- https://forums.macrumors.com/thread...ble-u-s-company.2157136/page-21#post-26852706 he didn't respond to these facts...
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I had some liquidity available and had the option of AAPL or AMZN last week. I went with AMZN since I already have exposure to AAPL. Didn't hit the exact bottom, but I'm up over 10% since I've bought. I'm happy, for now. But then again, my horizon is still measured in decades, so I don't need to worry about the daily ups and downs. Get in at a good price and hold until retirement.
I have some profit sharing shares that I might like to liquidate and invest somewhere, not sure of where to start...
When I was in the uk I was able to invest in some tracker funds. Should check if they have the same thing here (Australia).
 
Apple has two choices as I see it. Either they break into more new product categories and make new things people actually want or they get back to making amazing products at competitive prices. As it stands now the iphone is too expensive, the ipads are too expensive and the macs are outrageously overpriced. The pricing of macs is absolutely insane and there really is no justification other than "we know you idiots will pay it". I havent bought a mac since 2009 because of that greed. The mac mini is my next but even that I am waiting to get on sale somewhere, im in no rush.


I so agree with you! Tim lives in La la land. Could you imagine where Apple would be with Steve at the helm!

People always say Tim is doing a good job because of stock price, regardless the blunder Apple makes. But imagine where it would be with Steve.

Tim - needs to go ASAP!
 
The price of the 5 was 649,749 and 849,
i did some digging and listed the prices here- https://forums.macrumors.com/thread...ble-u-s-company.2157136/page-21#post-26852706 he didn't respond to these facts...
[doublepost=1543442427][/doublepost]
I have some profit sharing shares that I might like to liquidate and invest somewhere, not sure of where to start...
When I was in the uk I was able to invest in some tracker funds. Should check if they have the same thing here (Australia).
I'm extremely conservative with my investments. I'm not looking to get rich, just being able to provide for my later years.

Not sure how things are in Australia, but in the US, there are plenty of different investment vehicles to choose from. 401K, IRA, etc.

For work sponsored retirement accounts, we're typically limited to a selection of mutual funds. I don't have time to pour over all of the details, so I just select the portfolio that lines up with my retirement year.

For personal accounts where I can choose anything, I typically go with large, "trusted" corporations that pay a dividend. I've been burned in my early years listening to what the analysts say, so I'm biased against their "ratings".

My strategy is to look at companies that have a high dividend yield. This is usually a result of the stock having been hit hard. Once I find some of these stocks, I'll take a look at their 52 week hi/lo. I try to target ones that are in the middle of the 52 hi/lo. So this whittles down the list. Then I'll dive deeper into the remaining stocks to compare stuff like the sector they're in (i.e. tech, banking, oil, etc). It helps if the company is in an sector that I find interesting.

That's how I do it, and it's served me well over the years. Like I said, I'm not looking to get rich, because, IMO that invites too much risk.

AAPL and AMZN have relatively low risk for a 20 year horizon. GOOG, FB, MSFT are also low risk over the next 20 years too.
[doublepost=1543443452][/doublepost]
I so agree with you! Tim lives in La la land. Could you imagine where Apple would be with Steve at the helm!

People always say Tim is doing a good job because of stock price, regardless the blunder Apple makes. But imagine where it would be with Steve.

Tim - needs to go ASAP!
Without Tim, iPhone wouldn't be selling 230 million units a year. Apple would be holding too much inventory and burning money by warehousing everything. Then left with a ton of stuff that they can't sell.

Steve was great at many things, but Apple's success as a "manufacturing" company is credited to Tim.

I'm curious to know what blunders you think Apple has made under Tim's leadership? Please be specific.
 
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I so agree with you! Tim lives in La la land. Could you imagine where Apple would be with Steve at the helm!

People always say Tim is doing a good job because of stock price, regardless the blunder Apple makes. But imagine where it would be with Steve.

Tim - needs to go ASAP!

I disagree that Tim needs to go. Who should replace him? I think he has done a great job overall but I also hope apples decreasing sales are a wake up call that prices are getting unreasonable on some products. More likely apple will change nothing because they simply don’t need to. People will keep buying their stuff because overall they are still great products that provide great experiences.
 
I disagree that Tim needs to go. Who should replace him? I think he has done a great job overall but I also hope apples decreasing sales are a wake up call that prices are getting unreasonable on some products. More likely apple will change nothing because they simply don’t need to. People will keep buying their stuff because overall they are still great products that provide great experiences.
Apple has growing revenues, so their “sales” are increasing in the double digits. If you mean unit sales being FLAT (not declining either, actually iPhone sale sup 1M y/y) you can’t make the argument someone else could have balanced price and units better than Cook.

Apple sold $166B in iPhones in 2018 or 218M units at an asp of around $760. Want more units? You have to lower the price. It’s a balancing act that has been executed brilliantly. At some point, unit sales are going to level off and services become more important because this is the monetization of your user base. Even flat to slightly declining unit sales will still mean a growing iPhone base.
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I'm extremely conservative with my investments. I'm not looking to get rich, just being able to provide for my later years.

Not sure how things are in Australia, but in the US, there are plenty of different investment vehicles to choose from. 401K, IRA, etc.

For work sponsored retirement accounts, we're typically limited to a selection of mutual funds. I don't have time to pour over all of the details, so I just select the portfolio that lines up with my retirement year.

For personal accounts where I can choose anything, I typically go with large, "trusted" corporations that pay a dividend. I've been burned in my early years listening to what the analysts say, so I'm biased against their "ratings".

My strategy is to look at companies that have a high dividend yield. This is usually a result of the stock having been hit hard. Once I find some of these stocks, I'll take a look at their 52 week hi/lo. I try to target ones that are in the middle of the 52 hi/lo. So this whittles down the list. Then I'll dive deeper into the remaining stocks to compare stuff like the sector they're in (i.e. tech, banking, oil, etc). It helps if the company is in an sector that I find interesting.

That's how I do it, and it's served me well over the years. Like I said, I'm not looking to get rich, because, IMO that invites too much risk.

AAPL and AMZN have relatively low risk for a 20 year horizon. GOOG, FB, MSFT are also low risk over the next 20 years too.
[doublepost=1543443452][/doublepost]
Without Tim, iPhone wouldn't be selling 230 million units a year. Apple would be holding too much inventory and burning money by warehousing everything. Then left with a ton of stuff that they can't sell.

Steve was great at many things, but Apple's success as a "manufacturing" company is credited to Tim.

I'm curious to know what blunders you think Apple has made under Tim's leadership? Please be specific.
Not sure where you see AMZN as low risk. It dropped so fast because its one of the most expensive stocks in the market relative to their earning power.

Apple made $60B in profit in 2018.

Amazon made $7B in profit.

Yet, the market values these companies at almost identical values. Amazon needs to make money, someday. They already issued disappointing Xmas guidance which is what helped drop the stock about 30%. Amazon has also doubled in about a year, at its high...so it ran up a lot.

I love Amazon as a company, but they are essentially a low margin retailer with intense competition and a great cloud services business with increasing competition as well.

I don’t see Amazon as a low risk company because the minute they stop growing, it doesn’t have the earnings, buyback, or cash to keep it up.
 
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The reality is what people were used to paying. $849 was the off-contract price for an iPhone 5. Only a fool would buy an iPhone outright when subsidies were the norm. Your cell phone service would have cost the same whether you purchased the phone for $199 from the carrier, or BYOD. I know, because I argued with Verizon when the obligatory two-year contract ended. I said, my phone is unlocked. You're no longer subsidizing it. Shouldn't I pay less for service going forward?

When carriers switched to financing, the purchase prices of new iPhones were less: $699 for the base. If not for trade-in allowances and free phone offers, people would have gone into shock nonetheless. A norm of $199 to a new norm of $699 is drastic. Now the new norm for Apple's best is $999. A 45 percent increase. No matter how you defend it, it's a fact that the cost of owning Apple's latest flagship has increased considerably.
People finance today. It's the equivalent of the subsidy, except the $849 was hidden in the monthly bill. Some "fools" like me started to pay for their phones outright, so they weren't locked in to endless 2 year contracts and I was free to do what I wanted.

It was a shock to go from $199 to $699, but that has nothing to do with this conversation of what constitutes a "price increase" by apple.
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It was not intended as insult. I was really being honest. You should study more basic concepts such as prices increase at a level of abstraction rather than the gift of argumentation. You can do it if you want.

Otherwise it’s a waste of time. I have no problems learning from you. I do have problems when I smell artífices just to push the argument as forward as one can mixed with a lack of will to understand the other point of view even at the basic level. There is always reasons for a given price.

If you don’t have a problem with the current prices that is fine. No one is arguing you should, eggs and all.

Just because I can pay for products of a particular Brand or Make it does not mean that is not increasing or decreasing.

I have more gladly payed the price they have asked than I do today. And I do really like our iPhones X and MacBook Pros, Apple TV, iPads, Apple Watches and all. But all things considered .... feeling a bit drilled. And I bet a great lot of us that have sustain families do ... Because that is what I see around the people I know in Europe that use Apple products. A lot are now looking for other options in a scale I have never seen, especially those that like to pay pronto! Don't know, how it is in your place, it sounds like "latest gen more expensive, yayayay its better, go fetch go" ...

What is wrong having more people and families able to buy the cutting edge products while having large profits? For someone that looks to have such strong humanitarian point of view all in the sudden it’s seams that TC has a problem with that. So much so it’s already hiding unit sales numbers.

I guess Apple it’s no longer about making the best products for the people but how people perceive their value. Because being the best product, the most transformative, the one that delivered more with less does not need to be the most expensive in the market, the one that less and less people can afford.

Case in case, the iPhone 3GS at $599, less expensive than many smartphones at the time, such as the Sony Xperia X1 (Windows Mobile) at $799. Not only was the 3GS far a better product at that time than the XS is now, it had the price to reach far more people, far more families.

“Think different” forever.
No problem, maybe I mistook the way it sounded.:)

If we remove currency fluctuations, to me the question becomes, how do you price your service?

Are you(Apple) allowed to charge more (raise prices) because you as a company have dumped millions into R and D, have new components, higher potential warranty costs, etc?

Should Apple keep charging the same MSRP year after year and build the tech to the MSRP?

Apple should no give away their services, that is their bread and butter. They can have a humanitarian point of view and yet charge a fair market price for their products. Apple planned this move(no unit sales) a while back, nothing they do is from the "seat of their pants".
 
Not sure where you see AMZN as low risk. It dropped so fast because its one of the most expensive stocks in the market relative to their earning power.

Apple made $60B in profit in 2018.

Amazon made $7B in profit.

Yet, the market values these companies at almost identical values. Amazon needs to make money, someday. They already issued disappointing Xmas guidance which is what helped drop the stock about 30%. Amazon has also doubled in about a year, at its high...so it ran up a lot.

I love Amazon as a company, but they are essentially a low margin retailer with intense competition and a great cloud services business with increasing competition as well.

I don’t see Amazon as a low risk company because the minute they stop growing, it doesn’t have the earnings, buyback, or cash to keep it up.
I see AMZN as low risk over the next 20 years. Certainly not low risk if I need my capital back in a year or so. I'm looking at a long horizon.

AMZN is positioned well with their cloud business. I have confidence in Bezos's ability to put the company in the right direction at the right time. His purchase of the Washington Post has given him (and AMZN) leverage in the political realm. The leverage that he exerted on various cities around the country for the HQ was brilliant.

I have no doubt that AMZN will be around in 20 years. They most certainly won't be just a retailer. I'm banking on Bezos being able to transform the company as needed.
 
I disagree that Tim needs to go. Who should replace him? I think he has done a great job overall but I also hope apples decreasing sales are a wake up call that prices are getting unreasonable on some products. More likely apple will change nothing because they simply don’t need to. People will keep buying their stuff because overall they are still great products that provide great experiences.

I always have liked craig federalni, but who knows.

Tim is not a visionary like Musk. Apple makes good products still (HomePod excludes), but I don’t expect anything amazing anymore as when Steve was at the helm.
 
People finance today. It's the equivalent of the subsidy, except the $849 was hidden in the monthly bill. Some "fools" like me started to pay for their phones outright, so they weren't locked in to endless 2 year contracts and I was free to do what I wanted.

It was a shock to go from $199 to $699, but that has nothing to do with this conversation of what constitutes a "price increase" by apple.

So you paid $650 more so you wouldn’t be tied to a carrier for two years? Your strategy was senseless. You still paid the same for cell service whether you owned a device or not. Carrier pricing wasn’t competitive. I doubt the carrier you settled with, saved you the $650 you squandered.
 
So you paid $650 more so you wouldn’t be tied to a carrier for two years? Your strategy was senseless. You still paid the same for cell service whether you owned a device or not. Carrier pricing wasn’t competitive. I doubt the carrier you settled with, saved you the $650 you squandered.
Can't speak for anyone else, but for me, going from subsidy to buying outright saved me $150 over two years.

Back in the subsidy days, if I opted for a $650 phone, I would pay $200 up front, but my connection fee would be $40/month. If I bought outright, my connection fee was (still is) $15/month.

$25/month for 24 months is $600. Subtract out the $450 subsidy and you can see that I save the $150 over the 2 years.
 
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So you paid $650 more so you wouldn’t be tied to a carrier for two years? Your strategy was senseless. You still paid the same for cell service whether you owned a device or not. Carrier pricing wasn’t competitive. I doubt the carrier you settled with, saved you the $650 you squandered.
All I can say, there is much conjecture in this post, without knowing the facts.
 
Can't speak for anyone else, but for me, going from subsidy to buying outright saved me $150 over two years.

Back in the subsidy days, if I opted for a $650 phone, I would pay $200 up front, but my connection fee would be $40/month. If I bought outright, my connection fee was (still is) $15/month.

$25/month for 24 months is $600. Subtract out the $450 subsidy and you can see that I save the $150 over the 2 years.

Your numbers seem strange to me.

When I bought phones subsidized, they were $200 after subsidizing. My monthly bill for phone/text/data with Verizon was the same regardless if I had a subsidized phone or not. The perk that Verizon got from me was 2 years of commitment.

$200 / 24 months is $8.33 per month for subsidizing the phone.

Fast forward today, my monthly payment for my iPhone X alone is more than $8.33 per month. I have not changed from Verizon since 2004.
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Yet, the market values these companies at almost identical values. Amazon needs to make money, someday. They already issued disappointing Xmas guidance which is what helped drop the stock about 30%. Amazon has also doubled in about a year, at its high...so it ran up a lot.

It's because their cloud services is a beast. "Great" cloud services is an immense understatement.

On Amazon's mind, I'd argue they care more about user data and expanding their vast array of services and niches. By definition, this is what growth is even if it's intrusive. Many people here forget that some companies value their users (and their data) more than just pure profits.

Would you rather sell 1 item for $1000, or gain 1000 users for $1?
 
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