I can understand some might be uneasy about the new Apple Remote not having the U1 chip with the remote finder feature but it's ridiculous that some people here are saying that Apple has some nerve trying to push the AirTags immediately after the AppleTV remote presentation. So what? It's business. Apple isn't your friend. People need to get over it. If anyone here was running a major corporation they will do exactly as Apple does, trying to maximize profit by offering more accessories to their customers. If anyone says they wouldn't do this then they are not being honest and only because the company in question is Apple.