You're right. He does seem to have a hard-on for trailers.I'm just glad that Steve Jobs is teaching the world that trailers are the only thing worth Apple promoting and distributing in 1080p.
Why else would Apple implement a one-click trailer generator into iMovie.
When they boasted about that silly feature like it was THE major revolution in video editing, I couldn't help but laughing out loud.
The once very attractive iLife has become so useless Droneware, it certainly will be the first thing flying to the trash on my next new Mac...
TV, plug it in to some small lcd-tv and watch it so far that you can't even notice the difference between 720p & dvd.