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changing the tint doesn't work. Yes it will look a bit nicer, but you are ruining colours while doing this.
If you invert the phone you can clearly see that the black background isn't black anymore.
 
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I emailed a few tech bloggers to see If they could run with this. I did see with the se that it was due to the glue not drying completely drying and after a week it should be fine. I, again, find this hard to believe. Did anyone else try that hue setting someone mentioned above and compared it again to the 6s plus?
[doublepost=1474114173][/doublepost]I compared 6s and 7 side to side and yes iphone7 NOT as bright as 6S
 
Reading all the comments makes me want to cancel my order. The iPad Pro 9.7 is a bit warmer then the 6 plus I have. However, it is not as bad as I've seen on these photos(when TT is disabled). Also, looking at this video, the yellow is not noticeable at all. Maybe the phone being reviewed does not have the issue.
 
Reading all the comments makes me want to cancel my order. The iPad Pro 9.7 is a bit warmer then the 6 plus I have. However, it is not as bad as I've seen on these photos(when TT is disabled). Also, looking at this video, the yellow is not noticeable at all. Maybe the phone being reviewed does not have the issue.

Even if that phone has the issue you wouldn't notice it because there is nothing to compare it against; so the camera would just calibrate its white point for the whites on the phone.
 
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I've noticed that the display changes from warmer to cooler depending on what environment I'm sitting in at the time. Right now I'm in my house and it's bright and cool but when I was outside on my patio earlier it was warmer. Very interesting. I just compared it to my wife's 6+ and it's actually brighter and cooler than hers right now. Weirdo_O
 
At first it seeemed I had the very same issue. But now that I've been using my 7 I've become accustomed to it and it seems sufficiently bright. Now that I look back at my 6s, that seems terribly blue!

That happened to me years ago when I learned what it's like to have a calibrated TV. Once you get used to it, you'll never want to go back to a cool setting.
 
That happened to me years ago when I learned what it's like to have a calibrated TV. Once you get used to it, you'll never want to go back to a cool setting.

This. I can't believe how awful the new TV's look in store displays. It's like they're in a competition to make the brightest, sharpest, and coldest image imaginable. It makes movies look like total ****.
 
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The yellow seems to be disappearing somewhat on mine. The right side is nice and white now while the left side still has yellow splotches. It looks worse than before but if that also disappears I'm happy. The reply screen on macrumors turns yellowish and so is the keyboard when I start to type. It just looks weird.
 
My iPhone 7 seems to have a visible greenish tint. Its definitely not a warm yellow. More like the tint the old Samsung Galaxy had. Compared to my iPhone 6, Mac and iPad the white of the 7 is far away from "white".
 
Photographer here with the latest 27" retina iMac that has the new p3 display and it's calibrated with a Spyder5Pro.
Put up against my iMac, I can tell you that the 6+/6S+ is tool cool (blue) and the 7+ that I have is a bit warmer than the calibrated white on my display. While my iMac was already pretty close out of the box, I was expecting the 7+ which also has a new p3 display to be fairly accurate. Nope. And it does look less bright than the 6+/6S+ models in our home. So where is this advertised 25% brighter, in the sun? I'll know more in daylight tomorrow.

Yes, I have Night Shift OFF
Yes, I have Auto Brightness ON to access the full range and have it all the way to the right
No, adjusting the HUE in Color Tint for a very warm screens is NOT a fix as it changes the accuracy of everything else.

Now it won't matter to most people as you'll just get used to the white balance, it's closer to calibrated white anyway than the 2 previous years. It just peeves me a bit if it's not brighter, that was one of the reasons I upgraded.
 
I've noticed that the display changes from warmer to cooler depending on what environment I'm sitting in at the time. Right now I'm in my house and it's bright and cool but when I was outside on my patio earlier it was warmer. Very interesting. I just compared it to my wife's 6+ and it's actually brighter and cooler than hers right now. Weirdo_O

I thought I was imagining it because the iPhone doesn't have true tone but I definitely feel the temperature changes depending on environment!!

Cool cool blue right now !
 
My 7 plus (left) vs old 6 plus (right). What do you guys think?
 

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I'm convinced it does.

There isn't. Since the first force touch panels, found in the 6S/Plus phones, the display is far more influenced by the colour of the light hitting the surface. In other words the tint you see in different lights is related to the reflection of that light off the display surface. Many with the 6S noticed some extreme tints particularly under certain fluorescent lighting but there is no sensor, no cleverness here...just a side effect.
[doublepost=1474807646][/doublepost]I explained in the Yellowgate thread a far more plausible reason why the displays are varying and particularly why they may improve or change in the first few weeks. This is my theory and I accept it could be completely wrong but there is some evidence. If you take most LCD panels and apply slight pressure to them, guess what colour they shift towards? Yes, yellow. Take the 12.9" iPad pro. A few I have played with including mine, if you press on the screen slightly the area under the finger shifts more yellow. Nothing is perfect, and the way the panel is mounted/bonded can mean the pressure varies from unit to unit, and also in particular even parts of the screen may be under a slightly different pressure causing an unevenness.

After a certain number of heat-up / cool down cycles with the phone and panel the pressure may change slightly, particularly those that are uneven. I have seen with 100% certainty a phone that was a bit yellow towards the bottom significantly improve over time. It is not glue drying out, I believe it is the pressure on that part of the screen evening out or reducing.
 
There isn't. Since the first force touch panels, found in the 6S/Plus phones, the display is far more influenced by the colour of the light hitting the surface. In other words the tint you see in different lights is related to the reflection of that light off the display surface. Many with the 6S noticed some extreme tints particularly under certain fluorescent lighting but there is no sensor, no cleverness here...just a side effect.
[doublepost=1474807646][/doublepost]I explained in the Yellowgate thread a far more plausible reason why the displays are varying and particularly why they may improve or change in the first few weeks. This is my theory and I accept it could be completely wrong but there is some evidence. If you take most LCD panels and apply slight pressure to them, guess what colour they shift towards? Yes, yellow. Take the 12.9" iPad pro. A few I have played with including mine, if you press on the screen slightly the area under the finger shifts more yellow. Nothing is perfect, and the way the panel is mounted/bonded can mean the pressure varies from unit to unit, and also in particular even parts of the screen may be under a slightly different pressure causing an unevenness.

After a certain number of heat-up / cool down cycles with the phone and panel the pressure may change slightly, particularly those that are uneven. I have seen with 100% certainty a phone that was a bit yellow towards the bottom significantly improve over time. It is not glue drying out, I believe it is the pressure on that part of the screen evening out or reducing.

Makes more sense than the glue thing.
 
There isn't. Since the first force touch panels, found in the 6S/Plus phones, the display is far more influenced by the colour of the light hitting the surface. In other words the tint you see in different lights is related to the reflection of that light off the display surface. Many with the 6S noticed some extreme tints particularly under certain fluorescent lighting but there is no sensor, no cleverness here...just a side effect.
[doublepost=1474807646][/doublepost]I explained in the Yellowgate thread a far more plausible reason why the displays are varying and particularly why they may improve or change in the first few weeks. This is my theory and I accept it could be completely wrong but there is some evidence. If you take most LCD panels and apply slight pressure to them, guess what colour they shift towards? Yes, yellow. Take the 12.9" iPad pro. A few I have played with including mine, if you press on the screen slightly the area under the finger shifts more yellow. Nothing is perfect, and the way the panel is mounted/bonded can mean the pressure varies from unit to unit, and also in particular even parts of the screen may be under a slightly different pressure causing an unevenness.

After a certain number of heat-up / cool down cycles with the phone and panel the pressure may change slightly, particularly those that are uneven. I have seen with 100% certainty a phone that was a bit yellow towards the bottom significantly improve over time. It is not glue drying out, I believe it is the pressure on that part of the screen evening out or reducing.
Wild theory here... If this was pressure/temperature related, could it be possible that the transit by air in unpressurised air freighters could cause some sort of unbalance that as you say, settles down after a period of time/use? This could explain how after each launch we have reports of yellow screens and this is the only time when the majority of phones have been exposed to lots of pressure/temperature changes as they're expedited out of China by air and straight to the customer. As stocks improve the phone will be sat in warehouses and stock rooms giving them chance to settle at ambient pressure.

It may not be totally mad, as I've noticed when I've received delivery of my new phones that they usually arrive very cold, holding it for the first few mins you get a degree of condensation just from the moisture in your skin on the metal of the phone as it begins to come up to room temp.

I'm probably miles off here but you never know!
 
My delayed order finally arrived and I compared it to my 7 Plus I got in the store. Store bought 7 Plus is on the left, new iPhone 7 Plus is on the right. I opened it because my store bought one had the buzzing around. This one is a-okay.
 

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Took it outside under the sun and it does not seem a whole lot brighter at 100%, definitely not 25% brighter!

Will check if the yellow changes in a few days, and calibrate my 5K iMac again with the Spyder5Pro as reference.
 
My 7 plus (left) vs old 6 plus (right). What do you guys think?

Every phone model uses a new display. The only way to keep everything identical, would be to avoid change.

Your screens look similar enough for it to just be a Change in panels. Doesn't look like a defect.
 
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