Does not bother me, I wont be upgrading this year my 13 Pro is more than good enough. I really dont like the new look and also if the cameras are not being shrunk possibly to the deterrent of the camera, that is one thick phone. Also odd that Apple did all that work to make the face ID components smaller to then change design yet again in one year with the extra pixels above being totally useless. I bet the 14 looks the same as its the last run of this design if we go buy Apples 3 year cycle I think Apple are making their phones internals cheaper to keep profit as manufacturing costs rise. Also though if this is the last year of Apple using Qualcomm modems, maybe I should update. I dont want Apple/Intel modems which will take a few years to mature in my iPhone.
Unlike the CPU's modems are a lot harder to make (see intel and 5G modems) especially with Qualcomm holding a massive amount of patents and their modems are built really well but Apple pay a high cost for the best in class. Not fun for the phone being easier to repair either by anyone else but Apple either if its full of Apple only silicon. I think my days of iPhones may sadly be over once they have control of all of their phones to that extent. I would happily forgo the marketing 'premium' bs and get a Fairphone and put Graphene on it.
Also I remember how much round buttons rattled on the iPhone 4 and 4S I hope they don't use the old design or people will go barmy shaking their phones and asking "do your buttons feels loose" on the forums. I also wonder if image stabilisation using the sensor will be dropped in favour of the lens to make things smaller again, just a thought as the bean counters will be trying to maximise profit in a year with sky rocketing power costs and a war in Europe will even hit Apple, maybe not a good year to update after all. Especially in the UK with a 54% rise in energy prices in April and another 20% in October. My bills may be more important than a new shiny consumer badge from Apple anyway.